[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"storyblok-resolved-slug:published:cases/fressnapf-employer-branding":3,"{\"resolve_assets\":1,\"resolve_links\":\"url\",\"resolve_relations\":[\"GridCaseItem.case\",\"CaseGrid.cases\",\"Case.additonal_cases\",\"PersonGrid.persons\"],\"version\":\"published\"}cases/fressnapf-employer-branding":4,"storyblok-site-config-fetch":3946,"case-additional-cases-9a0d5fe5-b595-49f5-90ae-30cb842bff63":4238},"cases/fressnapf-employer-branding",{"data":5,"headers":3923},{"story":6,"cv":929,"rels":930,"links":3887,"assets":3889},{"name":7,"created_at":8,"published_at":9,"updated_at":10,"id":11,"uuid":12,"content":13,"slug":923,"full_slug":3,"sort_by_date":31,"position":924,"tag_list":925,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":926,"first_published_at":927,"release_id":31,"lang":129,"path":31,"alternates":928,"default_full_slug":31,"translated_slugs":31},"Fressnapf Employer Branding","2026-08-11T12:51:59.128Z","2026-11-09T10:07:12.240Z","2026-11-09T10:07:12.263Z",207925735979787,"9a0d5fe5-b595-49f5-90ae-30cb842bff63",{"seo":14,"_uid":21,"body":22,"hero":130,"logo":141,"image":147,"title":154,"key_data":155,"component":169,"key_title":154,"case_media":170,"description":20,"json_schema":19,"case_accordion":183,"additonal_cases":234,"key_description":922,"background_color":575},{"title":15,"robots":16,"ogTitle":17,"description":18,"canonicalLink":19,"ogDescription":20},"Fressnapf Employer Branding | REINBOLDROST","index,follow","Fressnapf Employer Branding: Exklusivmarken begeistern","Employer-Branding-Kampagne für die Exklusivmarken von Fressnapf: Motivation vom Headquarter bis zur Filiale, mit Shootings, Assets und 11 Layoutmastern.","","Die Menschen hinter den Eigenmarken stehen im Mittelpunkt: eine Kampagne, die Team und Filialen für Exklusivmarken begeistert.","aa37a384-b4ee-4079-b469-7316b3500215",[23,62,88],{"_uid":24,"content":25,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"8cb7bd72-3052-42ea-a71b-eb550db165fb",[26,43],{"_uid":27,"text":28,"seo_tag":40,"component":41,"style_tag":42},"82d77e08-82fc-4499-ac99-2958fde31ee2",{"type":29,"attrs":30,"content":32},"doc",{"backgroundColor":31},null,[33],{"type":34,"attrs":35,"content":36},"paragraph",{"textAlign":31},[37],{"text":38,"type":39},"Der Task: Motivation für Exklusivmarken","text","h2","SEOText","h4",{"_uid":44,"text":45,"styling":58,"component":59},"f48bb959-5486-4de6-a292-42ba501abc53",{"type":29,"attrs":46,"content":47},{"backgroundColor":31},[48],{"type":34,"attrs":49,"content":50},{"textAlign":31},[51],{"text":52,"type":39,"marks":53},"Die Exklusivmarken von Fressnapf gewinnen an Relevanz. Die Herausforderung: eine Employer-Branding-Kampagne entwickeln, die das gesamte Team – vom Marketing bis zur Filiale – für die Eigenmarken begeistert. Ziel: Motivation schaffen und die Marken stärker in Beratung, Verkauf und Kommunikation verankern – im Headquarter genauso wie im internationalen Roll-out. ",[54],{"type":55,"attrs":56},"textStyle",{"color":57},"windowtext","lead","CopyText","ContentBlock","xl",{"_uid":63,"content":64,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"bcb412de-c3ca-4bd3-b8eb-3044133dcc55",[65,75],{"_uid":66,"text":67,"seo_tag":40,"component":41,"style_tag":42},"e6ee1a1c-2fce-4ffc-9106-fb4fdf8cdb9e",{"type":29,"attrs":68,"content":69},{"backgroundColor":31},[70],{"type":34,"attrs":71,"content":72},{"textAlign":31},[73],{"text":74,"type":39},"Die Lösung: Identität trifft Identifikation",{"_uid":76,"text":77,"styling":58,"component":59},"7ca5cb6c-39d9-41c5-b0a5-d339a897ae3c",{"type":29,"attrs":78,"content":79},{"backgroundColor":31},[80],{"type":34,"attrs":81,"content":82},{"textAlign":31},[83],{"text":84,"type":39,"marks":85},"Wir entwickelten einen Kreativ-Ansatz mit Herz und Augenzwinkern, der die Menschen hinter den Marken in den Mittelpunkt stellt. Er zeigt, was „exklusiv“ denken wirklich bedeutet: In 11 Layoutmastern werden die Exklusivmarken aus der Perspektive der Mitarbeiter:innen erzählt – und damit emotional aufgeladen, weit über reine Produktbeschreibungen hinaus. ",[86],{"type":55,"attrs":87},{"color":57},{"_uid":89,"content":90,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},"4f5f0782-1f6f-401c-bb3a-643b49833c29",[91,101,114],{"_uid":92,"text":93,"seo_tag":40,"component":41,"style_tag":42},"84a56d99-cae4-4714-a8e6-1ff85e0e324c",{"type":29,"attrs":94,"content":95},{"backgroundColor":31},[96],{"type":34,"attrs":97,"content":98},{"textAlign":31},[99],{"text":100,"type":39},"Das Ergebnis: Employer-Brand-Development mit Strahlkraft",{"_uid":102,"text":103,"styling":58,"component":59},"51d2590b-254e-4ae8-919d-765b70004dea",{"type":29,"attrs":104,"content":105},{"backgroundColor":31},[106],{"type":34,"attrs":107,"content":108},{"textAlign":31},[109],{"text":110,"type":39,"marks":111},"Shootings mit Kolleg:innen aus allen Bereichen, humorvolle Headlines, starke Bildwelten und Assets von Print bis Event-Ausstattung machen die Kampagne zum identitätsstiftenden Erlebnis. Denn Employer-Branding ist mehr als interne Kommunikation: Es ist gelebte Markenentwicklung.",[112],{"type":55,"attrs":113},{"color":19},{"_uid":115,"icon":116,"link":117,"text":127,"component":128,"variation":129},"28471c2b-fad0-4680-b887-ab2fd8358f02","IconArrowBack",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":122},"536b77b0-9b68-45a2-866f-6a5cb68ee7b8","story","multilink","cases/",{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},"Cases",156585224932111,"cases",true,"Zurück ","Button","default",[131],{"_uid":132,"text":133,"assets":134,"component":140},"4dc042cf-26cd-4f8c-a8a6-55674d99dde1","Drive für den Klassiker",[135],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":139},153770215688838,"https://a.storyblok.com/f/290977035499331/6240x4160/77d2344f07/yu-kato-824owkp7sgk-unsplash.jpg","asset",{},"Hero",{"id":142,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":143,"copyright":19,"fieldtype":138,"meta_data":144,"is_external_url":146},207906160536594,"https://a.storyblok.com/f/290977035499331/301x151/bdc7c94f4c/00_rr_logos_300x150px_fressnapf.png",{"size":145},"301x151",false,{"id":148,"alt":149,"name":19,"focus":19,"title":19,"source":19,"filename":150,"copyright":151,"fieldtype":138,"meta_data":152,"is_external_url":146},230230828896334,"Fressnapf Employer Branding Wandposter","https://a.storyblok.com/f/290977035499331/700x500/f2175c541c/gridcard_standard_700x500.jpg","REINBOLDROST",{"alt":149,"size":153,"title":19,"source":19,"copyright":151},"700x500","Fressnapf Employer-Branding",[156,161,165],{"key":157,"_uid":158,"value":159,"component":160},"Was","1760c592-2f91-4120-820b-68d5a5984d44","Saltletts Social-Aktivierung ","CaseKeyData",{"key":162,"_uid":163,"value":164,"component":160},"Projektstart","871f8776-e3ff-4713-bf84-4657da776410","2019",{"key":166,"_uid":167,"value":168,"component":160},"erreichte Kunden","e28f0229-64ce-4d46-982d-471d5418172b","350 Tsd.","Case",[171,178],{"id":172,"alt":173,"name":19,"focus":19,"title":19,"source":174,"filename":175,"copyright":151,"fieldtype":138,"meta_data":176},230230848000080,"Fressnapf Employer Branding Banner an Gitterzaun","ki-generiert","https://a.storyblok.com/f/290977035499331/1200x800/eabee707b2/imageslider_1200x800_02.jpg",{"alt":173,"size":177,"title":19,"source":174,"copyright":151},"1200x800",{"id":179,"alt":19,"name":19,"focus":19,"title":19,"source":151,"filename":180,"copyright":181,"fieldtype":138,"meta_data":182},230230828908623,"https://a.storyblok.com/f/290977035499331/1200x800/26bef30433/imageslider_1200x800_01.jpg","Fressnapf Employer Branding Produkte",{"alt":19,"size":177,"title":19,"source":151,"copyright":181},[184,202,218],{"_uid":185,"items":186,"title":200,"component":201},"970df76d-f23e-44d3-9d8a-89ff327b5bf6",[187],{"_uid":188,"text":189,"styling":34,"component":59},"00a09d6e-445e-4696-85c2-bdd1d1d11ac0",{"type":29,"content":190},[191],{"type":34,"attrs":192,"content":193},{"textAlign":31},[194],{"text":195,"type":39,"marks":196},"Seit der Einführung der ersten Salzstange in Deutschland vor 80 Jahren hat sich die Marke Saltletts stetig weiterentwickelt. Partykeller mit Salzstangen-Gläsern sind Vergangenheit. Um die mobilen Konsumgewohnheiten einer verjüngten Zielgruppe anzusprechen und eine Ausweitung der Verzehranlässe in den Tagesverzehr zu etablieren, soll die Marke mit verstärktem Fokus auf digitale Medien unterwegs sein.",[197],{"type":55,"attrs":198},{"color":199},"#000000","Der Task: Modernes Markenerlebnis für moderne Verbraucher","AccordionItem",{"_uid":203,"items":204,"title":217,"component":201},"126d94de-2b63-434b-85ec-10f49b4544a3",[205],{"_uid":206,"text":207,"styling":34,"component":59},"0f194c3a-2687-43be-9ca5-279e947e0ae7",{"type":29,"content":208},[209],{"type":34,"attrs":210,"content":211},{"textAlign":31},[212],{"text":213,"type":39,"marks":214},"Vans kann jeder verlosen, aber nicht so, wie wir es tun! Unser Approach kombiniert einen Social-Media-Ansatz mit den Trends \"Vanlife\" und „DIY“. Für ein integriertes Konzept mit Gewinnspiel-Aktivierung baut Influencer @easyalex einen Hybrid-Van-Barebone in das ultimative Camping-Mobil um. Die Zielgruppe verfolgt den Umbauprozess live auf Instagram, kann über Updates am #vanlifewednesday Feedback und Wünsche für den Umbau äußern – und natürlich den Van gewinnen.",[215],{"type":55,"attrs":216},{"color":199},"Der Ansatz: Konsequent getunte Integration von Influencer Marketing",{"_uid":219,"items":220,"title":233,"component":201},"e2885596-3ab9-486e-a661-b2fdc2ec8743",[221],{"_uid":222,"text":223,"styling":34,"component":59},"0c1eeb66-e02d-4678-95da-5f1c376ce87e",{"type":29,"content":224},[225],{"type":34,"attrs":226,"content":227},{"textAlign":31},[228],{"text":229,"type":39,"marks":230},"So sehen aktive Einbindung und emotionales Engagement aus. Die Vanlife-Aktivierung erzielt beeindruckende Ergebnisse: Mit über 160.000 Teilnahmen in 13 Wochen generierte die Kampagne starke Reichweiten. 1 Mio. Impressions, 31.000 Kommentare und 9.000 Link Clicks übertreffen die gesteckten Ziele bei weitem. Und das Wichtigste: die Marke Saltletts kommt endlich bei den Generationen Y und Z an.",[231],{"type":55,"attrs":232},{"color":199},"Das Ergebnis: Engagement kommt an",[235],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":242,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":918,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":921,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},"Saltletts Social Aktivierung Vanpromo","2026-03-12T14:10:54.861Z","2026-11-09T10:07:13.202Z","2026-11-09T10:07:13.220Z",154153184737717,"022778ee-4dd1-4bac-9976-178015122d39",{"seo":243,"_uid":21,"body":248,"hero":334,"logo":339,"image":341,"title":346,"key_data":347,"component":169,"key_title":346,"case_media":351,"description":367,"json_schema":19,"case_accordion":368,"additonal_cases":405,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},"Saltletts Social-Aktivierung | REINBOLDROST",": Saltletts Social-Aktivierung | REINBOLDROST","Influencer-Marketing für Saltletts: Ein Hybrid-Van wird live auf Instagram umgebaut. Über 160.000 Teilnahmen in 13 Wochen und 1 Mio. Impressions.","Ein Hybrid-Van, eine Community und 13 Wochen Live-Umbau auf Instagram: So holt Saltletts die Generationen Y und Z ab.",[249,271,299],{"_uid":24,"content":250,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[251,259],{"_uid":27,"text":252,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":253,"content":254},{"backgroundColor":31},[255],{"type":34,"attrs":256,"content":257},{"textAlign":31},[258],{"text":200,"type":39},{"_uid":44,"text":260,"styling":58,"component":59},{"type":29,"attrs":261,"content":262},{"backgroundColor":31},[263],{"type":34,"attrs":264,"content":265},{"textAlign":31},[266],{"text":267,"type":39,"marks":268},"Partykeller mit Salzstangen-Gläsern sind Vergangenheit. Um die mobilen Konsumgewohnheiten einer verjüngten Zielgruppe anzusprechen und neue Verzehranlässe im Tagesverzehr zu etablieren, soll die Marke verstärkt digital unterwegs sein. ",[269],{"type":55,"attrs":270},{"color":57},{"_uid":63,"content":272,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[273,287],{"_uid":66,"text":274,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":275,"content":276},{"backgroundColor":31},[277],{"type":34,"attrs":278,"content":279},{"textAlign":31},[280],{"text":281,"type":39,"marks":282},"Der Ansatz: Konsequent getunte Integration von Influencer-Marketing",[283,285],{"type":55,"attrs":284},{"color":19},{"type":286},"bold",{"_uid":76,"text":288,"styling":58,"component":59},{"type":29,"attrs":289,"content":290},{"backgroundColor":31},[291],{"type":34,"attrs":292,"content":293},{"textAlign":31},[294],{"text":295,"type":39,"marks":296},"Aktive Einbindung und emotionales Engagement mit starken Ergebnissen: Über 160.000 Teilnahmen in 13 Wochen, 1 Mio. Impressions, 31.000 Kommentare und 9.000 Link-Clicks übertreffen die gesteckten Ziele deutlich. Und das Wichtigste: Saltletts kommt bei den Generationen Y und Z an.",[297],{"type":55,"attrs":298},{"color":19},{"_uid":89,"content":300,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[301,318,330],{"_uid":92,"text":302,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":303,"content":304},{"backgroundColor":31},[305],{"type":34,"attrs":306,"content":307},{"textAlign":31},[308,313],{"text":233,"type":39,"marks":309},[310,312],{"type":55,"attrs":311},{"color":57},{"type":286},{"text":314,"type":39,"marks":315}," ",[316],{"type":55,"attrs":317},{"color":57},{"_uid":102,"text":319,"styling":58,"component":59},{"type":29,"attrs":320,"content":321},{"backgroundColor":31},[322],{"type":34,"attrs":323,"content":324},{"textAlign":31},[325],{"text":326,"type":39,"marks":327},"Aktive Einbindung und emotionales Engagement mit starken Ergebnissen: Über 160.000 Teilnahmen in 13 Wochen, 1 Mio. Impressions, 31.000 Kommentare und 9.000 Link Clicks übertreffen die gesteckten Ziele deutlich. Und das Wichtigste: Saltletts kommt bei den Generationen Y und Z an ",[328],{"type":55,"attrs":329},{"color":57},{"_uid":331,"icon":116,"link":332,"text":127,"component":128,"variation":129},"e8340645-afa0-4cba-9ebb-b8d9574c772d",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":333},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[335],{"_uid":132,"text":133,"assets":336,"component":140},[337],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":338},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":340,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":345,"is_external_url":146},235957341358399,"Mann im Auto mit Knabberzeug","https://a.storyblok.com/f/290977035499331/700x500/25842b394c/gridcard_standard_700x500_easy_alex.jpg",{"alt":343,"size":153,"title":19,"source":19,"copyright":19},"Saltletts Social-Aktivierung",[348,349,350],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[352,358,363],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":356},231338776035322,1,"https://a.storyblok.com/f/290977035499331/1600x1067/96582982f9/saltletts_easyalex_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},"1600x1067",{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":361},235894699654436,"https://a.storyblok.com/f/290977035499331/936x624/34341aa9c6/imageslider_1200x800_easyalex_nj_02.jpg",{"size":362},"936x624",{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":366},188742922207027,"https://a.storyblok.com/f/290977035499331/x/2c979c8737/header_easyalex_6sec.mp4",{},"Ein Hybrid-Van, eine Community und 13 Wochen Live-Umbau auf Instagram.",[369,381,393],{"_uid":185,"items":370,"title":200,"component":201},[371],{"_uid":188,"text":372,"styling":34,"component":59},{"type":29,"content":373},[374],{"type":34,"attrs":375,"content":376},{"textAlign":31},[377],{"text":195,"type":39,"marks":378},[379],{"type":55,"attrs":380},{"color":199},{"_uid":203,"items":382,"title":217,"component":201},[383],{"_uid":206,"text":384,"styling":34,"component":59},{"type":29,"content":385},[386],{"type":34,"attrs":387,"content":388},{"textAlign":31},[389],{"text":213,"type":39,"marks":390},[391],{"type":55,"attrs":392},{"color":199},{"_uid":219,"items":394,"title":233,"component":201},[395],{"_uid":222,"text":396,"styling":34,"component":59},{"type":29,"content":397},[398],{"type":34,"attrs":399,"content":400},{"textAlign":31},[401],{"text":229,"type":39,"marks":402},[403],{"type":55,"attrs":404},{"color":199},[406,583,754],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":413,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":579,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":582,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},"\"Saltletts verbindet\"-Kampagne","2026-08-11T14:24:43.504Z","2026-11-09T10:07:12.671Z","2026-11-09T10:07:12.692Z",207948527661458,"cb0b4959-d429-4213-8909-2b23a709b476",{"seo":414,"_uid":21,"body":419,"hero":500,"logo":505,"image":507,"title":512,"key_data":513,"component":169,"key_title":517,"case_media":518,"description":532,"json_schema":19,"case_accordion":533,"additonal_cases":570,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},"„Saltletts verbindet“: Holistic Shoppermarketing | REINBOLDROST","„Saltletts verbindet“: Wirkung auf allen Ebenen","Die Kampagne „Saltletts verbindet“ über TV, POS, OLV, OOH und Retail Media: über 228 Mio. Kontakte und mehr als 82 % Nettoreichweite.","Eine Brand Idea, die über alle Touchpoints funktioniert, von Awareness bis Abverkauf.",[420,443,474],{"_uid":24,"content":421,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[422,431],{"_uid":27,"text":423,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":424,"content":425},{"backgroundColor":31},[426],{"type":34,"attrs":427,"content":428},{"textAlign":31},[429],{"text":430,"type":39},"Der Task: Relevanz zurückerobern",{"_uid":44,"text":432,"styling":58,"component":59},{"type":29,"attrs":433,"content":434},{"backgroundColor":31},[435],{"type":34,"attrs":436,"content":437},{"textAlign":31},[438],{"text":439,"type":39,"marks":440},"Saltletts steht in einer Kategorie, die über den Preis getrieben ist – während Vielfalt als Stärke der Marke kaum wahrgenommen wird. Die Herausforderung: Saltletts wieder im Kopf der Shopper verankern, neue Verzehranlässe schaffen und den Abverkauf steigern. Mit einer Idee, die über alle Touchpoints funktioniert – von TV bis POS. ",[441],{"type":55,"attrs":442},{"color":57},{"_uid":63,"content":444,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[445,462],{"_uid":66,"text":446,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":447,"content":448},{"backgroundColor":31},[449],{"type":34,"attrs":450,"content":451},{"textAlign":31},[452,454,460],{"text":453,"type":39},"Die Lösung:  Eine ",{"text":455,"type":39,"marks":456},"Brand-Idea",[457,459],{"type":55,"attrs":458},{"color":19},{"type":286},{"text":461,"type":39},", die verbindet",{"_uid":76,"text":463,"styling":58,"component":59},{"type":29,"attrs":464,"content":465},{"backgroundColor":31},[466],{"type":34,"attrs":467,"content":468},{"textAlign":31},[469],{"text":470,"type":39,"marks":471},"Mit „Saltletts verbindet“ entwickeln wir eine Markenidee, die über alle Kanäle gespielt wird. Der TVC bringt unterschiedliche Menschen, Situationen und Snack-Typen zusammen – verbunden durch Saltletts. Diese Idee wird nahtlos am POS verlängert: mit einer 2für1-Cashback-Mechanik, OLV, OOH, Influencer- und Retail-Media-Maßnahmen. Ein durchgängiges Markenerlebnis, das Emotionalisierung und Aktivierung verbindet. Holistic-Shopper-Marketing? Läuft!",[472],{"type":55,"attrs":473},{"color":57},{"_uid":89,"content":475,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[476,485,497],{"_uid":92,"text":477,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":478,"content":479},{"backgroundColor":31},[480],{"type":34,"attrs":481,"content":482},{"textAlign":31},[483],{"text":484,"type":39},"Das Ergebnis: Wirkung auf allen Ebenen",{"_uid":102,"text":486,"styling":58,"component":59},{"type":29,"attrs":487,"content":488},{"backgroundColor":31},[489],{"type":34,"attrs":490,"content":491},{"textAlign":31},[492],{"text":493,"type":39,"marks":494},"Über 228 Millionen Kontakte, mehr als 82 % Nettoreichweite und über 10.000 Teilnahmen zeigen: Die Kampagne funktioniert – von Awareness bis Abverkauf. Saltletts gewinnt wieder an Relevanz und macht Vielfalt nicht nur sichtbar, sondern kaufbar.",[495],{"type":55,"attrs":496},{"color":57},{"_uid":498,"icon":116,"link":499,"text":127,"component":128,"variation":129},"e5e17f8f-2c21-478e-8017-be479ebf37b3",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[501],{"_uid":132,"text":133,"assets":502,"component":140},[503],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":504},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":506,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":511,"is_external_url":146},235957619026248,"Frau in Hängematte mit Saltletts","https://a.storyblok.com/f/290977035499331/700x500/b9a0688f6e/gridcard_standard_700x500.jpg",{"alt":509,"title":509,"source":19,"copyright":19},"„Saltletts verbindet“-Kampagne",[514,515,516],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},"„Saltletts verbindet“-Kampagne ",[519,523,528],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":522},235901832671411,"https://a.storyblok.com/f/290977035499331/x/f475e21f25/kein-titel-1200-x-800-px-2-1.mp4",{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":527},231349831259628,"KI","https://a.storyblok.com/f/290977035499331/1200x800/350a4260bd/saltletts_verbindet_04.jpg",{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":531},231349828924905,"https://a.storyblok.com/f/290977035499331/1200x800/779b1f3d7f/saltletts_verbindet_01.jpg",{"alt":19,"size":177,"title":19,"source":525,"copyright":19},"Eine Brand-Idea, die über alle Touchpoints funktioniert, von Awareness bis Abverkauf.",[534,546,558],{"_uid":185,"items":535,"title":200,"component":201},[536],{"_uid":188,"text":537,"styling":34,"component":59},{"type":29,"content":538},[539],{"type":34,"attrs":540,"content":541},{"textAlign":31},[542],{"text":195,"type":39,"marks":543},[544],{"type":55,"attrs":545},{"color":199},{"_uid":203,"items":547,"title":217,"component":201},[548],{"_uid":206,"text":549,"styling":34,"component":59},{"type":29,"content":550},[551],{"type":34,"attrs":552,"content":553},{"textAlign":31},[554],{"text":213,"type":39,"marks":555},[556],{"type":55,"attrs":557},{"color":199},{"_uid":219,"items":559,"title":233,"component":201},[560],{"_uid":222,"text":561,"styling":34,"component":59},{"type":29,"content":562},[563],{"type":34,"attrs":564,"content":565},{"textAlign":31},[566],{"text":229,"type":39,"marks":567},[568],{"type":55,"attrs":569},{"color":199},[571,572,573],"8b54d8c1-773d-448c-bed4-1fbae80acfe3","122f66a2-125d-4689-b19a-1d15fb6683e8","b777c315-4757-4a57-9a03-b7da7845d4f5","Holistic-Shopper-Marketing bewegt","black","-saltletts-verbindet-kampagne","cases/-saltletts-verbindet-kampagne",100,[],154152971534795,"96265268-1ff3-43e2-ad21-e479e36d54d1",[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":590,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":751,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":753,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},"Crunchips Limited-Edition","2026-08-11T13:32:11.541Z","2026-11-09T10:07:12.845Z","2026-11-09T10:07:12.868Z",207935617224760,"b6507734-9339-4a56-9865-a836dced4cd6",{"seo":591,"_uid":21,"body":596,"hero":669,"logo":674,"image":676,"title":682,"key_data":683,"component":169,"key_title":682,"case_media":687,"description":595,"json_schema":19,"case_accordion":709,"additonal_cases":746,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},"Crunchips Limited Editions | REINBOLDROST","Crunchips Limited Editions: Erfolg, der knuspert","Limited Editions für Crunchips von Naming über Pack-Design bis zur Launch-Kommunikation: Aufmerksamkeit und Abverkauf bei jedem Launch.","Jede Edition ein eigenes Erlebnis: Wie Crunchips Trends aufgreift und Trials pusht.",[597,620,643],{"_uid":24,"content":598,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[599,608],{"_uid":27,"text":600,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":601,"content":602},{"backgroundColor":31},[603],{"type":34,"attrs":604,"content":605},{"textAlign":31},[606],{"text":607,"type":39},"Der Task: Hingucker ohne Limit",{"_uid":44,"text":609,"styling":58,"component":59},{"type":29,"attrs":610,"content":611},{"backgroundColor":31},[612],{"type":34,"attrs":613,"content":614},{"textAlign":31},[615],{"text":616,"type":39,"marks":617},"Crunchips steht für Party, Get-together und neue Snack-Momente. Mit regelmäßigen Limited Editions will Lorenz Käuferreichweite steigern, Trends aufgreifen und Trials pushen. Die Herausforderung: Jede Edition muss sich klar von den Standardsorten abheben und Konsument:innen neugierig machen.",[618],{"type":55,"attrs":619},{"color":199},{"_uid":63,"content":621,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[622,631],{"_uid":66,"text":623,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":624,"content":625},{"backgroundColor":31},[626],{"type":34,"attrs":627,"content":628},{"textAlign":31},[629],{"text":630,"type":39},"Die Lösung:  Neues für jeden Geschmack",{"_uid":76,"text":632,"styling":58,"component":59},{"type":29,"attrs":633,"content":634},{"backgroundColor":31},[635],{"type":34,"attrs":636,"content":637},{"textAlign":31},[638],{"text":639,"type":39,"marks":640},"Limited Editions sind für uns mehr als ein neuer Geschmack. Wir entwickeln sie ganzheitlich – vom Naming über Pack-Design bis zur Launch-Kommunikation. Mit kreativen Konzepten und viel „Flavour“ entstehen Erlebniswelten, die Aufmerksamkeit schaffen und Lust auf neue Geschmackserlebnisse machen.",[641],{"type":55,"attrs":642},{"color":199},{"_uid":89,"content":644,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[645,654,666],{"_uid":92,"text":646,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":647,"content":648},{"backgroundColor":31},[649],{"type":34,"attrs":650,"content":651},{"textAlign":31},[652],{"text":653,"type":39},"Das Ergebnis: Erfolg, der knuspert",{"_uid":102,"text":655,"styling":58,"component":59},{"type":29,"attrs":656,"content":657},{"backgroundColor":31},[658],{"type":34,"attrs":659,"content":660},{"textAlign":31},[661],{"text":662,"type":39,"marks":663},"Jeder Launch steigert Aufmerksamkeit und Abverkauf. Crunchips Limited Editions werden im Handel gerne platziert, Konsument:innen crunchen mit – und die Marke trifft immer wieder den Geschmack der Zeit.",[664],{"type":55,"attrs":665},{"color":199},{"_uid":667,"icon":116,"link":668,"text":127,"component":128,"variation":129},"74196dbc-1acf-45d1-80fc-fc27a038cef3",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[670],{"_uid":132,"text":133,"assets":671,"component":140},[672],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":673},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":675,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":680,"is_external_url":146},231336407170993,"Crunchips Tüten","https://a.storyblok.com/f/290977035499331/933x667/5508f2821d/gridcard_standard_700x500_crunchips_limited.png",{"alt":678,"size":681,"title":678,"source":525,"copyright":151},"933x667","Crunchips Limited Editions",[684,685,686],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[688,693,697,701,705],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":692},231338410405871,0,"https://a.storyblok.com/f/290977035499331/1600x1067/c01787458f/crunchips_limited_edition_04.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":696},231338408132589,"https://a.storyblok.com/f/290977035499331/1600x1067/753a0a33fe/crunchips_limited_edition_03.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":700},231338410307566,"https://a.storyblok.com/f/290977035499331/1600x1067/eb41817fd4/crunchips_limited_edition_05.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":704},231338407423980,"https://a.storyblok.com/f/290977035499331/1600x1067/35d6c769ba/crunchips_limited_edition_02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":708},231338403004395,"https://a.storyblok.com/f/290977035499331/1600x1067/ef1a64b37f/crunchips_limited_edition_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[710,722,734],{"_uid":185,"items":711,"title":200,"component":201},[712],{"_uid":188,"text":713,"styling":34,"component":59},{"type":29,"content":714},[715],{"type":34,"attrs":716,"content":717},{"textAlign":31},[718],{"text":195,"type":39,"marks":719},[720],{"type":55,"attrs":721},{"color":199},{"_uid":203,"items":723,"title":217,"component":201},[724],{"_uid":206,"text":725,"styling":34,"component":59},{"type":29,"content":726},[727],{"type":34,"attrs":728,"content":729},{"textAlign":31},[730],{"text":213,"type":39,"marks":731},[732],{"type":55,"attrs":733},{"color":199},{"_uid":219,"items":735,"title":233,"component":201},[736],{"_uid":222,"text":737,"styling":34,"component":59},{"type":29,"content":738},[739],{"type":34,"attrs":740,"content":741},{"textAlign":31},[742],{"text":229,"type":39,"marks":743},[744],{"type":55,"attrs":745},{"color":199},[241,571,572],"Kreativ ohne Limit","crunchips-limited-edition","cases/crunchips-limited-edition",140,[],"bd7e27ad-f4a0-4b6d-9ca1-017b3472e488",[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":760,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":912,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":914,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},"NicNac's Gamer-Aktivierung","2026-08-11T13:27:15.422Z","2026-11-09T10:07:12.864Z","2026-11-09T10:07:12.882Z",207934404318641,{"seo":761,"_uid":21,"body":766,"hero":839,"logo":844,"image":846,"title":850,"key_data":851,"component":169,"key_title":855,"case_media":856,"description":869,"json_schema":19,"case_accordion":870,"additonal_cases":907,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},"NicNacs Gamer-Aktivierung | REINBOLDROST","NicNacs Gamer-Aktivierung: Gamechanger am PoS","Drei Aktivierungssaisons für NicNacs im Gaming-Umfeld: von Hardcore-Gamern bis Casual-Playern, mit Must-have-Hardware als Gewinn.","Vom einzelnen Gewinnspiel zur langfristigen Plattform: So bringt NicNacs den Markenkern ins Spiel.",[767,790,813],{"_uid":24,"content":768,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[769,778],{"_uid":27,"text":770,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":771,"content":772},{"backgroundColor":31},[773],{"type":34,"attrs":774,"content":775},{"textAlign":31},[776],{"text":777,"type":39},"Der Task: Marke ins Spiel bringen",{"_uid":44,"text":779,"styling":58,"component":59},{"type":29,"attrs":780,"content":781},{"backgroundColor":31},[782],{"type":34,"attrs":783,"content":784},{"textAlign":31},[785],{"text":786,"type":39,"marks":787},"NicNac‘s, die Double-Crunch-Kultmarke, wollte neue Reichweite erschließen – dort, wo die Zielgruppe zu Hause ist: im Gaming. Die Herausforderung: Gamer aktivieren, NicNac‘s im Gaming-Kosmos positionieren und die Marke zur Snack-Ikone der Community machen.",[788],{"type":55,"attrs":789},{"color":575},{"_uid":63,"content":791,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[792,801],{"_uid":66,"text":793,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":794,"content":795},{"backgroundColor":31},[796],{"type":34,"attrs":797,"content":798},{"textAlign":31},[799],{"text":800,"type":39},"Die Lösung: Level-Up für NicNac's",{"_uid":76,"text":802,"styling":58,"component":59},{"type":29,"attrs":803,"content":804},{"backgroundColor":31},[805],{"type":34,"attrs":806,"content":807},{"textAlign":31},[808],{"text":809,"type":39,"marks":810},"Über drei Aktivierungs-Saisons entwickelten wir Konzepte für die gesamte Gaming-Welt – vom Hardcore-Gamer bis zum Casual-Player. Mit passenden Mechaniken, Must-have-Hardware als Gewinn, starken Taglines und Gaming-Twist brachten wir den Markenkern spielerisch ins Spiel.",[811],{"type":55,"attrs":812},{"color":575},{"_uid":89,"content":814,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[815,824,836],{"_uid":92,"text":816,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":817,"content":818},{"backgroundColor":31},[819],{"type":34,"attrs":820,"content":821},{"textAlign":31},[822],{"text":823,"type":39},"Das Ergebnis: Highscores für Marke und Handel",{"_uid":102,"text":825,"styling":58,"component":59},{"type":29,"attrs":826,"content":827},{"backgroundColor":31},[828],{"type":34,"attrs":829,"content":830},{"textAlign":31},[831],{"text":832,"type":39,"marks":833},"Aus einzelnen Aktionen entstand eine langfristige Plattform, die aktiviert und die Brand-Positionierung neu definiert. Wiederkehrende Aktivierungen sorgen für mehr Sell-Out, positiven Rückenwind im Sell-In und starke Resonanz im Handel. Ein echter Gamechanger.",[834],{"type":55,"attrs":835},{"color":575},{"_uid":837,"icon":116,"link":838,"text":127,"component":128,"variation":129},"e8446c9b-a6c9-4b47-97ae-21ea8631e3e9",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[840],{"_uid":132,"text":133,"assets":841,"component":140},[842],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":843},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":845,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":849,"is_external_url":146},231336405450672,"https://a.storyblok.com/f/290977035499331/933x667/14b7354fbe/gridcard_nicnacs_gamechanger_700x500.png",{"alt":19,"size":681,"title":19,"source":525,"copyright":151},"NicNac‘s Gamer-Aktivierung",[852,853,854],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},"NicNac’s Gamer-Aktivierung",[857,861,865],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":860},231343939379977,"https://a.storyblok.com/f/290977035499331/1600x1067/fa337d32d1/nicnac_gamer_aktivierung_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":864},231343942611723,"https://a.storyblok.com/f/290977035499331/1600x1067/e4dc0f9b00/nicnac_gamer_aktivierung_03.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":868},231343940846346,"https://a.storyblok.com/f/290977035499331/1600x1067/786ff0394e/nicnac_gamer_aktivierung_02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},"So bringt NicNac‘s den Markenkern ins Spiel. Vom einzelnen Gewinnspiel zur Plattform.",[871,883,895],{"_uid":185,"items":872,"title":200,"component":201},[873],{"_uid":188,"text":874,"styling":34,"component":59},{"type":29,"content":875},[876],{"type":34,"attrs":877,"content":878},{"textAlign":31},[879],{"text":195,"type":39,"marks":880},[881],{"type":55,"attrs":882},{"color":199},{"_uid":203,"items":884,"title":217,"component":201},[885],{"_uid":206,"text":886,"styling":34,"component":59},{"type":29,"content":887},[888],{"type":34,"attrs":889,"content":890},{"textAlign":31},[891],{"text":213,"type":39,"marks":892},[893],{"type":55,"attrs":894},{"color":199},{"_uid":219,"items":896,"title":233,"component":201},[897],{"_uid":222,"text":898,"styling":34,"component":59},{"type":29,"content":899},[900],{"type":34,"attrs":901,"content":902},{"textAlign":31},[903],{"text":229,"type":39,"marks":904},[905],{"type":55,"attrs":906},{"color":199},[241,412,571],"Gamechanger am POS","nicnac-s-gamer-aktivierung","cases/nicnac-s-gamer-aktivierung",150,[],"40f1a1be-16d9-494a-8cbc-6d24e0d53b17",[],"saltletts-social-aktivierung-vanpromo","cases/saltletts-social-aktivierung-vanpromo",210,[],"e2656042-4b93-4d91-bf8a-22d1a45ae554","2026-04-29T12:39:03.515Z",[],"Futter für Identifikation","fressnapf-employer-branding",20,[],"def48579-95c0-4bac-9477-b95479f759a9","2026-08-11T12:52:13.716Z",[],1794324829,[931,1470,2143,2947],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":932,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":1468,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":1469,"default_full_slug":31,"translated_slugs":31},{"seo":933,"_uid":21,"body":934,"hero":1013,"logo":1018,"image":1020,"title":346,"key_data":1022,"component":169,"key_title":346,"case_media":1026,"description":367,"json_schema":19,"case_accordion":1033,"additonal_cases":1070,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},[935,956,981],{"_uid":24,"content":936,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[937,945],{"_uid":27,"text":938,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":939,"content":940},{"backgroundColor":31},[941],{"type":34,"attrs":942,"content":943},{"textAlign":31},[944],{"text":200,"type":39},{"_uid":44,"text":946,"styling":58,"component":59},{"type":29,"attrs":947,"content":948},{"backgroundColor":31},[949],{"type":34,"attrs":950,"content":951},{"textAlign":31},[952],{"text":267,"type":39,"marks":953},[954],{"type":55,"attrs":955},{"color":57},{"_uid":63,"content":957,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[958,970],{"_uid":66,"text":959,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":960,"content":961},{"backgroundColor":31},[962],{"type":34,"attrs":963,"content":964},{"textAlign":31},[965],{"text":281,"type":39,"marks":966},[967,969],{"type":55,"attrs":968},{"color":19},{"type":286},{"_uid":76,"text":971,"styling":58,"component":59},{"type":29,"attrs":972,"content":973},{"backgroundColor":31},[974],{"type":34,"attrs":975,"content":976},{"textAlign":31},[977],{"text":295,"type":39,"marks":978},[979],{"type":55,"attrs":980},{"color":19},{"_uid":89,"content":982,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[983,999,1010],{"_uid":92,"text":984,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":985,"content":986},{"backgroundColor":31},[987],{"type":34,"attrs":988,"content":989},{"textAlign":31},[990,995],{"text":233,"type":39,"marks":991},[992,994],{"type":55,"attrs":993},{"color":57},{"type":286},{"text":314,"type":39,"marks":996},[997],{"type":55,"attrs":998},{"color":57},{"_uid":102,"text":1000,"styling":58,"component":59},{"type":29,"attrs":1001,"content":1002},{"backgroundColor":31},[1003],{"type":34,"attrs":1004,"content":1005},{"textAlign":31},[1006],{"text":326,"type":39,"marks":1007},[1008],{"type":55,"attrs":1009},{"color":57},{"_uid":331,"icon":116,"link":1011,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":1012},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[1014],{"_uid":132,"text":133,"assets":1015,"component":140},[1016],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1017},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1019,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":1021,"is_external_url":146},{"alt":343,"size":153,"title":19,"source":19,"copyright":19},[1023,1024,1025],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1027,1029,1031],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":1028},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":1030},{"size":362},{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":1032},{},[1034,1046,1058],{"_uid":185,"items":1035,"title":200,"component":201},[1036],{"_uid":188,"text":1037,"styling":34,"component":59},{"type":29,"content":1038},[1039],{"type":34,"attrs":1040,"content":1041},{"textAlign":31},[1042],{"text":195,"type":39,"marks":1043},[1044],{"type":55,"attrs":1045},{"color":199},{"_uid":203,"items":1047,"title":217,"component":201},[1048],{"_uid":206,"text":1049,"styling":34,"component":59},{"type":29,"content":1050},[1051],{"type":34,"attrs":1052,"content":1053},{"textAlign":31},[1054],{"text":213,"type":39,"marks":1055},[1056],{"type":55,"attrs":1057},{"color":199},{"_uid":219,"items":1059,"title":233,"component":201},[1060],{"_uid":222,"text":1061,"styling":34,"component":59},{"type":29,"content":1062},[1063],{"type":34,"attrs":1064,"content":1065},{"textAlign":31},[1066],{"text":229,"type":39,"marks":1067},[1068],{"type":55,"attrs":1069},{"color":199},[1071,1206,1339],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":1072,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":1204,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":1205,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1073,"_uid":21,"body":1074,"hero":1146,"logo":1151,"image":1153,"title":512,"key_data":1155,"component":169,"key_title":517,"case_media":1159,"description":532,"json_schema":19,"case_accordion":1166,"additonal_cases":1203,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[1075,1096,1123],{"_uid":24,"content":1076,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1077,1085],{"_uid":27,"text":1078,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1079,"content":1080},{"backgroundColor":31},[1081],{"type":34,"attrs":1082,"content":1083},{"textAlign":31},[1084],{"text":430,"type":39},{"_uid":44,"text":1086,"styling":58,"component":59},{"type":29,"attrs":1087,"content":1088},{"backgroundColor":31},[1089],{"type":34,"attrs":1090,"content":1091},{"textAlign":31},[1092],{"text":439,"type":39,"marks":1093},[1094],{"type":55,"attrs":1095},{"color":57},{"_uid":63,"content":1097,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1098,1112],{"_uid":66,"text":1099,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1100,"content":1101},{"backgroundColor":31},[1102],{"type":34,"attrs":1103,"content":1104},{"textAlign":31},[1105,1106,1111],{"text":453,"type":39},{"text":455,"type":39,"marks":1107},[1108,1110],{"type":55,"attrs":1109},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":1113,"styling":58,"component":59},{"type":29,"attrs":1114,"content":1115},{"backgroundColor":31},[1116],{"type":34,"attrs":1117,"content":1118},{"textAlign":31},[1119],{"text":470,"type":39,"marks":1120},[1121],{"type":55,"attrs":1122},{"color":57},{"_uid":89,"content":1124,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1125,1133,1144],{"_uid":92,"text":1126,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1127,"content":1128},{"backgroundColor":31},[1129],{"type":34,"attrs":1130,"content":1131},{"textAlign":31},[1132],{"text":484,"type":39},{"_uid":102,"text":1134,"styling":58,"component":59},{"type":29,"attrs":1135,"content":1136},{"backgroundColor":31},[1137],{"type":34,"attrs":1138,"content":1139},{"textAlign":31},[1140],{"text":493,"type":39,"marks":1141},[1142],{"type":55,"attrs":1143},{"color":57},{"_uid":498,"icon":116,"link":1145,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[1147],{"_uid":132,"text":133,"assets":1148,"component":140},[1149],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1150},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1152,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":1154,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[1156,1157,1158],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1160,1162,1164],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":1161},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":1163},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":1165},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[1167,1179,1191],{"_uid":185,"items":1168,"title":200,"component":201},[1169],{"_uid":188,"text":1170,"styling":34,"component":59},{"type":29,"content":1171},[1172],{"type":34,"attrs":1173,"content":1174},{"textAlign":31},[1175],{"text":195,"type":39,"marks":1176},[1177],{"type":55,"attrs":1178},{"color":199},{"_uid":203,"items":1180,"title":217,"component":201},[1181],{"_uid":206,"text":1182,"styling":34,"component":59},{"type":29,"content":1183},[1184],{"type":34,"attrs":1185,"content":1186},{"textAlign":31},[1187],{"text":213,"type":39,"marks":1188},[1189],{"type":55,"attrs":1190},{"color":199},{"_uid":219,"items":1192,"title":233,"component":201},[1193],{"_uid":222,"text":1194,"styling":34,"component":59},{"type":29,"content":1195},[1196],{"type":34,"attrs":1197,"content":1198},{"textAlign":31},[1199],{"text":229,"type":39,"marks":1200},[1201],{"type":55,"attrs":1202},{"color":199},[571,572,573],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":1207,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":1337,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":1338,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1208,"_uid":21,"body":1209,"hero":1275,"logo":1280,"image":1282,"title":682,"key_data":1284,"component":169,"key_title":682,"case_media":1288,"description":595,"json_schema":19,"case_accordion":1299,"additonal_cases":1336,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[1210,1231,1252],{"_uid":24,"content":1211,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1212,1220],{"_uid":27,"text":1213,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1214,"content":1215},{"backgroundColor":31},[1216],{"type":34,"attrs":1217,"content":1218},{"textAlign":31},[1219],{"text":607,"type":39},{"_uid":44,"text":1221,"styling":58,"component":59},{"type":29,"attrs":1222,"content":1223},{"backgroundColor":31},[1224],{"type":34,"attrs":1225,"content":1226},{"textAlign":31},[1227],{"text":616,"type":39,"marks":1228},[1229],{"type":55,"attrs":1230},{"color":199},{"_uid":63,"content":1232,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1233,1241],{"_uid":66,"text":1234,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1235,"content":1236},{"backgroundColor":31},[1237],{"type":34,"attrs":1238,"content":1239},{"textAlign":31},[1240],{"text":630,"type":39},{"_uid":76,"text":1242,"styling":58,"component":59},{"type":29,"attrs":1243,"content":1244},{"backgroundColor":31},[1245],{"type":34,"attrs":1246,"content":1247},{"textAlign":31},[1248],{"text":639,"type":39,"marks":1249},[1250],{"type":55,"attrs":1251},{"color":199},{"_uid":89,"content":1253,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1254,1262,1273],{"_uid":92,"text":1255,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1256,"content":1257},{"backgroundColor":31},[1258],{"type":34,"attrs":1259,"content":1260},{"textAlign":31},[1261],{"text":653,"type":39},{"_uid":102,"text":1263,"styling":58,"component":59},{"type":29,"attrs":1264,"content":1265},{"backgroundColor":31},[1266],{"type":34,"attrs":1267,"content":1268},{"textAlign":31},[1269],{"text":662,"type":39,"marks":1270},[1271],{"type":55,"attrs":1272},{"color":199},{"_uid":667,"icon":116,"link":1274,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[1276],{"_uid":132,"text":133,"assets":1277,"component":140},[1278],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1279},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1281,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":1283,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[1285,1286,1287],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1289,1291,1293,1295,1297],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":1290},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":1292},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":1294},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":1296},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":1298},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[1300,1312,1324],{"_uid":185,"items":1301,"title":200,"component":201},[1302],{"_uid":188,"text":1303,"styling":34,"component":59},{"type":29,"content":1304},[1305],{"type":34,"attrs":1306,"content":1307},{"textAlign":31},[1308],{"text":195,"type":39,"marks":1309},[1310],{"type":55,"attrs":1311},{"color":199},{"_uid":203,"items":1313,"title":217,"component":201},[1314],{"_uid":206,"text":1315,"styling":34,"component":59},{"type":29,"content":1316},[1317],{"type":34,"attrs":1318,"content":1319},{"textAlign":31},[1320],{"text":213,"type":39,"marks":1321},[1322],{"type":55,"attrs":1323},{"color":199},{"_uid":219,"items":1325,"title":233,"component":201},[1326],{"_uid":222,"text":1327,"styling":34,"component":59},{"type":29,"content":1328},[1329],{"type":34,"attrs":1330,"content":1331},{"textAlign":31},[1332],{"text":229,"type":39,"marks":1333},[1334],{"type":55,"attrs":1335},{"color":199},[241,571,572],[],[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":1340,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":1466,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":1467,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1341,"_uid":21,"body":1342,"hero":1408,"logo":1413,"image":1415,"title":850,"key_data":1417,"component":169,"key_title":855,"case_media":1421,"description":869,"json_schema":19,"case_accordion":1428,"additonal_cases":1465,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[1343,1364,1385],{"_uid":24,"content":1344,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1345,1353],{"_uid":27,"text":1346,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1347,"content":1348},{"backgroundColor":31},[1349],{"type":34,"attrs":1350,"content":1351},{"textAlign":31},[1352],{"text":777,"type":39},{"_uid":44,"text":1354,"styling":58,"component":59},{"type":29,"attrs":1355,"content":1356},{"backgroundColor":31},[1357],{"type":34,"attrs":1358,"content":1359},{"textAlign":31},[1360],{"text":786,"type":39,"marks":1361},[1362],{"type":55,"attrs":1363},{"color":575},{"_uid":63,"content":1365,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1366,1374],{"_uid":66,"text":1367,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1368,"content":1369},{"backgroundColor":31},[1370],{"type":34,"attrs":1371,"content":1372},{"textAlign":31},[1373],{"text":800,"type":39},{"_uid":76,"text":1375,"styling":58,"component":59},{"type":29,"attrs":1376,"content":1377},{"backgroundColor":31},[1378],{"type":34,"attrs":1379,"content":1380},{"textAlign":31},[1381],{"text":809,"type":39,"marks":1382},[1383],{"type":55,"attrs":1384},{"color":575},{"_uid":89,"content":1386,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1387,1395,1406],{"_uid":92,"text":1388,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1389,"content":1390},{"backgroundColor":31},[1391],{"type":34,"attrs":1392,"content":1393},{"textAlign":31},[1394],{"text":823,"type":39},{"_uid":102,"text":1396,"styling":58,"component":59},{"type":29,"attrs":1397,"content":1398},{"backgroundColor":31},[1399],{"type":34,"attrs":1400,"content":1401},{"textAlign":31},[1402],{"text":832,"type":39,"marks":1403},[1404],{"type":55,"attrs":1405},{"color":575},{"_uid":837,"icon":116,"link":1407,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[1409],{"_uid":132,"text":133,"assets":1410,"component":140},[1411],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1412},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1414,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":1416,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[1418,1419,1420],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1422,1424,1426],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":1423},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":1425},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":1427},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[1429,1441,1453],{"_uid":185,"items":1430,"title":200,"component":201},[1431],{"_uid":188,"text":1432,"styling":34,"component":59},{"type":29,"content":1433},[1434],{"type":34,"attrs":1435,"content":1436},{"textAlign":31},[1437],{"text":195,"type":39,"marks":1438},[1439],{"type":55,"attrs":1440},{"color":199},{"_uid":203,"items":1442,"title":217,"component":201},[1443],{"_uid":206,"text":1444,"styling":34,"component":59},{"type":29,"content":1445},[1446],{"type":34,"attrs":1447,"content":1448},{"textAlign":31},[1449],{"text":213,"type":39,"marks":1450},[1451],{"type":55,"attrs":1452},{"color":199},{"_uid":219,"items":1454,"title":233,"component":201},[1455],{"_uid":222,"text":1456,"styling":34,"component":59},{"type":29,"content":1457},[1458],{"type":34,"attrs":1459,"content":1460},{"textAlign":31},[1461],{"text":229,"type":39,"marks":1462},[1463],{"type":55,"attrs":1464},{"color":199},[241,412,571],[],[],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":1471,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":2141,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":2142,"default_full_slug":31,"translated_slugs":31},{"seo":1472,"_uid":21,"body":1473,"hero":1540,"logo":1545,"image":1547,"title":682,"key_data":1549,"component":169,"key_title":682,"case_media":1553,"description":595,"json_schema":19,"case_accordion":1564,"additonal_cases":1601,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[1474,1495,1516],{"_uid":24,"content":1475,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1476,1484],{"_uid":27,"text":1477,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1478,"content":1479},{"backgroundColor":31},[1480],{"type":34,"attrs":1481,"content":1482},{"textAlign":31},[1483],{"text":607,"type":39},{"_uid":44,"text":1485,"styling":58,"component":59},{"type":29,"attrs":1486,"content":1487},{"backgroundColor":31},[1488],{"type":34,"attrs":1489,"content":1490},{"textAlign":31},[1491],{"text":616,"type":39,"marks":1492},[1493],{"type":55,"attrs":1494},{"color":199},{"_uid":63,"content":1496,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1497,1505],{"_uid":66,"text":1498,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1499,"content":1500},{"backgroundColor":31},[1501],{"type":34,"attrs":1502,"content":1503},{"textAlign":31},[1504],{"text":630,"type":39},{"_uid":76,"text":1506,"styling":58,"component":59},{"type":29,"attrs":1507,"content":1508},{"backgroundColor":31},[1509],{"type":34,"attrs":1510,"content":1511},{"textAlign":31},[1512],{"text":639,"type":39,"marks":1513},[1514],{"type":55,"attrs":1515},{"color":199},{"_uid":89,"content":1517,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1518,1526,1537],{"_uid":92,"text":1519,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1520,"content":1521},{"backgroundColor":31},[1522],{"type":34,"attrs":1523,"content":1524},{"textAlign":31},[1525],{"text":653,"type":39},{"_uid":102,"text":1527,"styling":58,"component":59},{"type":29,"attrs":1528,"content":1529},{"backgroundColor":31},[1530],{"type":34,"attrs":1531,"content":1532},{"textAlign":31},[1533],{"text":662,"type":39,"marks":1534},[1535],{"type":55,"attrs":1536},{"color":199},{"_uid":667,"icon":116,"link":1538,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":1539},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[1541],{"_uid":132,"text":133,"assets":1542,"component":140},[1543],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1544},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1546,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":1548,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[1550,1551,1552],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1554,1556,1558,1560,1562],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":1555},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":1557},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":1559},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":1561},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":1563},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[1565,1577,1589],{"_uid":185,"items":1566,"title":200,"component":201},[1567],{"_uid":188,"text":1568,"styling":34,"component":59},{"type":29,"content":1569},[1570],{"type":34,"attrs":1571,"content":1572},{"textAlign":31},[1573],{"text":195,"type":39,"marks":1574},[1575],{"type":55,"attrs":1576},{"color":199},{"_uid":203,"items":1578,"title":217,"component":201},[1579],{"_uid":206,"text":1580,"styling":34,"component":59},{"type":29,"content":1581},[1582],{"type":34,"attrs":1583,"content":1584},{"textAlign":31},[1585],{"text":213,"type":39,"marks":1586},[1587],{"type":55,"attrs":1588},{"color":199},{"_uid":219,"items":1590,"title":233,"component":201},[1591],{"_uid":222,"text":1592,"styling":34,"component":59},{"type":29,"content":1593},[1594],{"type":34,"attrs":1595,"content":1596},{"textAlign":31},[1597],{"text":229,"type":39,"marks":1598},[1599],{"type":55,"attrs":1600},{"color":199},[1602,571,572],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":1603,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":2139,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":2140,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1604,"_uid":21,"body":1605,"hero":1684,"logo":1689,"image":1691,"title":346,"key_data":1693,"component":169,"key_title":346,"case_media":1697,"description":367,"json_schema":19,"case_accordion":1704,"additonal_cases":1741,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},[1606,1627,1652],{"_uid":24,"content":1607,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1608,1616],{"_uid":27,"text":1609,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1610,"content":1611},{"backgroundColor":31},[1612],{"type":34,"attrs":1613,"content":1614},{"textAlign":31},[1615],{"text":200,"type":39},{"_uid":44,"text":1617,"styling":58,"component":59},{"type":29,"attrs":1618,"content":1619},{"backgroundColor":31},[1620],{"type":34,"attrs":1621,"content":1622},{"textAlign":31},[1623],{"text":267,"type":39,"marks":1624},[1625],{"type":55,"attrs":1626},{"color":57},{"_uid":63,"content":1628,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1629,1641],{"_uid":66,"text":1630,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1631,"content":1632},{"backgroundColor":31},[1633],{"type":34,"attrs":1634,"content":1635},{"textAlign":31},[1636],{"text":281,"type":39,"marks":1637},[1638,1640],{"type":55,"attrs":1639},{"color":19},{"type":286},{"_uid":76,"text":1642,"styling":58,"component":59},{"type":29,"attrs":1643,"content":1644},{"backgroundColor":31},[1645],{"type":34,"attrs":1646,"content":1647},{"textAlign":31},[1648],{"text":295,"type":39,"marks":1649},[1650],{"type":55,"attrs":1651},{"color":19},{"_uid":89,"content":1653,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1654,1670,1681],{"_uid":92,"text":1655,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1656,"content":1657},{"backgroundColor":31},[1658],{"type":34,"attrs":1659,"content":1660},{"textAlign":31},[1661,1666],{"text":233,"type":39,"marks":1662},[1663,1665],{"type":55,"attrs":1664},{"color":57},{"type":286},{"text":314,"type":39,"marks":1667},[1668],{"type":55,"attrs":1669},{"color":57},{"_uid":102,"text":1671,"styling":58,"component":59},{"type":29,"attrs":1672,"content":1673},{"backgroundColor":31},[1674],{"type":34,"attrs":1675,"content":1676},{"textAlign":31},[1677],{"text":326,"type":39,"marks":1678},[1679],{"type":55,"attrs":1680},{"color":57},{"_uid":331,"icon":116,"link":1682,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":1683},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[1685],{"_uid":132,"text":133,"assets":1686,"component":140},[1687],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1688},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1690,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":1692,"is_external_url":146},{"alt":343,"size":153,"title":19,"source":19,"copyright":19},[1694,1695,1696],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1698,1700,1702],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":1699},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":1701},{"size":362},{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":1703},{},[1705,1717,1729],{"_uid":185,"items":1706,"title":200,"component":201},[1707],{"_uid":188,"text":1708,"styling":34,"component":59},{"type":29,"content":1709},[1710],{"type":34,"attrs":1711,"content":1712},{"textAlign":31},[1713],{"text":195,"type":39,"marks":1714},[1715],{"type":55,"attrs":1716},{"color":199},{"_uid":203,"items":1718,"title":217,"component":201},[1719],{"_uid":206,"text":1720,"styling":34,"component":59},{"type":29,"content":1721},[1722],{"type":34,"attrs":1723,"content":1724},{"textAlign":31},[1725],{"text":213,"type":39,"marks":1726},[1727],{"type":55,"attrs":1728},{"color":199},{"_uid":219,"items":1730,"title":233,"component":201},[1731],{"_uid":222,"text":1732,"styling":34,"component":59},{"type":29,"content":1733},[1734],{"type":34,"attrs":1735,"content":1736},{"textAlign":31},[1737],{"text":229,"type":39,"marks":1738},[1739],{"type":55,"attrs":1740},{"color":199},[1742,1877,2010],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":1743,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":1875,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":1876,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1744,"_uid":21,"body":1745,"hero":1817,"logo":1822,"image":1824,"title":512,"key_data":1826,"component":169,"key_title":517,"case_media":1830,"description":532,"json_schema":19,"case_accordion":1837,"additonal_cases":1874,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[1746,1767,1794],{"_uid":24,"content":1747,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1748,1756],{"_uid":27,"text":1749,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1750,"content":1751},{"backgroundColor":31},[1752],{"type":34,"attrs":1753,"content":1754},{"textAlign":31},[1755],{"text":430,"type":39},{"_uid":44,"text":1757,"styling":58,"component":59},{"type":29,"attrs":1758,"content":1759},{"backgroundColor":31},[1760],{"type":34,"attrs":1761,"content":1762},{"textAlign":31},[1763],{"text":439,"type":39,"marks":1764},[1765],{"type":55,"attrs":1766},{"color":57},{"_uid":63,"content":1768,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1769,1783],{"_uid":66,"text":1770,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1771,"content":1772},{"backgroundColor":31},[1773],{"type":34,"attrs":1774,"content":1775},{"textAlign":31},[1776,1777,1782],{"text":453,"type":39},{"text":455,"type":39,"marks":1778},[1779,1781],{"type":55,"attrs":1780},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":1784,"styling":58,"component":59},{"type":29,"attrs":1785,"content":1786},{"backgroundColor":31},[1787],{"type":34,"attrs":1788,"content":1789},{"textAlign":31},[1790],{"text":470,"type":39,"marks":1791},[1792],{"type":55,"attrs":1793},{"color":57},{"_uid":89,"content":1795,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1796,1804,1815],{"_uid":92,"text":1797,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1798,"content":1799},{"backgroundColor":31},[1800],{"type":34,"attrs":1801,"content":1802},{"textAlign":31},[1803],{"text":484,"type":39},{"_uid":102,"text":1805,"styling":58,"component":59},{"type":29,"attrs":1806,"content":1807},{"backgroundColor":31},[1808],{"type":34,"attrs":1809,"content":1810},{"textAlign":31},[1811],{"text":493,"type":39,"marks":1812},[1813],{"type":55,"attrs":1814},{"color":57},{"_uid":498,"icon":116,"link":1816,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[1818],{"_uid":132,"text":133,"assets":1819,"component":140},[1820],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1821},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1823,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":1825,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[1827,1828,1829],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1831,1833,1835],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":1832},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":1834},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":1836},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[1838,1850,1862],{"_uid":185,"items":1839,"title":200,"component":201},[1840],{"_uid":188,"text":1841,"styling":34,"component":59},{"type":29,"content":1842},[1843],{"type":34,"attrs":1844,"content":1845},{"textAlign":31},[1846],{"text":195,"type":39,"marks":1847},[1848],{"type":55,"attrs":1849},{"color":199},{"_uid":203,"items":1851,"title":217,"component":201},[1852],{"_uid":206,"text":1853,"styling":34,"component":59},{"type":29,"content":1854},[1855],{"type":34,"attrs":1856,"content":1857},{"textAlign":31},[1858],{"text":213,"type":39,"marks":1859},[1860],{"type":55,"attrs":1861},{"color":199},{"_uid":219,"items":1863,"title":233,"component":201},[1864],{"_uid":222,"text":1865,"styling":34,"component":59},{"type":29,"content":1866},[1867],{"type":34,"attrs":1868,"content":1869},{"textAlign":31},[1870],{"text":229,"type":39,"marks":1871},[1872],{"type":55,"attrs":1873},{"color":199},[571,572,573],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":1878,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":2008,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":2009,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":1879,"_uid":21,"body":1880,"hero":1946,"logo":1951,"image":1953,"title":682,"key_data":1955,"component":169,"key_title":682,"case_media":1959,"description":595,"json_schema":19,"case_accordion":1970,"additonal_cases":2007,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[1881,1902,1923],{"_uid":24,"content":1882,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1883,1891],{"_uid":27,"text":1884,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1885,"content":1886},{"backgroundColor":31},[1887],{"type":34,"attrs":1888,"content":1889},{"textAlign":31},[1890],{"text":607,"type":39},{"_uid":44,"text":1892,"styling":58,"component":59},{"type":29,"attrs":1893,"content":1894},{"backgroundColor":31},[1895],{"type":34,"attrs":1896,"content":1897},{"textAlign":31},[1898],{"text":616,"type":39,"marks":1899},[1900],{"type":55,"attrs":1901},{"color":199},{"_uid":63,"content":1903,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[1904,1912],{"_uid":66,"text":1905,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1906,"content":1907},{"backgroundColor":31},[1908],{"type":34,"attrs":1909,"content":1910},{"textAlign":31},[1911],{"text":630,"type":39},{"_uid":76,"text":1913,"styling":58,"component":59},{"type":29,"attrs":1914,"content":1915},{"backgroundColor":31},[1916],{"type":34,"attrs":1917,"content":1918},{"textAlign":31},[1919],{"text":639,"type":39,"marks":1920},[1921],{"type":55,"attrs":1922},{"color":199},{"_uid":89,"content":1924,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[1925,1933,1944],{"_uid":92,"text":1926,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":1927,"content":1928},{"backgroundColor":31},[1929],{"type":34,"attrs":1930,"content":1931},{"textAlign":31},[1932],{"text":653,"type":39},{"_uid":102,"text":1934,"styling":58,"component":59},{"type":29,"attrs":1935,"content":1936},{"backgroundColor":31},[1937],{"type":34,"attrs":1938,"content":1939},{"textAlign":31},[1940],{"text":662,"type":39,"marks":1941},[1942],{"type":55,"attrs":1943},{"color":199},{"_uid":667,"icon":116,"link":1945,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[1947],{"_uid":132,"text":133,"assets":1948,"component":140},[1949],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":1950},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":1952,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":1954,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[1956,1957,1958],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[1960,1962,1964,1966,1968],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":1961},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":1963},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":1965},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":1967},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":1969},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[1971,1983,1995],{"_uid":185,"items":1972,"title":200,"component":201},[1973],{"_uid":188,"text":1974,"styling":34,"component":59},{"type":29,"content":1975},[1976],{"type":34,"attrs":1977,"content":1978},{"textAlign":31},[1979],{"text":195,"type":39,"marks":1980},[1981],{"type":55,"attrs":1982},{"color":199},{"_uid":203,"items":1984,"title":217,"component":201},[1985],{"_uid":206,"text":1986,"styling":34,"component":59},{"type":29,"content":1987},[1988],{"type":34,"attrs":1989,"content":1990},{"textAlign":31},[1991],{"text":213,"type":39,"marks":1992},[1993],{"type":55,"attrs":1994},{"color":199},{"_uid":219,"items":1996,"title":233,"component":201},[1997],{"_uid":222,"text":1998,"styling":34,"component":59},{"type":29,"content":1999},[2000],{"type":34,"attrs":2001,"content":2002},{"textAlign":31},[2003],{"text":229,"type":39,"marks":2004},[2005],{"type":55,"attrs":2006},{"color":199},[241,571,572],[],[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":2011,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":2137,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":2138,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2012,"_uid":21,"body":2013,"hero":2079,"logo":2084,"image":2086,"title":850,"key_data":2088,"component":169,"key_title":855,"case_media":2092,"description":869,"json_schema":19,"case_accordion":2099,"additonal_cases":2136,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[2014,2035,2056],{"_uid":24,"content":2015,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2016,2024],{"_uid":27,"text":2017,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2018,"content":2019},{"backgroundColor":31},[2020],{"type":34,"attrs":2021,"content":2022},{"textAlign":31},[2023],{"text":777,"type":39},{"_uid":44,"text":2025,"styling":58,"component":59},{"type":29,"attrs":2026,"content":2027},{"backgroundColor":31},[2028],{"type":34,"attrs":2029,"content":2030},{"textAlign":31},[2031],{"text":786,"type":39,"marks":2032},[2033],{"type":55,"attrs":2034},{"color":575},{"_uid":63,"content":2036,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2037,2045],{"_uid":66,"text":2038,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2039,"content":2040},{"backgroundColor":31},[2041],{"type":34,"attrs":2042,"content":2043},{"textAlign":31},[2044],{"text":800,"type":39},{"_uid":76,"text":2046,"styling":58,"component":59},{"type":29,"attrs":2047,"content":2048},{"backgroundColor":31},[2049],{"type":34,"attrs":2050,"content":2051},{"textAlign":31},[2052],{"text":809,"type":39,"marks":2053},[2054],{"type":55,"attrs":2055},{"color":575},{"_uid":89,"content":2057,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2058,2066,2077],{"_uid":92,"text":2059,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2060,"content":2061},{"backgroundColor":31},[2062],{"type":34,"attrs":2063,"content":2064},{"textAlign":31},[2065],{"text":823,"type":39},{"_uid":102,"text":2067,"styling":58,"component":59},{"type":29,"attrs":2068,"content":2069},{"backgroundColor":31},[2070],{"type":34,"attrs":2071,"content":2072},{"textAlign":31},[2073],{"text":832,"type":39,"marks":2074},[2075],{"type":55,"attrs":2076},{"color":575},{"_uid":837,"icon":116,"link":2078,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[2080],{"_uid":132,"text":133,"assets":2081,"component":140},[2082],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2083},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2085,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":2087,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[2089,2090,2091],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2093,2095,2097],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":2094},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":2096},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":2098},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[2100,2112,2124],{"_uid":185,"items":2101,"title":200,"component":201},[2102],{"_uid":188,"text":2103,"styling":34,"component":59},{"type":29,"content":2104},[2105],{"type":34,"attrs":2106,"content":2107},{"textAlign":31},[2108],{"text":195,"type":39,"marks":2109},[2110],{"type":55,"attrs":2111},{"color":199},{"_uid":203,"items":2113,"title":217,"component":201},[2114],{"_uid":206,"text":2115,"styling":34,"component":59},{"type":29,"content":2116},[2117],{"type":34,"attrs":2118,"content":2119},{"textAlign":31},[2120],{"text":213,"type":39,"marks":2121},[2122],{"type":55,"attrs":2123},{"color":199},{"_uid":219,"items":2125,"title":233,"component":201},[2126],{"_uid":222,"text":2127,"styling":34,"component":59},{"type":29,"content":2128},[2129],{"type":34,"attrs":2130,"content":2131},{"textAlign":31},[2132],{"text":229,"type":39,"marks":2133},[2134],{"type":55,"attrs":2135},{"color":199},[241,412,571],[],[],[],[],[],[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":2144,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":2945,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":2946,"default_full_slug":31,"translated_slugs":31},{"seo":2145,"_uid":21,"body":2146,"hero":2213,"logo":2218,"image":2220,"title":850,"key_data":2222,"component":169,"key_title":855,"case_media":2226,"description":869,"json_schema":19,"case_accordion":2233,"additonal_cases":2270,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[2147,2168,2189],{"_uid":24,"content":2148,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2149,2157],{"_uid":27,"text":2150,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2151,"content":2152},{"backgroundColor":31},[2153],{"type":34,"attrs":2154,"content":2155},{"textAlign":31},[2156],{"text":777,"type":39},{"_uid":44,"text":2158,"styling":58,"component":59},{"type":29,"attrs":2159,"content":2160},{"backgroundColor":31},[2161],{"type":34,"attrs":2162,"content":2163},{"textAlign":31},[2164],{"text":786,"type":39,"marks":2165},[2166],{"type":55,"attrs":2167},{"color":575},{"_uid":63,"content":2169,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2170,2178],{"_uid":66,"text":2171,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2172,"content":2173},{"backgroundColor":31},[2174],{"type":34,"attrs":2175,"content":2176},{"textAlign":31},[2177],{"text":800,"type":39},{"_uid":76,"text":2179,"styling":58,"component":59},{"type":29,"attrs":2180,"content":2181},{"backgroundColor":31},[2182],{"type":34,"attrs":2183,"content":2184},{"textAlign":31},[2185],{"text":809,"type":39,"marks":2186},[2187],{"type":55,"attrs":2188},{"color":575},{"_uid":89,"content":2190,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2191,2199,2210],{"_uid":92,"text":2192,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2193,"content":2194},{"backgroundColor":31},[2195],{"type":34,"attrs":2196,"content":2197},{"textAlign":31},[2198],{"text":823,"type":39},{"_uid":102,"text":2200,"styling":58,"component":59},{"type":29,"attrs":2201,"content":2202},{"backgroundColor":31},[2203],{"type":34,"attrs":2204,"content":2205},{"textAlign":31},[2206],{"text":832,"type":39,"marks":2207},[2208],{"type":55,"attrs":2209},{"color":575},{"_uid":837,"icon":116,"link":2211,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":2212},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[2214],{"_uid":132,"text":133,"assets":2215,"component":140},[2216],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2217},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2219,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":2221,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[2223,2224,2225],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2227,2229,2231],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":2228},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":2230},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":2232},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[2234,2246,2258],{"_uid":185,"items":2235,"title":200,"component":201},[2236],{"_uid":188,"text":2237,"styling":34,"component":59},{"type":29,"content":2238},[2239],{"type":34,"attrs":2240,"content":2241},{"textAlign":31},[2242],{"text":195,"type":39,"marks":2243},[2244],{"type":55,"attrs":2245},{"color":199},{"_uid":203,"items":2247,"title":217,"component":201},[2248],{"_uid":206,"text":2249,"styling":34,"component":59},{"type":29,"content":2250},[2251],{"type":34,"attrs":2252,"content":2253},{"textAlign":31},[2254],{"text":213,"type":39,"marks":2255},[2256],{"type":55,"attrs":2257},{"color":199},{"_uid":219,"items":2259,"title":233,"component":201},[2260],{"_uid":222,"text":2261,"styling":34,"component":59},{"type":29,"content":2262},[2263],{"type":34,"attrs":2264,"content":2265},{"textAlign":31},[2266],{"text":229,"type":39,"marks":2267},[2268],{"type":55,"attrs":2269},{"color":199},[2271,2810,571],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":2272,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":2808,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":2809,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2273,"_uid":21,"body":2274,"hero":2353,"logo":2358,"image":2360,"title":346,"key_data":2362,"component":169,"key_title":346,"case_media":2366,"description":367,"json_schema":19,"case_accordion":2373,"additonal_cases":2410,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},[2275,2296,2321],{"_uid":24,"content":2276,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2277,2285],{"_uid":27,"text":2278,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2279,"content":2280},{"backgroundColor":31},[2281],{"type":34,"attrs":2282,"content":2283},{"textAlign":31},[2284],{"text":200,"type":39},{"_uid":44,"text":2286,"styling":58,"component":59},{"type":29,"attrs":2287,"content":2288},{"backgroundColor":31},[2289],{"type":34,"attrs":2290,"content":2291},{"textAlign":31},[2292],{"text":267,"type":39,"marks":2293},[2294],{"type":55,"attrs":2295},{"color":57},{"_uid":63,"content":2297,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2298,2310],{"_uid":66,"text":2299,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2300,"content":2301},{"backgroundColor":31},[2302],{"type":34,"attrs":2303,"content":2304},{"textAlign":31},[2305],{"text":281,"type":39,"marks":2306},[2307,2309],{"type":55,"attrs":2308},{"color":19},{"type":286},{"_uid":76,"text":2311,"styling":58,"component":59},{"type":29,"attrs":2312,"content":2313},{"backgroundColor":31},[2314],{"type":34,"attrs":2315,"content":2316},{"textAlign":31},[2317],{"text":295,"type":39,"marks":2318},[2319],{"type":55,"attrs":2320},{"color":19},{"_uid":89,"content":2322,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2323,2339,2350],{"_uid":92,"text":2324,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2325,"content":2326},{"backgroundColor":31},[2327],{"type":34,"attrs":2328,"content":2329},{"textAlign":31},[2330,2335],{"text":233,"type":39,"marks":2331},[2332,2334],{"type":55,"attrs":2333},{"color":57},{"type":286},{"text":314,"type":39,"marks":2336},[2337],{"type":55,"attrs":2338},{"color":57},{"_uid":102,"text":2340,"styling":58,"component":59},{"type":29,"attrs":2341,"content":2342},{"backgroundColor":31},[2343],{"type":34,"attrs":2344,"content":2345},{"textAlign":31},[2346],{"text":326,"type":39,"marks":2347},[2348],{"type":55,"attrs":2349},{"color":57},{"_uid":331,"icon":116,"link":2351,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":2352},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[2354],{"_uid":132,"text":133,"assets":2355,"component":140},[2356],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2357},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2359,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":2361,"is_external_url":146},{"alt":343,"size":153,"title":19,"source":19,"copyright":19},[2363,2364,2365],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2367,2369,2371],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":2368},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":2370},{"size":362},{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":2372},{},[2374,2386,2398],{"_uid":185,"items":2375,"title":200,"component":201},[2376],{"_uid":188,"text":2377,"styling":34,"component":59},{"type":29,"content":2378},[2379],{"type":34,"attrs":2380,"content":2381},{"textAlign":31},[2382],{"text":195,"type":39,"marks":2383},[2384],{"type":55,"attrs":2385},{"color":199},{"_uid":203,"items":2387,"title":217,"component":201},[2388],{"_uid":206,"text":2389,"styling":34,"component":59},{"type":29,"content":2390},[2391],{"type":34,"attrs":2392,"content":2393},{"textAlign":31},[2394],{"text":213,"type":39,"marks":2395},[2396],{"type":55,"attrs":2397},{"color":199},{"_uid":219,"items":2399,"title":233,"component":201},[2400],{"_uid":222,"text":2401,"styling":34,"component":59},{"type":29,"content":2402},[2403],{"type":34,"attrs":2404,"content":2405},{"textAlign":31},[2406],{"text":229,"type":39,"marks":2407},[2408],{"type":55,"attrs":2409},{"color":199},[2411,2546,2679],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":2412,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":2544,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":2545,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2413,"_uid":21,"body":2414,"hero":2486,"logo":2491,"image":2493,"title":512,"key_data":2495,"component":169,"key_title":517,"case_media":2499,"description":532,"json_schema":19,"case_accordion":2506,"additonal_cases":2543,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[2415,2436,2463],{"_uid":24,"content":2416,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2417,2425],{"_uid":27,"text":2418,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2419,"content":2420},{"backgroundColor":31},[2421],{"type":34,"attrs":2422,"content":2423},{"textAlign":31},[2424],{"text":430,"type":39},{"_uid":44,"text":2426,"styling":58,"component":59},{"type":29,"attrs":2427,"content":2428},{"backgroundColor":31},[2429],{"type":34,"attrs":2430,"content":2431},{"textAlign":31},[2432],{"text":439,"type":39,"marks":2433},[2434],{"type":55,"attrs":2435},{"color":57},{"_uid":63,"content":2437,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2438,2452],{"_uid":66,"text":2439,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2440,"content":2441},{"backgroundColor":31},[2442],{"type":34,"attrs":2443,"content":2444},{"textAlign":31},[2445,2446,2451],{"text":453,"type":39},{"text":455,"type":39,"marks":2447},[2448,2450],{"type":55,"attrs":2449},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":2453,"styling":58,"component":59},{"type":29,"attrs":2454,"content":2455},{"backgroundColor":31},[2456],{"type":34,"attrs":2457,"content":2458},{"textAlign":31},[2459],{"text":470,"type":39,"marks":2460},[2461],{"type":55,"attrs":2462},{"color":57},{"_uid":89,"content":2464,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2465,2473,2484],{"_uid":92,"text":2466,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2467,"content":2468},{"backgroundColor":31},[2469],{"type":34,"attrs":2470,"content":2471},{"textAlign":31},[2472],{"text":484,"type":39},{"_uid":102,"text":2474,"styling":58,"component":59},{"type":29,"attrs":2475,"content":2476},{"backgroundColor":31},[2477],{"type":34,"attrs":2478,"content":2479},{"textAlign":31},[2480],{"text":493,"type":39,"marks":2481},[2482],{"type":55,"attrs":2483},{"color":57},{"_uid":498,"icon":116,"link":2485,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[2487],{"_uid":132,"text":133,"assets":2488,"component":140},[2489],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2490},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2492,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":2494,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[2496,2497,2498],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2500,2502,2504],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":2501},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":2503},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":2505},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[2507,2519,2531],{"_uid":185,"items":2508,"title":200,"component":201},[2509],{"_uid":188,"text":2510,"styling":34,"component":59},{"type":29,"content":2511},[2512],{"type":34,"attrs":2513,"content":2514},{"textAlign":31},[2515],{"text":195,"type":39,"marks":2516},[2517],{"type":55,"attrs":2518},{"color":199},{"_uid":203,"items":2520,"title":217,"component":201},[2521],{"_uid":206,"text":2522,"styling":34,"component":59},{"type":29,"content":2523},[2524],{"type":34,"attrs":2525,"content":2526},{"textAlign":31},[2527],{"text":213,"type":39,"marks":2528},[2529],{"type":55,"attrs":2530},{"color":199},{"_uid":219,"items":2532,"title":233,"component":201},[2533],{"_uid":222,"text":2534,"styling":34,"component":59},{"type":29,"content":2535},[2536],{"type":34,"attrs":2537,"content":2538},{"textAlign":31},[2539],{"text":229,"type":39,"marks":2540},[2541],{"type":55,"attrs":2542},{"color":199},[571,572,573],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":2547,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":2677,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":2678,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2548,"_uid":21,"body":2549,"hero":2615,"logo":2620,"image":2622,"title":682,"key_data":2624,"component":169,"key_title":682,"case_media":2628,"description":595,"json_schema":19,"case_accordion":2639,"additonal_cases":2676,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[2550,2571,2592],{"_uid":24,"content":2551,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2552,2560],{"_uid":27,"text":2553,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2554,"content":2555},{"backgroundColor":31},[2556],{"type":34,"attrs":2557,"content":2558},{"textAlign":31},[2559],{"text":607,"type":39},{"_uid":44,"text":2561,"styling":58,"component":59},{"type":29,"attrs":2562,"content":2563},{"backgroundColor":31},[2564],{"type":34,"attrs":2565,"content":2566},{"textAlign":31},[2567],{"text":616,"type":39,"marks":2568},[2569],{"type":55,"attrs":2570},{"color":199},{"_uid":63,"content":2572,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2573,2581],{"_uid":66,"text":2574,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2575,"content":2576},{"backgroundColor":31},[2577],{"type":34,"attrs":2578,"content":2579},{"textAlign":31},[2580],{"text":630,"type":39},{"_uid":76,"text":2582,"styling":58,"component":59},{"type":29,"attrs":2583,"content":2584},{"backgroundColor":31},[2585],{"type":34,"attrs":2586,"content":2587},{"textAlign":31},[2588],{"text":639,"type":39,"marks":2589},[2590],{"type":55,"attrs":2591},{"color":199},{"_uid":89,"content":2593,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2594,2602,2613],{"_uid":92,"text":2595,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2596,"content":2597},{"backgroundColor":31},[2598],{"type":34,"attrs":2599,"content":2600},{"textAlign":31},[2601],{"text":653,"type":39},{"_uid":102,"text":2603,"styling":58,"component":59},{"type":29,"attrs":2604,"content":2605},{"backgroundColor":31},[2606],{"type":34,"attrs":2607,"content":2608},{"textAlign":31},[2609],{"text":662,"type":39,"marks":2610},[2611],{"type":55,"attrs":2612},{"color":199},{"_uid":667,"icon":116,"link":2614,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[2616],{"_uid":132,"text":133,"assets":2617,"component":140},[2618],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2619},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2621,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":2623,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[2625,2626,2627],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2629,2631,2633,2635,2637],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":2630},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":2632},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":2634},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":2636},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":2638},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[2640,2652,2664],{"_uid":185,"items":2641,"title":200,"component":201},[2642],{"_uid":188,"text":2643,"styling":34,"component":59},{"type":29,"content":2644},[2645],{"type":34,"attrs":2646,"content":2647},{"textAlign":31},[2648],{"text":195,"type":39,"marks":2649},[2650],{"type":55,"attrs":2651},{"color":199},{"_uid":203,"items":2653,"title":217,"component":201},[2654],{"_uid":206,"text":2655,"styling":34,"component":59},{"type":29,"content":2656},[2657],{"type":34,"attrs":2658,"content":2659},{"textAlign":31},[2660],{"text":213,"type":39,"marks":2661},[2662],{"type":55,"attrs":2663},{"color":199},{"_uid":219,"items":2665,"title":233,"component":201},[2666],{"_uid":222,"text":2667,"styling":34,"component":59},{"type":29,"content":2668},[2669],{"type":34,"attrs":2670,"content":2671},{"textAlign":31},[2672],{"text":229,"type":39,"marks":2673},[2674],{"type":55,"attrs":2675},{"color":199},[241,571,572],[],[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":2680,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":2806,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":2807,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2681,"_uid":21,"body":2682,"hero":2748,"logo":2753,"image":2755,"title":850,"key_data":2757,"component":169,"key_title":855,"case_media":2761,"description":869,"json_schema":19,"case_accordion":2768,"additonal_cases":2805,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[2683,2704,2725],{"_uid":24,"content":2684,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2685,2693],{"_uid":27,"text":2686,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2687,"content":2688},{"backgroundColor":31},[2689],{"type":34,"attrs":2690,"content":2691},{"textAlign":31},[2692],{"text":777,"type":39},{"_uid":44,"text":2694,"styling":58,"component":59},{"type":29,"attrs":2695,"content":2696},{"backgroundColor":31},[2697],{"type":34,"attrs":2698,"content":2699},{"textAlign":31},[2700],{"text":786,"type":39,"marks":2701},[2702],{"type":55,"attrs":2703},{"color":575},{"_uid":63,"content":2705,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2706,2714],{"_uid":66,"text":2707,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2708,"content":2709},{"backgroundColor":31},[2710],{"type":34,"attrs":2711,"content":2712},{"textAlign":31},[2713],{"text":800,"type":39},{"_uid":76,"text":2715,"styling":58,"component":59},{"type":29,"attrs":2716,"content":2717},{"backgroundColor":31},[2718],{"type":34,"attrs":2719,"content":2720},{"textAlign":31},[2721],{"text":809,"type":39,"marks":2722},[2723],{"type":55,"attrs":2724},{"color":575},{"_uid":89,"content":2726,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2727,2735,2746],{"_uid":92,"text":2728,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2729,"content":2730},{"backgroundColor":31},[2731],{"type":34,"attrs":2732,"content":2733},{"textAlign":31},[2734],{"text":823,"type":39},{"_uid":102,"text":2736,"styling":58,"component":59},{"type":29,"attrs":2737,"content":2738},{"backgroundColor":31},[2739],{"type":34,"attrs":2740,"content":2741},{"textAlign":31},[2742],{"text":832,"type":39,"marks":2743},[2744],{"type":55,"attrs":2745},{"color":575},{"_uid":837,"icon":116,"link":2747,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[2749],{"_uid":132,"text":133,"assets":2750,"component":140},[2751],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2752},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2754,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":2756,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[2758,2759,2760],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2762,2764,2766],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":2763},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":2765},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":2767},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[2769,2781,2793],{"_uid":185,"items":2770,"title":200,"component":201},[2771],{"_uid":188,"text":2772,"styling":34,"component":59},{"type":29,"content":2773},[2774],{"type":34,"attrs":2775,"content":2776},{"textAlign":31},[2777],{"text":195,"type":39,"marks":2778},[2779],{"type":55,"attrs":2780},{"color":199},{"_uid":203,"items":2782,"title":217,"component":201},[2783],{"_uid":206,"text":2784,"styling":34,"component":59},{"type":29,"content":2785},[2786],{"type":34,"attrs":2787,"content":2788},{"textAlign":31},[2789],{"text":213,"type":39,"marks":2790},[2791],{"type":55,"attrs":2792},{"color":199},{"_uid":219,"items":2794,"title":233,"component":201},[2795],{"_uid":222,"text":2796,"styling":34,"component":59},{"type":29,"content":2797},[2798],{"type":34,"attrs":2799,"content":2800},{"textAlign":31},[2801],{"text":229,"type":39,"marks":2802},[2803],{"type":55,"attrs":2804},{"color":199},[241,412,571],[],[],[],[],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":2811,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":2943,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":2944,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":2812,"_uid":21,"body":2813,"hero":2885,"logo":2890,"image":2892,"title":512,"key_data":2894,"component":169,"key_title":517,"case_media":2898,"description":532,"json_schema":19,"case_accordion":2905,"additonal_cases":2942,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[2814,2835,2862],{"_uid":24,"content":2815,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2816,2824],{"_uid":27,"text":2817,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2818,"content":2819},{"backgroundColor":31},[2820],{"type":34,"attrs":2821,"content":2822},{"textAlign":31},[2823],{"text":430,"type":39},{"_uid":44,"text":2825,"styling":58,"component":59},{"type":29,"attrs":2826,"content":2827},{"backgroundColor":31},[2828],{"type":34,"attrs":2829,"content":2830},{"textAlign":31},[2831],{"text":439,"type":39,"marks":2832},[2833],{"type":55,"attrs":2834},{"color":57},{"_uid":63,"content":2836,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2837,2851],{"_uid":66,"text":2838,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2839,"content":2840},{"backgroundColor":31},[2841],{"type":34,"attrs":2842,"content":2843},{"textAlign":31},[2844,2845,2850],{"text":453,"type":39},{"text":455,"type":39,"marks":2846},[2847,2849],{"type":55,"attrs":2848},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":2852,"styling":58,"component":59},{"type":29,"attrs":2853,"content":2854},{"backgroundColor":31},[2855],{"type":34,"attrs":2856,"content":2857},{"textAlign":31},[2858],{"text":470,"type":39,"marks":2859},[2860],{"type":55,"attrs":2861},{"color":57},{"_uid":89,"content":2863,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2864,2872,2883],{"_uid":92,"text":2865,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2866,"content":2867},{"backgroundColor":31},[2868],{"type":34,"attrs":2869,"content":2870},{"textAlign":31},[2871],{"text":484,"type":39},{"_uid":102,"text":2873,"styling":58,"component":59},{"type":29,"attrs":2874,"content":2875},{"backgroundColor":31},[2876],{"type":34,"attrs":2877,"content":2878},{"textAlign":31},[2879],{"text":493,"type":39,"marks":2880},[2881],{"type":55,"attrs":2882},{"color":57},{"_uid":498,"icon":116,"link":2884,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[2886],{"_uid":132,"text":133,"assets":2887,"component":140},[2888],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":2889},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":2891,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":2893,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[2895,2896,2897],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[2899,2901,2903],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":2900},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":2902},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":2904},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[2906,2918,2930],{"_uid":185,"items":2907,"title":200,"component":201},[2908],{"_uid":188,"text":2909,"styling":34,"component":59},{"type":29,"content":2910},[2911],{"type":34,"attrs":2912,"content":2913},{"textAlign":31},[2914],{"text":195,"type":39,"marks":2915},[2916],{"type":55,"attrs":2917},{"color":199},{"_uid":203,"items":2919,"title":217,"component":201},[2920],{"_uid":206,"text":2921,"styling":34,"component":59},{"type":29,"content":2922},[2923],{"type":34,"attrs":2924,"content":2925},{"textAlign":31},[2926],{"text":213,"type":39,"marks":2927},[2928],{"type":55,"attrs":2929},{"color":199},{"_uid":219,"items":2931,"title":233,"component":201},[2932],{"_uid":222,"text":2933,"styling":34,"component":59},{"type":29,"content":2934},[2935],{"type":34,"attrs":2936,"content":2937},{"textAlign":31},[2938],{"text":229,"type":39,"marks":2939},[2940],{"type":55,"attrs":2941},{"color":199},[571,572,573],[],[],[],[],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":2948,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":3885,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":3886,"default_full_slug":31,"translated_slugs":31},{"seo":2949,"_uid":21,"body":2950,"hero":3023,"logo":3028,"image":3030,"title":512,"key_data":3032,"component":169,"key_title":517,"case_media":3036,"description":532,"json_schema":19,"case_accordion":3043,"additonal_cases":3080,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[2951,2972,2999],{"_uid":24,"content":2952,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[2953,2961],{"_uid":27,"text":2954,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2955,"content":2956},{"backgroundColor":31},[2957],{"type":34,"attrs":2958,"content":2959},{"textAlign":31},[2960],{"text":430,"type":39},{"_uid":44,"text":2962,"styling":58,"component":59},{"type":29,"attrs":2963,"content":2964},{"backgroundColor":31},[2965],{"type":34,"attrs":2966,"content":2967},{"textAlign":31},[2968],{"text":439,"type":39,"marks":2969},[2970],{"type":55,"attrs":2971},{"color":57},{"_uid":63,"content":2973,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[2974,2988],{"_uid":66,"text":2975,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":2976,"content":2977},{"backgroundColor":31},[2978],{"type":34,"attrs":2979,"content":2980},{"textAlign":31},[2981,2982,2987],{"text":453,"type":39},{"text":455,"type":39,"marks":2983},[2984,2986],{"type":55,"attrs":2985},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":2989,"styling":58,"component":59},{"type":29,"attrs":2990,"content":2991},{"backgroundColor":31},[2992],{"type":34,"attrs":2993,"content":2994},{"textAlign":31},[2995],{"text":470,"type":39,"marks":2996},[2997],{"type":55,"attrs":2998},{"color":57},{"_uid":89,"content":3000,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3001,3009,3020],{"_uid":92,"text":3002,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3003,"content":3004},{"backgroundColor":31},[3005],{"type":34,"attrs":3006,"content":3007},{"textAlign":31},[3008],{"text":484,"type":39},{"_uid":102,"text":3010,"styling":58,"component":59},{"type":29,"attrs":3011,"content":3012},{"backgroundColor":31},[3013],{"type":34,"attrs":3014,"content":3015},{"textAlign":31},[3016],{"text":493,"type":39,"marks":3017},[3018],{"type":55,"attrs":3019},{"color":57},{"_uid":498,"icon":116,"link":3021,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":3022},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[3024],{"_uid":132,"text":133,"assets":3025,"component":140},[3026],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3027},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3029,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":3031,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[3033,3034,3035],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3037,3039,3041],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":3038},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":3040},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":3042},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[3044,3056,3068],{"_uid":185,"items":3045,"title":200,"component":201},[3046],{"_uid":188,"text":3047,"styling":34,"component":59},{"type":29,"content":3048},[3049],{"type":34,"attrs":3050,"content":3051},{"textAlign":31},[3052],{"text":195,"type":39,"marks":3053},[3054],{"type":55,"attrs":3055},{"color":199},{"_uid":203,"items":3057,"title":217,"component":201},[3058],{"_uid":206,"text":3059,"styling":34,"component":59},{"type":29,"content":3060},[3061],{"type":34,"attrs":3062,"content":3063},{"textAlign":31},[3064],{"text":213,"type":39,"marks":3065},[3066],{"type":55,"attrs":3067},{"color":199},{"_uid":219,"items":3069,"title":233,"component":201},[3070],{"_uid":222,"text":3071,"styling":34,"component":59},{"type":29,"content":3072},[3073],{"type":34,"attrs":3074,"content":3075},{"textAlign":31},[3076],{"text":229,"type":39,"marks":3077},[3078],{"type":55,"attrs":3079},{"color":199},[571,572,3081],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":3082,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":3883,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":3884,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3083,"_uid":21,"body":3084,"hero":3151,"logo":3156,"image":3158,"title":850,"key_data":3160,"component":169,"key_title":855,"case_media":3164,"description":869,"json_schema":19,"case_accordion":3171,"additonal_cases":3208,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[3085,3106,3127],{"_uid":24,"content":3086,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3087,3095],{"_uid":27,"text":3088,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3089,"content":3090},{"backgroundColor":31},[3091],{"type":34,"attrs":3092,"content":3093},{"textAlign":31},[3094],{"text":777,"type":39},{"_uid":44,"text":3096,"styling":58,"component":59},{"type":29,"attrs":3097,"content":3098},{"backgroundColor":31},[3099],{"type":34,"attrs":3100,"content":3101},{"textAlign":31},[3102],{"text":786,"type":39,"marks":3103},[3104],{"type":55,"attrs":3105},{"color":575},{"_uid":63,"content":3107,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3108,3116],{"_uid":66,"text":3109,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3110,"content":3111},{"backgroundColor":31},[3112],{"type":34,"attrs":3113,"content":3114},{"textAlign":31},[3115],{"text":800,"type":39},{"_uid":76,"text":3117,"styling":58,"component":59},{"type":29,"attrs":3118,"content":3119},{"backgroundColor":31},[3120],{"type":34,"attrs":3121,"content":3122},{"textAlign":31},[3123],{"text":809,"type":39,"marks":3124},[3125],{"type":55,"attrs":3126},{"color":575},{"_uid":89,"content":3128,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3129,3137,3148],{"_uid":92,"text":3130,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3131,"content":3132},{"backgroundColor":31},[3133],{"type":34,"attrs":3134,"content":3135},{"textAlign":31},[3136],{"text":823,"type":39},{"_uid":102,"text":3138,"styling":58,"component":59},{"type":29,"attrs":3139,"content":3140},{"backgroundColor":31},[3141],{"type":34,"attrs":3142,"content":3143},{"textAlign":31},[3144],{"text":832,"type":39,"marks":3145},[3146],{"type":55,"attrs":3147},{"color":575},{"_uid":837,"icon":116,"link":3149,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":3150},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[3152],{"_uid":132,"text":133,"assets":3153,"component":140},[3154],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3155},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3157,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":3159,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[3161,3162,3163],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3165,3167,3169],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":3166},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":3168},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":3170},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[3172,3184,3196],{"_uid":185,"items":3173,"title":200,"component":201},[3174],{"_uid":188,"text":3175,"styling":34,"component":59},{"type":29,"content":3176},[3177],{"type":34,"attrs":3178,"content":3179},{"textAlign":31},[3180],{"text":195,"type":39,"marks":3181},[3182],{"type":55,"attrs":3183},{"color":199},{"_uid":203,"items":3185,"title":217,"component":201},[3186],{"_uid":206,"text":3187,"styling":34,"component":59},{"type":29,"content":3188},[3189],{"type":34,"attrs":3190,"content":3191},{"textAlign":31},[3192],{"text":213,"type":39,"marks":3193},[3194],{"type":55,"attrs":3195},{"color":199},{"_uid":219,"items":3197,"title":233,"component":201},[3198],{"_uid":222,"text":3199,"styling":34,"component":59},{"type":29,"content":3200},[3201],{"type":34,"attrs":3202,"content":3203},{"textAlign":31},[3204],{"text":229,"type":39,"marks":3205},[3206],{"type":55,"attrs":3207},{"color":199},[3209,3748,571],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":3210,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":3746,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":3747,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3211,"_uid":21,"body":3212,"hero":3291,"logo":3296,"image":3298,"title":346,"key_data":3300,"component":169,"key_title":346,"case_media":3304,"description":367,"json_schema":19,"case_accordion":3311,"additonal_cases":3348,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},[3213,3234,3259],{"_uid":24,"content":3214,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3215,3223],{"_uid":27,"text":3216,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3217,"content":3218},{"backgroundColor":31},[3219],{"type":34,"attrs":3220,"content":3221},{"textAlign":31},[3222],{"text":200,"type":39},{"_uid":44,"text":3224,"styling":58,"component":59},{"type":29,"attrs":3225,"content":3226},{"backgroundColor":31},[3227],{"type":34,"attrs":3228,"content":3229},{"textAlign":31},[3230],{"text":267,"type":39,"marks":3231},[3232],{"type":55,"attrs":3233},{"color":57},{"_uid":63,"content":3235,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3236,3248],{"_uid":66,"text":3237,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3238,"content":3239},{"backgroundColor":31},[3240],{"type":34,"attrs":3241,"content":3242},{"textAlign":31},[3243],{"text":281,"type":39,"marks":3244},[3245,3247],{"type":55,"attrs":3246},{"color":19},{"type":286},{"_uid":76,"text":3249,"styling":58,"component":59},{"type":29,"attrs":3250,"content":3251},{"backgroundColor":31},[3252],{"type":34,"attrs":3253,"content":3254},{"textAlign":31},[3255],{"text":295,"type":39,"marks":3256},[3257],{"type":55,"attrs":3258},{"color":19},{"_uid":89,"content":3260,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3261,3277,3288],{"_uid":92,"text":3262,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3263,"content":3264},{"backgroundColor":31},[3265],{"type":34,"attrs":3266,"content":3267},{"textAlign":31},[3268,3273],{"text":233,"type":39,"marks":3269},[3270,3272],{"type":55,"attrs":3271},{"color":57},{"type":286},{"text":314,"type":39,"marks":3274},[3275],{"type":55,"attrs":3276},{"color":57},{"_uid":102,"text":3278,"styling":58,"component":59},{"type":29,"attrs":3279,"content":3280},{"backgroundColor":31},[3281],{"type":34,"attrs":3282,"content":3283},{"textAlign":31},[3284],{"text":326,"type":39,"marks":3285},[3286],{"type":55,"attrs":3287},{"color":57},{"_uid":331,"icon":116,"link":3289,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":3290},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},[3292],{"_uid":132,"text":133,"assets":3293,"component":140},[3294],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3295},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3297,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":3299,"is_external_url":146},{"alt":343,"size":153,"title":19,"source":19,"copyright":19},[3301,3302,3303],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3305,3307,3309],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":3306},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":3308},{"size":362},{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":3310},{},[3312,3324,3336],{"_uid":185,"items":3313,"title":200,"component":201},[3314],{"_uid":188,"text":3315,"styling":34,"component":59},{"type":29,"content":3316},[3317],{"type":34,"attrs":3318,"content":3319},{"textAlign":31},[3320],{"text":195,"type":39,"marks":3321},[3322],{"type":55,"attrs":3323},{"color":199},{"_uid":203,"items":3325,"title":217,"component":201},[3326],{"_uid":206,"text":3327,"styling":34,"component":59},{"type":29,"content":3328},[3329],{"type":34,"attrs":3330,"content":3331},{"textAlign":31},[3332],{"text":213,"type":39,"marks":3333},[3334],{"type":55,"attrs":3335},{"color":199},{"_uid":219,"items":3337,"title":233,"component":201},[3338],{"_uid":222,"text":3339,"styling":34,"component":59},{"type":29,"content":3340},[3341],{"type":34,"attrs":3342,"content":3343},{"textAlign":31},[3344],{"text":229,"type":39,"marks":3345},[3346],{"type":55,"attrs":3347},{"color":199},[3349,3484,3617],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":3350,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":3482,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":3483,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3351,"_uid":21,"body":3352,"hero":3424,"logo":3429,"image":3431,"title":512,"key_data":3433,"component":169,"key_title":517,"case_media":3437,"description":532,"json_schema":19,"case_accordion":3444,"additonal_cases":3481,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[3353,3374,3401],{"_uid":24,"content":3354,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3355,3363],{"_uid":27,"text":3356,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3357,"content":3358},{"backgroundColor":31},[3359],{"type":34,"attrs":3360,"content":3361},{"textAlign":31},[3362],{"text":430,"type":39},{"_uid":44,"text":3364,"styling":58,"component":59},{"type":29,"attrs":3365,"content":3366},{"backgroundColor":31},[3367],{"type":34,"attrs":3368,"content":3369},{"textAlign":31},[3370],{"text":439,"type":39,"marks":3371},[3372],{"type":55,"attrs":3373},{"color":57},{"_uid":63,"content":3375,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3376,3390],{"_uid":66,"text":3377,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3378,"content":3379},{"backgroundColor":31},[3380],{"type":34,"attrs":3381,"content":3382},{"textAlign":31},[3383,3384,3389],{"text":453,"type":39},{"text":455,"type":39,"marks":3385},[3386,3388],{"type":55,"attrs":3387},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":3391,"styling":58,"component":59},{"type":29,"attrs":3392,"content":3393},{"backgroundColor":31},[3394],{"type":34,"attrs":3395,"content":3396},{"textAlign":31},[3397],{"text":470,"type":39,"marks":3398},[3399],{"type":55,"attrs":3400},{"color":57},{"_uid":89,"content":3402,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3403,3411,3422],{"_uid":92,"text":3404,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3405,"content":3406},{"backgroundColor":31},[3407],{"type":34,"attrs":3408,"content":3409},{"textAlign":31},[3410],{"text":484,"type":39},{"_uid":102,"text":3412,"styling":58,"component":59},{"type":29,"attrs":3413,"content":3414},{"backgroundColor":31},[3415],{"type":34,"attrs":3416,"content":3417},{"textAlign":31},[3418],{"text":493,"type":39,"marks":3419},[3420],{"type":55,"attrs":3421},{"color":57},{"_uid":498,"icon":116,"link":3423,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[3425],{"_uid":132,"text":133,"assets":3426,"component":140},[3427],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3428},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3430,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":3432,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[3434,3435,3436],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3438,3440,3442],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":3439},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":3441},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":3443},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[3445,3457,3469],{"_uid":185,"items":3446,"title":200,"component":201},[3447],{"_uid":188,"text":3448,"styling":34,"component":59},{"type":29,"content":3449},[3450],{"type":34,"attrs":3451,"content":3452},{"textAlign":31},[3453],{"text":195,"type":39,"marks":3454},[3455],{"type":55,"attrs":3456},{"color":199},{"_uid":203,"items":3458,"title":217,"component":201},[3459],{"_uid":206,"text":3460,"styling":34,"component":59},{"type":29,"content":3461},[3462],{"type":34,"attrs":3463,"content":3464},{"textAlign":31},[3465],{"text":213,"type":39,"marks":3466},[3467],{"type":55,"attrs":3468},{"color":199},{"_uid":219,"items":3470,"title":233,"component":201},[3471],{"_uid":222,"text":3472,"styling":34,"component":59},{"type":29,"content":3473},[3474],{"type":34,"attrs":3475,"content":3476},{"textAlign":31},[3477],{"text":229,"type":39,"marks":3478},[3479],{"type":55,"attrs":3480},{"color":199},[571,572,573],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":3485,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":3615,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":3616,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3486,"_uid":21,"body":3487,"hero":3553,"logo":3558,"image":3560,"title":682,"key_data":3562,"component":169,"key_title":682,"case_media":3566,"description":595,"json_schema":19,"case_accordion":3577,"additonal_cases":3614,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[3488,3509,3530],{"_uid":24,"content":3489,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3490,3498],{"_uid":27,"text":3491,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3492,"content":3493},{"backgroundColor":31},[3494],{"type":34,"attrs":3495,"content":3496},{"textAlign":31},[3497],{"text":607,"type":39},{"_uid":44,"text":3499,"styling":58,"component":59},{"type":29,"attrs":3500,"content":3501},{"backgroundColor":31},[3502],{"type":34,"attrs":3503,"content":3504},{"textAlign":31},[3505],{"text":616,"type":39,"marks":3506},[3507],{"type":55,"attrs":3508},{"color":199},{"_uid":63,"content":3510,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3511,3519],{"_uid":66,"text":3512,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3513,"content":3514},{"backgroundColor":31},[3515],{"type":34,"attrs":3516,"content":3517},{"textAlign":31},[3518],{"text":630,"type":39},{"_uid":76,"text":3520,"styling":58,"component":59},{"type":29,"attrs":3521,"content":3522},{"backgroundColor":31},[3523],{"type":34,"attrs":3524,"content":3525},{"textAlign":31},[3526],{"text":639,"type":39,"marks":3527},[3528],{"type":55,"attrs":3529},{"color":199},{"_uid":89,"content":3531,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3532,3540,3551],{"_uid":92,"text":3533,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3534,"content":3535},{"backgroundColor":31},[3536],{"type":34,"attrs":3537,"content":3538},{"textAlign":31},[3539],{"text":653,"type":39},{"_uid":102,"text":3541,"styling":58,"component":59},{"type":29,"attrs":3542,"content":3543},{"backgroundColor":31},[3544],{"type":34,"attrs":3545,"content":3546},{"textAlign":31},[3547],{"text":662,"type":39,"marks":3548},[3549],{"type":55,"attrs":3550},{"color":199},{"_uid":667,"icon":116,"link":3552,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[3554],{"_uid":132,"text":133,"assets":3555,"component":140},[3556],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3557},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3559,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":3561,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[3563,3564,3565],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3567,3569,3571,3573,3575],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":3568},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":3570},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":3572},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":3574},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":3576},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[3578,3590,3602],{"_uid":185,"items":3579,"title":200,"component":201},[3580],{"_uid":188,"text":3581,"styling":34,"component":59},{"type":29,"content":3582},[3583],{"type":34,"attrs":3584,"content":3585},{"textAlign":31},[3586],{"text":195,"type":39,"marks":3587},[3588],{"type":55,"attrs":3589},{"color":199},{"_uid":203,"items":3591,"title":217,"component":201},[3592],{"_uid":206,"text":3593,"styling":34,"component":59},{"type":29,"content":3594},[3595],{"type":34,"attrs":3596,"content":3597},{"textAlign":31},[3598],{"text":213,"type":39,"marks":3599},[3600],{"type":55,"attrs":3601},{"color":199},{"_uid":219,"items":3603,"title":233,"component":201},[3604],{"_uid":222,"text":3605,"styling":34,"component":59},{"type":29,"content":3606},[3607],{"type":34,"attrs":3608,"content":3609},{"textAlign":31},[3610],{"text":229,"type":39,"marks":3611},[3612],{"type":55,"attrs":3613},{"color":199},[241,571,572],[],[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":3618,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":3744,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":3745,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3619,"_uid":21,"body":3620,"hero":3686,"logo":3691,"image":3693,"title":850,"key_data":3695,"component":169,"key_title":855,"case_media":3699,"description":869,"json_schema":19,"case_accordion":3706,"additonal_cases":3743,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[3621,3642,3663],{"_uid":24,"content":3622,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3623,3631],{"_uid":27,"text":3624,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3625,"content":3626},{"backgroundColor":31},[3627],{"type":34,"attrs":3628,"content":3629},{"textAlign":31},[3630],{"text":777,"type":39},{"_uid":44,"text":3632,"styling":58,"component":59},{"type":29,"attrs":3633,"content":3634},{"backgroundColor":31},[3635],{"type":34,"attrs":3636,"content":3637},{"textAlign":31},[3638],{"text":786,"type":39,"marks":3639},[3640],{"type":55,"attrs":3641},{"color":575},{"_uid":63,"content":3643,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3644,3652],{"_uid":66,"text":3645,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3646,"content":3647},{"backgroundColor":31},[3648],{"type":34,"attrs":3649,"content":3650},{"textAlign":31},[3651],{"text":800,"type":39},{"_uid":76,"text":3653,"styling":58,"component":59},{"type":29,"attrs":3654,"content":3655},{"backgroundColor":31},[3656],{"type":34,"attrs":3657,"content":3658},{"textAlign":31},[3659],{"text":809,"type":39,"marks":3660},[3661],{"type":55,"attrs":3662},{"color":575},{"_uid":89,"content":3664,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3665,3673,3684],{"_uid":92,"text":3666,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3667,"content":3668},{"backgroundColor":31},[3669],{"type":34,"attrs":3670,"content":3671},{"textAlign":31},[3672],{"text":823,"type":39},{"_uid":102,"text":3674,"styling":58,"component":59},{"type":29,"attrs":3675,"content":3676},{"backgroundColor":31},[3677],{"type":34,"attrs":3678,"content":3679},{"textAlign":31},[3680],{"text":832,"type":39,"marks":3681},[3682],{"type":55,"attrs":3683},{"color":575},{"_uid":837,"icon":116,"link":3685,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[3687],{"_uid":132,"text":133,"assets":3688,"component":140},[3689],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3690},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3692,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":3694,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[3696,3697,3698],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3700,3702,3704],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":3701},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":3703},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":3705},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[3707,3719,3731],{"_uid":185,"items":3708,"title":200,"component":201},[3709],{"_uid":188,"text":3710,"styling":34,"component":59},{"type":29,"content":3711},[3712],{"type":34,"attrs":3713,"content":3714},{"textAlign":31},[3715],{"text":195,"type":39,"marks":3716},[3717],{"type":55,"attrs":3718},{"color":199},{"_uid":203,"items":3720,"title":217,"component":201},[3721],{"_uid":206,"text":3722,"styling":34,"component":59},{"type":29,"content":3723},[3724],{"type":34,"attrs":3725,"content":3726},{"textAlign":31},[3727],{"text":213,"type":39,"marks":3728},[3729],{"type":55,"attrs":3730},{"color":199},{"_uid":219,"items":3732,"title":233,"component":201},[3733],{"_uid":222,"text":3734,"styling":34,"component":59},{"type":29,"content":3735},[3736],{"type":34,"attrs":3737,"content":3738},{"textAlign":31},[3739],{"text":229,"type":39,"marks":3740},[3741],{"type":55,"attrs":3742},{"color":199},[241,412,571],[],[],[],[],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":3749,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":3881,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":3882,"default_full_slug":31,"translated_slugs":31,"_stopResolving":126},{"seo":3750,"_uid":21,"body":3751,"hero":3823,"logo":3828,"image":3830,"title":512,"key_data":3832,"component":169,"key_title":517,"case_media":3836,"description":532,"json_schema":19,"case_accordion":3843,"additonal_cases":3880,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[3752,3773,3800],{"_uid":24,"content":3753,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3754,3762],{"_uid":27,"text":3755,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3756,"content":3757},{"backgroundColor":31},[3758],{"type":34,"attrs":3759,"content":3760},{"textAlign":31},[3761],{"text":430,"type":39},{"_uid":44,"text":3763,"styling":58,"component":59},{"type":29,"attrs":3764,"content":3765},{"backgroundColor":31},[3766],{"type":34,"attrs":3767,"content":3768},{"textAlign":31},[3769],{"text":439,"type":39,"marks":3770},[3771],{"type":55,"attrs":3772},{"color":57},{"_uid":63,"content":3774,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[3775,3789],{"_uid":66,"text":3776,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3777,"content":3778},{"backgroundColor":31},[3779],{"type":34,"attrs":3780,"content":3781},{"textAlign":31},[3782,3783,3788],{"text":453,"type":39},{"text":455,"type":39,"marks":3784},[3785,3787],{"type":55,"attrs":3786},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":3790,"styling":58,"component":59},{"type":29,"attrs":3791,"content":3792},{"backgroundColor":31},[3793],{"type":34,"attrs":3794,"content":3795},{"textAlign":31},[3796],{"text":470,"type":39,"marks":3797},[3798],{"type":55,"attrs":3799},{"color":57},{"_uid":89,"content":3801,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[3802,3810,3821],{"_uid":92,"text":3803,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":3804,"content":3805},{"backgroundColor":31},[3806],{"type":34,"attrs":3807,"content":3808},{"textAlign":31},[3809],{"text":484,"type":39},{"_uid":102,"text":3811,"styling":58,"component":59},{"type":29,"attrs":3812,"content":3813},{"backgroundColor":31},[3814],{"type":34,"attrs":3815,"content":3816},{"textAlign":31},[3817],{"text":493,"type":39,"marks":3818},[3819],{"type":55,"attrs":3820},{"color":57},{"_uid":498,"icon":116,"link":3822,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[3824],{"_uid":132,"text":133,"assets":3825,"component":140},[3826],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":3827},{},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":3829,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":3831,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[3833,3834,3835],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[3837,3839,3841],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":3838},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":3840},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":3842},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[3844,3856,3868],{"_uid":185,"items":3845,"title":200,"component":201},[3846],{"_uid":188,"text":3847,"styling":34,"component":59},{"type":29,"content":3848},[3849],{"type":34,"attrs":3850,"content":3851},{"textAlign":31},[3852],{"text":195,"type":39,"marks":3853},[3854],{"type":55,"attrs":3855},{"color":199},{"_uid":203,"items":3857,"title":217,"component":201},[3858],{"_uid":206,"text":3859,"styling":34,"component":59},{"type":29,"content":3860},[3861],{"type":34,"attrs":3862,"content":3863},{"textAlign":31},[3864],{"text":213,"type":39,"marks":3865},[3866],{"type":55,"attrs":3867},{"color":199},{"_uid":219,"items":3869,"title":233,"component":201},[3870],{"_uid":222,"text":3871,"styling":34,"component":59},{"type":29,"content":3872},[3873],{"type":34,"attrs":3874,"content":3875},{"textAlign":31},[3876],{"text":229,"type":39,"marks":3877},[3878],{"type":55,"attrs":3879},{"color":199},[571,572,573],[],[],[],[],[],[],[3888],{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121},[3890,3898,3905,3911,3917],{"id":136,"alt":19,"content_length":3891,"content_type":3892,"copyright":19,"created_at":3893,"deleted_at":31,"focus":19,"is_private":146,"title":19,"updated_at":3894,"s3_filename":3895,"meta_data":3896},6843813,"image/jpeg","2026-03-11T12:12:36.563Z","2026-10-13T14:11:27.795Z","f/290977035499331/6240x4160/77d2344f07/yu-kato-824owkp7sgk-unsplash.jpg",{"alt":19,"title":19,"source":3897,"copyright":19},"ki",{"id":142,"alt":19,"content_length":3899,"content_type":3900,"copyright":19,"created_at":3901,"deleted_at":31,"focus":19,"is_private":146,"title":19,"updated_at":3902,"s3_filename":3903,"meta_data":3904},3970,"image/png","2026-08-11T11:32:19.973Z","2026-08-11T11:32:21.561Z","f/290977035499331/301x151/bdc7c94f4c/00_rr_logos_300x150px_fressnapf.png",{"size":145},{"id":172,"alt":173,"content_length":3906,"content_type":3892,"copyright":151,"created_at":3907,"deleted_at":3908,"focus":19,"is_private":146,"title":19,"updated_at":3908,"s3_filename":3909,"meta_data":3910},521007,"2026-10-13T13:31:43.124Z","2026-10-16T14:57:15.737Z","f/290977035499331/1200x800/eabee707b2/imageslider_1200x800_02.jpg",{"alt":173,"size":177,"title":19,"source":19,"copyright":151},{"id":179,"alt":19,"content_length":3912,"content_type":3892,"copyright":181,"created_at":3913,"deleted_at":3914,"focus":19,"is_private":146,"title":19,"updated_at":3914,"s3_filename":3915,"meta_data":3916},272212,"2026-10-13T13:31:38.464Z","2026-10-16T14:57:15.473Z","f/290977035499331/1200x800/26bef30433/imageslider_1200x800_01.jpg",{"alt":19,"size":177,"title":19,"source":151,"copyright":181},{"id":148,"alt":149,"content_length":3918,"content_type":3892,"copyright":151,"created_at":3919,"deleted_at":3920,"focus":19,"is_private":146,"title":19,"updated_at":3920,"s3_filename":3921,"meta_data":3922},285302,"2026-10-13T13:31:38.461Z","2026-10-16T14:57:15.246Z","f/290977035499331/700x500/f2175c541c/gridcard_standard_700x500.jpg",{"alt":149,"size":153,"title":19,"source":19,"copyright":151},{"cache-control":3924,"connection":3925,"content-encoding":3926,"content-type":3927,"date":3928,"etag":3929,"referrer-policy":3930,"sb-be-version":3931,"server":3932,"strict-transport-security":3933,"transfer-encoding":3934,"vary":3935,"via":3936,"x-amz-cf-id":3937,"x-amz-cf-pop":3938,"x-cache":3939,"x-content-type-options":3940,"x-frame-options":3941,"x-permitted-cross-domain-policies":3942,"x-request-id":3943,"x-runtime":3944,"x-xss-protection":3945},"max-age=0, public, s-maxage=604800, stale-if-error=3600","keep-alive","gzip","application/json; charset=utf-8","Tue, 10 Nov 2026 16:39:50 GMT","W/\"b2353f5d19ebf2737b77f2a04530cab2\"","strict-origin-when-cross-origin","5.1008.0","nginx","max-age=31536000","chunked","Origin,Accept-Encoding","1.1 265dfe1af97e54936c7a17fedf2ee5ca.cloudfront.net (CloudFront)","q6sgYHpM_oTgfNOIa0Afa7Sr8obKmSycDh4cOKK44sh5BEUXBPCneQ==","FRA60-P12","Miss from cloudfront","nosniff","SAMEORIGIN","none","fa17898e-f1bb-42eb-a66f-e0790001a381","0.079945","0",{"_uid":3947,"component":3948,"nav_header":3949,"nav_social":3983,"footer_logos":4001,"widget_title":4012,"nav_footer_left":4013,"newsletter_title":4043,"nav_footer_right_1":4044,"nav_footer_right_2":4099,"address_information":4165,"nav_footer_left_title":4208,"nav_footer_right_title":4209,"newsletter_description":4210,"show_newsletter_footer":126,"newsletter_data_protection_text":4221},"10f3a08e-ac58-4701-af92-826274e8daa4","Config",[3950,3955,3965,3975],{"_uid":3951,"link":3952,"name":123,"component":3954},"b7e48436-d8e5-40f8-9ae0-f6c146c25c4a",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121,"story":3953},{"name":123,"id":124,"uuid":118,"slug":125,"url":121,"full_slug":121,"_stopResolving":126},"NavItem",{"_uid":3956,"link":3957,"name":3964,"component":3954},"3adc5e06-97e9-448a-b27d-1277221a4c29",{"id":3958,"url":19,"linktype":119,"fieldtype":120,"cached_url":3959,"story":3960},"7910e3cd-a54d-41a7-9218-dcc5772fc79e","ansatz",{"name":3961,"id":3962,"uuid":3958,"slug":3963,"url":3963,"full_slug":3963,"_stopResolving":126},"Ansatz & System",156586245996249,"ansatz-und-system","Ansatz",{"_uid":3966,"link":3967,"name":3974,"component":3954},"3bbed9ca-329e-4bae-8558-49c544d16f18",{"id":3968,"url":19,"linktype":119,"fieldtype":120,"cached_url":3969,"story":3970},"6d95b78c-6d6b-4bdf-bac0-c5fca8072ec3","loesungen",{"name":3971,"id":3972,"uuid":3968,"slug":3973,"url":3973,"full_slug":3973,"_stopResolving":126},"Leistungen & Lösungen",156649397311580,"leistungen-und-loesungen","Leistungen",{"_uid":3976,"link":3977,"name":3981,"component":3954},"41a6c6bf-6b3c-4214-ae3b-ca27136e939c",{"id":3978,"url":19,"linktype":119,"fieldtype":120,"cached_url":3979,"story":3980},"54231168-285d-41f8-9b75-db45e25e1153","agentur",{"name":3981,"id":3982,"uuid":3978,"slug":3979,"url":3979,"full_slug":3979,"_stopResolving":126},"Agentur",156649452542954,[3984,3991,3996],{"_uid":3985,"icon":3986,"link":3987,"component":3990},"f61b0267-1ce4-4ab6-910f-9c1ba6605150","instagram",{"id":19,"url":3988,"linktype":3989,"fieldtype":120,"cached_url":3988},"https://www.instagram.com/rr_reinboldrost/ ","url","SocialItem",{"_uid":3992,"icon":3993,"link":3994,"component":3990},"e50f33e9-f15f-41da-b4cf-f36050ab545d","linkedin",{"id":19,"url":3995,"linktype":3989,"fieldtype":120,"cached_url":3995},"https://de.linkedin.com/company/reinboldrost",{"_uid":3997,"icon":3998,"link":3999,"component":3990},"6235a7cf-b548-4c3a-9cab-21f71b476dd1","facebook",{"id":19,"url":4000,"linktype":3989,"fieldtype":120,"cached_url":4000},"https://www.facebook.com/people/Reinboldrost-GmbH-Co-KG/100033613453400/?locale=de_DE ",[4002,4007],{"id":4003,"alt":4004,"name":19,"focus":19,"title":4004,"source":19,"filename":4005,"copyright":19,"fieldtype":138,"meta_data":4006},178565087421027,"GWA","https://a.storyblok.com/f/290977035499331/126x40/9a4105ec81/gwa.svg",{"alt":4004,"title":4004,"source":19,"copyright":19},{"id":4008,"alt":4009,"name":19,"focus":19,"title":4009,"source":19,"filename":4010,"copyright":19,"fieldtype":138,"meta_data":4011},178565087461988,"BVDW","https://a.storyblok.com/f/290977035499331/48x48/a242d33092/bvdw.svg",{"alt":4009,"title":4009,"source":19,"copyright":19},"Get in touch, stay in touch!",[4014,4019,4027,4035],{"_uid":4015,"link":4016,"name":4018,"component":3954},"46597b02-679f-4f2f-b5ee-79e7a3dd89e8",{"id":19,"url":4017,"linktype":3989,"fieldtype":120,"cached_url":4017},"javascript:UC_UI.showSecondLayer();","Cookie-Einstellungen",{"_uid":4020,"link":4021,"name":4025,"component":3954},"a8e1e2f2-0153-4131-89ed-37fa90200da1",{"id":4022,"url":19,"linktype":119,"fieldtype":120,"cached_url":4023,"story":4024},"200aa6af-952c-4b74-9953-10835f0213e7","impressum",{"name":4025,"id":4026,"uuid":4022,"slug":4023,"url":4023,"full_slug":4023,"_stopResolving":126},"Impressum",159396049522541,{"_uid":4028,"link":4029,"name":4033,"component":3954},"cc7c6bad-1b88-4651-9171-1bda0e3c0a25",{"id":4030,"url":19,"linktype":119,"fieldtype":120,"cached_url":4031,"story":4032},"d150d3d8-0bd5-4e2c-b40a-127ab700c3f6","datenschutz",{"name":4033,"id":4034,"uuid":4030,"slug":4031,"url":4031,"full_slug":4031,"_stopResolving":126},"Datenschutz",159396244795311,{"_uid":4036,"link":4037,"name":4041,"component":3954},"2528d1e6-fd11-4ac1-85eb-ecabc7f34729",{"id":4038,"url":19,"linktype":119,"fieldtype":120,"cached_url":4039,"story":4040},"0297f8dc-5a4d-4729-95bf-068ee16b0c1c","agb",{"name":4041,"id":4042,"uuid":4038,"slug":4039,"url":4039,"full_slug":4039,"_stopResolving":126},"AGB",166529083766601,"Newsletteranmeldung",[4045,4054,4063,4072,4081,4090],{"_uid":4046,"link":4047,"name":4051,"component":3954},"38a3f943-ccd4-413c-b788-716d7e469703",{"id":4048,"url":19,"linktype":119,"fieldtype":120,"cached_url":4049,"story":4050},"88455220-173b-4e0a-963f-568f6aeaa30f","seo-seiten/shopper-marketing",{"name":4051,"id":4052,"uuid":4048,"slug":4053,"url":4053,"full_slug":4049,"_stopResolving":126},"Shopper-Marketing",195543374692034,"shopper-marketing",{"_uid":4055,"link":4056,"name":4060,"component":3954},"a5d34256-d4ee-4417-85fb-4cd79e801e12",{"id":4057,"url":19,"linktype":119,"fieldtype":120,"cached_url":4058,"story":4059},"f1e18540-f701-4453-991f-b4540344c599","seo-seiten/pos-marketing",{"name":4060,"id":4061,"uuid":4057,"slug":4062,"url":4062,"full_slug":4058,"_stopResolving":126},"POS-Marketing",218899741227947,"pos-marketing",{"_uid":4064,"link":4065,"name":4069,"component":3954},"9ea0d28d-323e-4efc-93d7-d4911650d538",{"id":4066,"url":19,"linktype":119,"fieldtype":120,"cached_url":4067,"story":4068},"cd5dfe0f-9a39-4b11-8239-cb1c3e522cb2","seo-seiten/brand-development",{"name":4069,"id":4070,"uuid":4066,"slug":4071,"url":4071,"full_slug":4067,"_stopResolving":126},"Brand-Development",223124565282636,"brand-development",{"_uid":4073,"link":4074,"name":4078,"component":3954},"6867413c-7a91-4486-939c-475bf41c3bd3",{"id":4075,"url":19,"linktype":119,"fieldtype":120,"cached_url":4076,"story":4077},"6e39fb5b-7386-41fc-8faa-731e7febdffc","seo-seiten/fmcg-marketing",{"name":4078,"id":4079,"uuid":4075,"slug":4080,"url":4080,"full_slug":4076,"_stopResolving":126},"FMCG-Marketing",223129810329255,"fmcg-marketing",{"_uid":4082,"link":4083,"name":4087,"component":3954},"0cb4fec4-04e2-4254-8548-e78822d64dc8",{"id":4084,"url":19,"linktype":119,"fieldtype":120,"cached_url":4085,"story":4086},"1446eae4-5f2e-4e73-9eef-4a36651ee97d","seo-seiten/ratgeber-shopper-marketing-fmcg",{"name":4087,"id":4088,"uuid":4084,"slug":4089,"url":4089,"full_slug":4085,"_stopResolving":126},"Ratgeber Shopper-Marketing FMCG",223445374855152,"ratgeber-shopper-marketing-fmcg",{"_uid":4091,"link":4092,"name":4096,"component":3954},"67eaabda-7173-4b0d-84bf-4d27fa2a04f5",{"id":4093,"url":19,"linktype":119,"fieldtype":120,"cached_url":4094,"story":4095},"214dd263-b51e-442e-91a0-f4f17e0c7a2a","seo-seiten/food-packaging-design",{"name":4096,"id":4097,"uuid":4093,"slug":4098,"url":4098,"full_slug":4094,"_stopResolving":126},"Food-Packaging-Design",226280236223514,"food-packaging-design",[4100,4109,4118,4127,4136,4145,4155],{"_uid":4101,"link":4102,"name":4106,"component":3954},"f756f2ac-36a3-4b41-be5d-38ae20c8a400",{"id":4103,"url":19,"linktype":119,"fieldtype":120,"cached_url":4104,"story":4105},"2f5eae25-5956-4d1a-a203-f2611d22ee4e","seo-seiten/markenstrategie-agentur",{"name":4106,"id":4107,"uuid":4103,"slug":4108,"url":4108,"full_slug":4104,"_stopResolving":126},"Markenstrategie-Agentur",226283925852734,"markenstrategie-agentur",{"_uid":4110,"link":4111,"name":4115,"component":3954},"87323a0e-d627-40ea-bb06-bb53bb9938e9",{"id":4112,"url":19,"linktype":119,"fieldtype":120,"cached_url":4113,"story":4114},"bcbd782d-3fdb-44a2-87a2-5f504f1135aa","seo-seiten/shopper-marketing-agentur",{"name":4115,"id":4116,"uuid":4112,"slug":4117,"url":4117,"full_slug":4113,"_stopResolving":126},"Shopper-Marketing-Agentur",228444360153330,"shopper-marketing-agentur",{"_uid":4119,"link":4120,"name":4124,"component":3954},"f22c3893-759f-4d39-9b1f-0324ee586f09",{"id":4121,"url":19,"linktype":119,"fieldtype":120,"cached_url":4122,"story":4123},"f806eb5d-3d79-4f69-852c-4ddde43dadf9","seo-seiten/pos-agentur",{"name":4124,"id":4125,"uuid":4121,"slug":4126,"url":4126,"full_slug":4122,"_stopResolving":126},"POS-Agentur",230841928185954,"pos-agentur",{"_uid":4128,"link":4129,"name":4133,"component":3954},"052099e3-acb1-452e-8fd8-8c9a13166c12",{"id":4130,"url":19,"linktype":119,"fieldtype":120,"cached_url":4131,"story":4132},"a0a5d530-31b5-4129-8cd0-22474de440fd","seo-seiten/branding-agentur",{"name":4133,"id":4134,"uuid":4130,"slug":4135,"url":4135,"full_slug":4131,"_stopResolving":126},"Branding-Agentur",230854250171542,"branding-agentur",{"_uid":4137,"link":4138,"name":4142,"component":3954},"09c42672-8c05-4799-b41c-81fc0ef8377b",{"id":4139,"url":19,"linktype":119,"fieldtype":120,"cached_url":4140,"story":4141},"0223f0df-3031-49e2-a84b-6ce4e28353a7","seo-seiten/retail-media-agentur",{"name":4142,"id":4143,"uuid":4139,"slug":4144,"url":4144,"full_slug":4140,"_stopResolving":126},"Retail-Media-Agentur",230891490223864,"retail-media-agentur",{"_uid":4146,"link":4147,"name":4151,"component":3954},"3f84e85b-ed8e-4821-9c05-6174365716bd",{"id":4148,"url":19,"linktype":119,"fieldtype":120,"cached_url":4149,"story":4150},"8c948524-4167-4079-841d-fdf1f277fd15","seo-seiten/influencer-marketing_agentur",{"name":4151,"id":4152,"uuid":4148,"slug":4153,"url":4153,"full_slug":4154,"_stopResolving":126},"Creator-Marketing-Agentur",230928033167787,"influencer-marketing-agentur","seo-seiten/influencer-marketing-agentur",{"_uid":4156,"link":4157,"name":4161,"component":3954},"fc653615-d452-4373-bea3-7c78532a3bec",{"id":4158,"url":19,"linktype":119,"fieldtype":120,"cached_url":4159,"story":4160},"383067a3-c68e-4380-a751-eb5e2aeb77fb","seo-seiten/verpackungsdesign_agentur",{"name":4161,"id":4162,"uuid":4158,"slug":4163,"url":4163,"full_slug":4164,"_stopResolving":126},"Verpackungsdesign-Agentur",231290174350353,"verpackungsdesign-agentur","seo-seiten/verpackungsdesign-agentur",{"type":29,"content":4166},[4167,4178,4183,4188,4193,4198,4203],{"type":34,"attrs":4168,"content":4169},{"textAlign":31},[4170],{"text":4171,"type":39,"marks":4172},"Joseph-Beuys-Allee 6 ",[4173],{"type":4174,"attrs":4175},"link",{"href":4176,"uuid":31,"anchor":31,"target":4177,"linktype":3989},"https://www.google.com/maps/place//data=!4m2!3m1!1s0x47bee468e09d5345:0x8c104039add48f85?sa=X&ved=1t:8290&ictx=111","_self",{"type":34,"attrs":4179,"content":4180},{"textAlign":31},[4181],{"text":4182,"type":39},"53113 Bonn",{"type":34,"attrs":4184,"content":4185},{"textAlign":31},[4186],{"text":4187,"type":39},"+49 228 35018 0",{"type":34,"attrs":4189,"content":4190},{"textAlign":31},[4191],{"type":4192},"hard_break",{"type":34,"attrs":4194,"content":4195},{"textAlign":31},[4196],{"text":4197,"type":39},"Zufahrt: Tiefgarage über Genscherallee 12",{"type":34,"attrs":4199,"content":4200},{"textAlign":31},[4201],{"text":4202,"type":39},"DB-Haltestelle: Bonn UN Campus",{"type":34,"attrs":4204,"content":4205},{"textAlign":31},[4206],{"text":4207,"type":39},"U-Bahn-Haltestelle: Heussallee/Museumsmeile","Rechtliches","Themen",{"type":29,"attrs":4211,"content":4212},{"backgroundColor":31},[4213],{"type":34,"attrs":4214,"content":4215},{"textAlign":31},[4216],{"text":4217,"type":39,"marks":4218},"Hol Dir regelmäßig Insights zu Themen, die den Markt, Marken und uns bewegen.",[4219],{"type":55,"attrs":4220},{"color":199},{"type":29,"attrs":4222,"content":4223},{"backgroundColor":31},[4224],{"type":34,"attrs":4225,"content":4226},{"textAlign":31},[4227,4229,4236],{"text":4228,"type":39},"Weitere Einzelheiten findest Du in unserer ",{"text":4230,"type":39,"marks":4231},"Datenschutzerklärung",[4232],{"type":4174,"attrs":4233},{"href":4234,"uuid":4030,"anchor":31,"target":4177,"linktype":119,"story":4235},"/datenschutz",{"name":4033,"id":4034,"uuid":4030,"slug":4031,"url":4031,"full_slug":4031,"_stopResolving":126},{"text":4237,"type":39},".",[4239,4380,4551,4719,4881,5039,5168,5301,5461,5610,5745,5905,6070,6223,6389,6566,6736,6928,7157,7284],{"name":236,"created_at":237,"published_at":238,"updated_at":239,"id":240,"uuid":241,"content":4240,"slug":915,"full_slug":916,"sort_by_date":31,"position":917,"tag_list":4378,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":919,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":4379,"default_full_slug":31,"translated_slugs":31},{"seo":4241,"_uid":21,"body":4242,"hero":4320,"logo":4325,"image":4327,"title":346,"key_data":4329,"component":169,"key_title":346,"case_media":4333,"description":367,"json_schema":19,"case_accordion":4340,"additonal_cases":4377,"key_description":133,"background_color":575},{"title":244,"robots":16,"ogTitle":245,"description":246,"canonicalLink":19,"ogDescription":247},[4243,4264,4289],{"_uid":24,"content":4244,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4245,4253],{"_uid":27,"text":4246,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4247,"content":4248},{"backgroundColor":31},[4249],{"type":34,"attrs":4250,"content":4251},{"textAlign":31},[4252],{"text":200,"type":39},{"_uid":44,"text":4254,"styling":58,"component":59},{"type":29,"attrs":4255,"content":4256},{"backgroundColor":31},[4257],{"type":34,"attrs":4258,"content":4259},{"textAlign":31},[4260],{"text":267,"type":39,"marks":4261},[4262],{"type":55,"attrs":4263},{"color":57},{"_uid":63,"content":4265,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4266,4278],{"_uid":66,"text":4267,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4268,"content":4269},{"backgroundColor":31},[4270],{"type":34,"attrs":4271,"content":4272},{"textAlign":31},[4273],{"text":281,"type":39,"marks":4274},[4275,4277],{"type":55,"attrs":4276},{"color":19},{"type":286},{"_uid":76,"text":4279,"styling":58,"component":59},{"type":29,"attrs":4280,"content":4281},{"backgroundColor":31},[4282],{"type":34,"attrs":4283,"content":4284},{"textAlign":31},[4285],{"text":295,"type":39,"marks":4286},[4287],{"type":55,"attrs":4288},{"color":19},{"_uid":89,"content":4290,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[4291,4307,4318],{"_uid":92,"text":4292,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4293,"content":4294},{"backgroundColor":31},[4295],{"type":34,"attrs":4296,"content":4297},{"textAlign":31},[4298,4303],{"text":233,"type":39,"marks":4299},[4300,4302],{"type":55,"attrs":4301},{"color":57},{"type":286},{"text":314,"type":39,"marks":4304},[4305],{"type":55,"attrs":4306},{"color":57},{"_uid":102,"text":4308,"styling":58,"component":59},{"type":29,"attrs":4309,"content":4310},{"backgroundColor":31},[4311],{"type":34,"attrs":4312,"content":4313},{"textAlign":31},[4314],{"text":326,"type":39,"marks":4315},[4316],{"type":55,"attrs":4317},{"color":57},{"_uid":331,"icon":116,"link":4319,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[4321],{"_uid":132,"text":133,"assets":4322,"component":140},[4323],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":4324},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":4326,"is_external_url":146},{},{"id":342,"alt":343,"name":19,"focus":19,"title":19,"source":19,"filename":344,"copyright":19,"fieldtype":138,"meta_data":4328,"is_external_url":146},{"alt":343,"size":153,"title":19,"source":19,"copyright":19},[4330,4331,4332],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[4334,4336,4338],{"id":353,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":355,"copyright":151,"fieldtype":138,"meta_data":4335},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":359,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":360,"copyright":19,"fieldtype":138,"meta_data":4337},{"size":362,"source":19},{"id":364,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":365,"copyright":19,"fieldtype":138,"meta_data":4339},{"source":19},[4341,4353,4365],{"_uid":185,"items":4342,"title":200,"component":201},[4343],{"_uid":188,"text":4344,"styling":34,"component":59},{"type":29,"content":4345},[4346],{"type":34,"attrs":4347,"content":4348},{"textAlign":31},[4349],{"text":195,"type":39,"marks":4350},[4351],{"type":55,"attrs":4352},{"color":199},{"_uid":203,"items":4354,"title":217,"component":201},[4355],{"_uid":206,"text":4356,"styling":34,"component":59},{"type":29,"content":4357},[4358],{"type":34,"attrs":4359,"content":4360},{"textAlign":31},[4361],{"text":213,"type":39,"marks":4362},[4363],{"type":55,"attrs":4364},{"color":199},{"_uid":219,"items":4366,"title":233,"component":201},[4367],{"_uid":222,"text":4368,"styling":34,"component":59},{"type":29,"content":4369},[4370],{"type":34,"attrs":4371,"content":4372},{"textAlign":31},[4373],{"text":229,"type":39,"marks":4374},[4375],{"type":55,"attrs":4376},{"color":199},[412,589,573],[],[],{"name":4381,"created_at":4382,"published_at":4383,"updated_at":4384,"id":4385,"uuid":4386,"content":4387,"slug":4545,"full_slug":4546,"sort_by_date":31,"position":4547,"tag_list":4548,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":4549,"first_published_at":4383,"release_id":31,"lang":129,"path":31,"alternates":4550,"default_full_slug":31,"translated_slugs":31},"Brown Forman PoS-Etat","2026-08-11T13:23:15.164Z","2026-11-09T10:07:13.069Z","2026-11-09T10:07:13.092Z",207933420224792,"dcc12b41-1bae-49d2-aa26-054cd0b79e25",{"seo":4388,"_uid":21,"body":4393,"hero":4468,"logo":4473,"image":4475,"title":4480,"key_data":4481,"component":169,"key_title":4480,"case_media":4485,"description":4392,"json_schema":19,"case_accordion":4503,"additonal_cases":4540,"key_description":4544,"background_color":575},{"title":4389,"robots":16,"ogTitle":4390,"description":4391,"canonicalLink":19,"ogDescription":4392},"Brown Forman POS-Etat: Partnerschaft am Regal  | REINBOLDROST","Brown Forman POS-Etat: Partnerschaft mit Substanz","Langjährige POS-Partnerschaft mit Brown Forman: von Jack Daniel’s bis Gin Mare, mit Konzepten und Zweitplatzierungen.","Eine Idee, die wirklich zählt: Wie aus einem Pitch eine Partnerschaft über die gesamte Markenfamilie wurde.",[4394,4417,4440],{"_uid":24,"content":4395,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4396,4405],{"_uid":27,"text":4397,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4398,"content":4399},{"backgroundColor":31},[4400],{"type":34,"attrs":4401,"content":4402},{"textAlign":31},[4403],{"text":4404,"type":39},"Der Task: Eine Idee, die wirklich zählt",{"_uid":44,"text":4406,"styling":58,"component":59},{"type":29,"attrs":4407,"content":4408},{"backgroundColor":31},[4409],{"type":34,"attrs":4410,"content":4411},{"textAlign":31},[4412],{"text":4413,"type":39,"marks":4414},"Alles begann mit einem Pitch und einem Ziel: Jack Daniel’s als Lead-Brand des „Category Captains“ Brown-Forman am POS neu denken. Wir übersetzten den Markenkern „Make it count“ in eine Kreatividee samt Platzierungs-Konzept – und legten damit den Grundstein für eine langjährige Partnerschaft.",[4415],{"type":55,"attrs":4416},{"color":19},{"_uid":63,"content":4418,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4419,4428],{"_uid":66,"text":4420,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4421,"content":4422},{"backgroundColor":31},[4423],{"type":34,"attrs":4424,"content":4425},{"textAlign":31},[4426],{"text":4427,"type":39},"Die Zusammenarbeit: Vom „Shot“ zum Portfolio",{"_uid":76,"text":4429,"styling":58,"component":59},{"type":29,"attrs":4430,"content":4431},{"backgroundColor":31},[4432],{"type":34,"attrs":4433,"content":4434},{"textAlign":31},[4435],{"text":4436,"type":39,"marks":4437},"Brown-Forman vertraut uns heute für die POS-Kommunikation der gesamten Markenfamilie – von Woodford Reserve bis Gin Mare. Wir entwickeln Konzepte, die Markenbotschaften erlebbar machen, und aufmerksamkeitsstarke Zweitplatzierungen, schaffen Kampagnen, die Handel und Shopper verbinden. Immer an der Schnittstelle von Marke und POS.",[4438],{"type":55,"attrs":4439},{"color":19},{"_uid":89,"content":4441,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[4442,4451,4463],{"_uid":92,"text":4443,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4444,"content":4445},{"backgroundColor":31},[4446],{"type":34,"attrs":4447,"content":4448},{"textAlign":31},[4449],{"text":4450,"type":39},"Das Ergebnis: Partnerschaft mit Substanz",{"_uid":102,"text":4452,"styling":58,"component":59},{"type":29,"attrs":4453,"content":4454},{"backgroundColor":31},[4455],{"type":34,"attrs":4456,"content":4457},{"textAlign":31},[4458],{"text":4459,"type":39,"marks":4460},"Fast jede POS-Maßnahme von Brown-Forman trägt das RR-Label – von der Idee bis zur Produktion. Eine Partnerschaft, die Kontinuität, Qualität und Erfolg im Markt schafft. Denn starke Marken entstehen, wenn Marke und Shopper-Marketing konsequent zusammengedacht werden.",[4461],{"type":55,"attrs":4462},{"color":19},{"_uid":4464,"text":4465,"styling":34,"component":59},"9c537f89-4f13-404c-aada-81c7b30d1924",{"type":29,"content":4466},[4467],{"type":34},[4469],{"_uid":132,"text":133,"assets":4470,"component":140},[4471],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":4472},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":4474,"is_external_url":146},{},{"id":4476,"alt":4477,"name":19,"focus":19,"title":4477,"source":525,"filename":4478,"copyright":151,"fieldtype":138,"meta_data":4479,"is_external_url":146},231336398012329,"Jackk Daniel´s Dosen","https://a.storyblok.com/f/290977035499331/933x667/db5f9352f0/gridcard_standard_700x500_brownforman_ktb.png",{"alt":4477,"size":681,"title":4477,"source":525,"copyright":151},"Brown-Forman POS-Etat",[4482,4483,4484],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[4486,4491,4495,4499],{"id":4487,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":4488,"copyright":4489,"fieldtype":138,"meta_data":4490},231337559879617,"https://a.storyblok.com/f/290977035499331/1600x1067/090b58f661/brownforman04.png","REiNBOLDROST",{"alt":19,"size":357,"title":19,"source":19,"copyright":4489},{"id":4492,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":4493,"copyright":4489,"fieldtype":138,"meta_data":4494},231337558073278,"https://a.storyblok.com/f/290977035499331/1600x1067/bcce06c8a8/brownforman05.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":4489},{"id":4496,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":4497,"copyright":19,"fieldtype":138,"meta_data":4498},235905589408375,"https://a.storyblok.com/f/290977035499331/1200x800/42c8bd3e38/imageslider_1200x800_brownforman_ktb_03.jpg",{"size":177,"source":19},{"id":4500,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":4501,"copyright":4489,"fieldtype":138,"meta_data":4502},231337559769023,"https://a.storyblok.com/f/290977035499331/1600x1067/9e47f0eaa5/brownforman02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":4489},[4504,4516,4528],{"_uid":185,"items":4505,"title":200,"component":201},[4506],{"_uid":188,"text":4507,"styling":34,"component":59},{"type":29,"content":4508},[4509],{"type":34,"attrs":4510,"content":4511},{"textAlign":31},[4512],{"text":195,"type":39,"marks":4513},[4514],{"type":55,"attrs":4515},{"color":199},{"_uid":203,"items":4517,"title":217,"component":201},[4518],{"_uid":206,"text":4519,"styling":34,"component":59},{"type":29,"content":4520},[4521],{"type":34,"attrs":4522,"content":4523},{"textAlign":31},[4524],{"text":213,"type":39,"marks":4525},[4526],{"type":55,"attrs":4527},{"color":199},{"_uid":219,"items":4529,"title":233,"component":201},[4530],{"_uid":222,"text":4531,"styling":34,"component":59},{"type":29,"content":4532},[4533],{"type":34,"attrs":4534,"content":4535},{"textAlign":31},[4536],{"text":229,"type":39,"marks":4537},[4538],{"type":55,"attrs":4539},{"color":199},[4541,4542,4543],"f1b72a39-fb9a-4d6b-b34a-2ac4f1e1fccf","df0264ff-711f-403f-8856-7cf0e6911393","ff64f0d8-813e-4b27-8932-ae642935d7e3","Zusammenarbeit zählt ","brown-forman-pos-etat","cases/brown-forman-pos-etat",160,[],"5b312d46-ef60-45de-82a2-e0d6b652cbcb",[],{"name":4552,"created_at":4553,"published_at":4554,"updated_at":4555,"id":4556,"uuid":4557,"content":4558,"slug":4713,"full_slug":4714,"sort_by_date":31,"position":4715,"tag_list":4716,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":4717,"first_published_at":4554,"release_id":31,"lang":129,"path":31,"alternates":4718,"default_full_slug":31,"translated_slugs":31},"kinder Riegel Markenaktivierung","2026-08-11T13:14:57.711Z","2026-11-09T10:07:13.066Z","2026-11-09T10:07:16.539Z",207931382653539,"2f56d28f-4743-45ca-a427-4e57788db5eb",{"seo":4559,"_uid":21,"body":4564,"hero":4646,"logo":4651,"image":4653,"title":4657,"key_data":4658,"component":169,"key_title":4552,"case_media":4662,"description":4562,"json_schema":19,"case_accordion":4671,"additonal_cases":4708,"key_description":4712,"background_color":575},{"title":4560,"robots":16,"ogTitle":4561,"description":4562,"canonicalLink":19,"ogDescription":4563},"kinder Riegel Love Connection | REINBOLDROST","kinder Riegel Love Connection: Reichweite im Herzen","Frisch verliebt: von 30.000 Teilnahmen zur jährlichen Plattform mit über 164.000 aktiven Teilnehmer:innen.","Seit 2021 eine feste Markenplattform mit Creator-Kooperationen und starken Social-Momenten.",[4565,4592,4619],{"_uid":24,"content":4566,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4567,4580],{"_uid":27,"text":4568,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4569,"content":4570},{"backgroundColor":31},[4571],{"type":34,"attrs":4572,"content":4573},{"textAlign":31},[4574],{"text":4575,"type":39,"marks":4576},"Der Task: Brand-Love zum Mitfühlen",[4577,4579],{"type":55,"attrs":4578},{"color":19},{"type":286},{"_uid":44,"text":4581,"styling":58,"component":59},{"type":29,"attrs":4582,"content":4583},{"backgroundColor":31},[4584],{"type":34,"attrs":4585,"content":4586},{"textAlign":31},[4587],{"text":4588,"type":39,"marks":4589},"Seit 2021 bringt die Love Connection Jahr für Jahr Herzen zusammen – mit wachsendem Erfolg. Was als Social-Aktivierung begann, hat sich zu einer festen Markenplattform entwickelt. Für die fünfte Edition 2025 sollte die Aktion erneut für romantische Reichweite sorgen und gleichzeitig digital weitergedacht werden. ",[4590],{"type":55,"attrs":4591},{"color":57},{"_uid":63,"content":4593,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4594,4607],{"_uid":66,"text":4595,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4596,"content":4597},{"backgroundColor":31},[4598],{"type":34,"attrs":4599,"content":4600},{"textAlign":31},[4601],{"text":4602,"type":39,"marks":4603},"Die Lösung: Gewachsene Liebe  ",[4604,4606],{"type":55,"attrs":4605},{"color":19},{"type":286},{"_uid":76,"text":4608,"styling":58,"component":59},{"type":29,"attrs":4609,"content":4610},{"backgroundColor":31},[4611],{"type":34,"attrs":4612,"content":4613},{"textAlign":31},[4614],{"text":4615,"type":39,"marks":4616},"Fünf Jahre Love Connection – und jede Edition ein Stück gewachsen. Immer im Fokus: die aktuelle Positionierung der Marke. Aus einer charmanten Kartenaktion wurde eine emotionalere, relevantere Plattform mit attraktiveren Gewinnen – von Dream-Dates bis zu exklusiven Money-can’t-buy-Reisen. Creator-Kooperationen und starke Social-Momente halten die Kampagne am Puls der Community – und Milky & Schoki wachsen mit ihr.",[4617],{"type":55,"attrs":4618},{"color":57},{"_uid":89,"content":4620,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[4621,4630,4642],{"_uid":92,"text":4622,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4623,"content":4624},{"backgroundColor":31},[4625],{"type":34,"attrs":4626,"content":4627},{"textAlign":31},[4628],{"text":4629,"type":39},"Das Ergebnis: Reichweite im Herzen",{"_uid":102,"text":4631,"styling":58,"component":59},{"type":29,"attrs":4632,"content":4633},{"backgroundColor":31},[4634],{"type":34,"attrs":4635,"content":4636},{"textAlign":31},[4637],{"text":4638,"type":39,"marks":4639},"Was mit 30.000 Teilnahmen begann, ist heute eine jährliche Erfolgsaktion mit über 164.000 aktiven Teilnehmer:innen und einer fest verankerten Lovebrand-Plattform. Ein digitales Erfolgsrezept für Engagement und Reichweite – ganz ohne POS, dafür mit viel Herz.",[4640],{"type":55,"attrs":4641},{"color":19},{"_uid":4464,"text":4643,"styling":34,"component":59},{"type":29,"content":4644},[4645],{"type":34},[4647],{"_uid":132,"text":133,"assets":4648,"component":140},[4649],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":4650},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":4652,"is_external_url":146},{},{"id":4654,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":4655,"copyright":151,"fieldtype":138,"meta_data":4656,"is_external_url":146},231336399695789,"https://a.storyblok.com/f/290977035499331/933x667/b01cbe0579/gridcard_standard_700x500_kr_loveconnection.png",{"alt":19,"size":681,"title":19,"source":525,"copyright":151},"kinder Riegel Markenaktivierung ",[4659,4660,4661],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[4663,4667],{"id":4664,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":4665,"copyright":151,"fieldtype":138,"meta_data":4666},231342481506621,"https://a.storyblok.com/f/290977035499331/1600x1067/ea833a7823/ferr_love_connection_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":4668,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":4669,"copyright":151,"fieldtype":138,"meta_data":4670},231342481752382,"https://a.storyblok.com/f/290977035499331/1600x1067/77b38b2a4d/ferr_love_connection_03.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[4672,4684,4696],{"_uid":185,"items":4673,"title":200,"component":201},[4674],{"_uid":188,"text":4675,"styling":34,"component":59},{"type":29,"content":4676},[4677],{"type":34,"attrs":4678,"content":4679},{"textAlign":31},[4680],{"text":195,"type":39,"marks":4681},[4682],{"type":55,"attrs":4683},{"color":199},{"_uid":203,"items":4685,"title":217,"component":201},[4686],{"_uid":206,"text":4687,"styling":34,"component":59},{"type":29,"content":4688},[4689],{"type":34,"attrs":4690,"content":4691},{"textAlign":31},[4692],{"text":213,"type":39,"marks":4693},[4694],{"type":55,"attrs":4695},{"color":199},{"_uid":219,"items":4697,"title":233,"component":201},[4698],{"_uid":222,"text":4699,"styling":34,"component":59},{"type":29,"content":4700},[4701],{"type":34,"attrs":4702,"content":4703},{"textAlign":31},[4704],{"text":229,"type":39,"marks":4705},[4706],{"type":55,"attrs":4707},{"color":199},[4709,4710,4711],"59ed6eb6-6513-4b13-842f-a32f1e91c531","935f8b66-0248-4b3f-83d5-434231f911b3","04ddc181-4169-41ab-b707-79e1969084ef","Liebe verbindet","kinder-riegel-markenaktivierung","cases/kinder-riegel-markenaktivierung",180,[],"f226994b-a11f-4c45-83e1-24078891bb45",[],{"name":4720,"created_at":4721,"published_at":4722,"updated_at":4723,"id":4724,"uuid":4711,"content":4725,"slug":4875,"full_slug":4876,"sort_by_date":31,"position":4877,"tag_list":4878,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":4879,"first_published_at":4722,"release_id":31,"lang":129,"path":31,"alternates":4880,"default_full_slug":31,"translated_slugs":31},"kinder Schoko-Bons Sampling ","2026-08-11T13:02:52.273Z","2026-11-09T10:07:13.027Z","2026-11-09T10:07:13.044Z",207928411261560,{"seo":4726,"_uid":21,"body":4731,"hero":4804,"logo":4809,"image":4811,"title":4720,"key_data":4816,"component":169,"key_title":4720,"case_media":4820,"description":4835,"json_schema":19,"case_accordion":4836,"additonal_cases":4873,"key_description":4874,"background_color":575},{"title":4727,"robots":16,"ogTitle":4728,"description":4729,"canonicalLink":19,"ogDescription":4730},"kinder Schoko-Bons Zoo-Sampling:  | REINBOLDROST","kinder Schoko-Bons: Zoo-Sampling mit Mr. Bon","Interaktive Spaß-Safari mit Mr. Bon in deutschen Zoos: über 32.000 Besucher:innen und rund 3.600 Safari-Pässe bei zehn Aktionstagen.","Aus Sampling wird ein Erlebnis zum Mitnehmen, Erinnern und Weitererzählen.",[4732,4755,4778],{"_uid":24,"content":4733,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4734,4743],{"_uid":27,"text":4735,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4736,"content":4737},{"backgroundColor":31},[4738],{"type":34,"attrs":4739,"content":4740},{"textAlign":31},[4741],{"text":4742,"type":39},"Der Task: Sampling als Brand-Experience",{"_uid":44,"text":4744,"styling":58,"component":59},{"type":29,"attrs":4745,"content":4746},{"backgroundColor":31},[4747],{"type":34,"attrs":4748,"content":4749},{"textAlign":31},[4750],{"text":4751,"type":39,"marks":4752},"kinder Schoko-Bons braucht eine Aktivierung, die weit über klassisches Sampling hinausgeht. Ziel: Probierkontakte in einem relevanten Familien-Freizeit-Umfeld schaffen und Markenwerte wie Nähe, Freude und spielerisches Entdecken erlebbar machen.",[4753],{"type":55,"attrs":4754},{"color":19},{"_uid":63,"content":4756,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4757,4766],{"_uid":66,"text":4758,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4759,"content":4760},{"backgroundColor":31},[4761],{"type":34,"attrs":4762,"content":4763},{"textAlign":31},[4764],{"text":4765,"type":39},"Die Lösung: Auf Safari mit Mr. Bon",{"_uid":76,"text":4767,"styling":58,"component":59},{"type":29,"attrs":4768,"content":4769},{"backgroundColor":31},[4770],{"type":34,"attrs":4771,"content":4772},{"textAlign":31},[4773],{"text":4774,"type":39,"marks":4775},"kinder geht in den Zoo. Auf interaktiver Spaß-Safari touren wir durch ausgewählte Zoos in Deutschland. Rätsel, Stickeralben, Fotoaktionen und Goodie-Bags machen die Aktivierung zum Erlebnis. Zehn Aktionstage mit Mr. Bon als Walking Act und Promoter:innen im Safari-Look bringen die Marke dorthin, wo Familien Quality-Time erleben.",[4776],{"type":55,"attrs":4777},{"color":19},{"_uid":89,"content":4779,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[4780,4789,4801],{"_uid":92,"text":4781,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4782,"content":4783},{"backgroundColor":31},[4784],{"type":34,"attrs":4785,"content":4786},{"textAlign":31},[4787],{"text":4788,"type":39},"Das Ergebnis: Tierisch viel Markenbindung",{"_uid":102,"text":4790,"styling":58,"component":59},{"type":29,"attrs":4791,"content":4792},{"backgroundColor":31},[4793],{"type":34,"attrs":4794,"content":4795},{"textAlign":31},[4796],{"text":4797,"type":39,"marks":4798},"Über 32.000 große und kleine Besucher:innen erreicht, rund 3.600 Safari-Pässe, Polaroid-Fotos und Schoko-Bons-Goodie-Bags pro Standort verteilt. Die Spaß-Safari schafft erhöhte Markensympathie und macht aus Sampling ein Erlebnis zum Mitnehmen, Erinnern und Weitererzählen. ",[4799],{"type":55,"attrs":4800},{"color":57},{"_uid":4802,"icon":116,"link":4803,"text":127,"component":128,"variation":129},"fea921b7-8e11-4029-9ee4-6b165a89f548",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[4805],{"_uid":132,"text":133,"assets":4806,"component":140},[4807],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":4808},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":4810,"is_external_url":146},{},{"id":4812,"alt":4813,"name":19,"focus":19,"title":4813,"source":525,"filename":4814,"copyright":151,"fieldtype":138,"meta_data":4815,"is_external_url":146},231336404574127,"knider Schokolade Klebeheft","https://a.storyblok.com/f/290977035499331/933x667/5e9955f54c/gridcard_standard_700x500_zoo.png",{"alt":4813,"size":681,"title":4813,"source":525,"copyright":151},[4817,4818,4819],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[4821,4827,4831],{"id":4822,"alt":19,"name":19,"focus":19,"index":4823,"title":19,"source":19,"filename":4824,"copyright":19,"fieldtype":138,"meta_data":4825},235907742999411,3,"https://a.storyblok.com/f/290977035499331/4032x3024/177b93839e/05-09-2021_3.jpg",{"size":4826,"source":19},"4032x3024",{"id":4828,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":4829,"copyright":19,"fieldtype":138,"meta_data":4830},231351497180686,"https://a.storyblok.com/f/290977035499331/1200x800/d143dc2456/schokobons_zoo_04.jpg",{"alt":19,"size":177,"title":19,"source":525,"copyright":19},{"id":4832,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":4833,"copyright":19,"fieldtype":138,"meta_data":4834},231351494653453,"https://a.storyblok.com/f/290977035499331/1200x800/c9113b362c/schokobons_zoo_05.jpg",{"alt":19,"size":177,"title":19,"source":525,"copyright":19},"Interaktive Spaß-Safari mit Mr. Bon in deutschen Zoos mit rund 3.600 Safari-Pässen.",[4837,4849,4861],{"_uid":185,"items":4838,"title":200,"component":201},[4839],{"_uid":188,"text":4840,"styling":34,"component":59},{"type":29,"content":4841},[4842],{"type":34,"attrs":4843,"content":4844},{"textAlign":31},[4845],{"text":195,"type":39,"marks":4846},[4847],{"type":55,"attrs":4848},{"color":199},{"_uid":203,"items":4850,"title":217,"component":201},[4851],{"_uid":206,"text":4852,"styling":34,"component":59},{"type":29,"content":4853},[4854],{"type":34,"attrs":4855,"content":4856},{"textAlign":31},[4857],{"text":213,"type":39,"marks":4858},[4859],{"type":55,"attrs":4860},{"color":199},{"_uid":219,"items":4862,"title":233,"component":201},[4863],{"_uid":222,"text":4864,"styling":34,"component":59},{"type":29,"content":4865},[4866],{"type":34,"attrs":4867,"content":4868},{"textAlign":31},[4869],{"text":229,"type":39,"marks":4870},[4871],{"type":55,"attrs":4872},{"color":199},[4709,4710,4557],"Die andere Art Sampling ","kinder-schoko-bons-sampling","cases/kinder-schoko-bons-sampling",190,[],"49d642ee-48e0-4de1-a647-c0f8c92863a0",[],{"name":4882,"created_at":4883,"published_at":4884,"updated_at":4885,"id":4886,"uuid":4887,"content":4888,"slug":5033,"full_slug":5034,"sort_by_date":31,"position":5035,"tag_list":5036,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":5037,"first_published_at":4884,"release_id":31,"lang":129,"path":31,"alternates":5038,"default_full_slug":31,"translated_slugs":31},"Fressnapf Handelsmarken-Etat","2026-08-11T13:17:24.557Z","2026-11-09T10:07:13.018Z","2026-11-09T10:07:13.038Z",207931984132464,"5161931b-72aa-4119-b2e5-6d24b67b51ac",{"seo":4889,"_uid":21,"body":4894,"hero":4972,"logo":4977,"image":4979,"title":4882,"key_data":4984,"component":169,"key_title":4882,"case_media":4988,"description":4993,"json_schema":19,"case_accordion":4994,"additonal_cases":5031,"key_description":5032,"background_color":575},{"title":4890,"robots":16,"ogTitle":4891,"description":4892,"canonicalLink":19,"ogDescription":4893},"Fressnapf Handelsmarken-Etat | REINBOLDROST","Fressnapf Handelsmarken-Etat: Eigenmarken mit System","Holistisches Shopper-Marketing für zehn Fressnapf-Eigenmarken: von Strategie und Text bis POS-Material und digitale Formate.","Zehn Eigenmarken, eine klare Stimme: So bauen wir Private Labels wie eigenständige Marken auf.",[4895,4918,4941],{"_uid":24,"content":4896,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4897,4906],{"_uid":27,"text":4898,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4899,"content":4900},{"backgroundColor":31},[4901],{"type":34,"attrs":4902,"content":4903},{"textAlign":31},[4904],{"text":4905,"type":39},"Das Mandat: Eigenmarken richtig führen",{"_uid":44,"text":4907,"styling":58,"component":59},{"type":29,"attrs":4908,"content":4909},{"backgroundColor":31},[4910],{"type":34,"attrs":4911,"content":4912},{"textAlign":31},[4913],{"text":4914,"type":39,"marks":4915},"Als Europas größtes Handels-Ökosystem für Heimtierbedarf vertraut Fressnapf seit Jahren auf holistisches Shopper-Marketing von REINBOLDROST. Denn bei zehn Eigenmarken braucht es mehr als einzelne Kampagnen: Es braucht einen Partner, der Marken strategisch aufbaut und ihre Geschichten erzählt – von Konzept bis Salesfolder.",[4916],{"type":55,"attrs":4917},{"color":19},{"_uid":63,"content":4919,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[4920,4929],{"_uid":66,"text":4921,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4922,"content":4923},{"backgroundColor":31},[4924],{"type":34,"attrs":4925,"content":4926},{"textAlign":31},[4927],{"text":4928,"type":39},"Die Zusammenarbeit: Markenpflege mit System",{"_uid":76,"text":4930,"styling":58,"component":59},{"type":29,"attrs":4931,"content":4932},{"backgroundColor":31},[4933],{"type":34,"attrs":4934,"content":4935},{"textAlign":31},[4936],{"text":4937,"type":39,"marks":4938},"Unser Ansatz: Wir behandeln Fressnapfs Private-Labels wie eigenständige Marken. Nur so können sie neben den großen Marken im Regal bestehen. Von Strategie über Text und Gestaltung bis zu POS-Materialien und digitalen Formaten entwickeln wir kanalübergreifende Markenerlebnisse, die Profil schaffen und Shoppern Orientierung geben – im Store, online und im Austausch mit Franchise-Partnern.",[4939],{"type":55,"attrs":4940},{"color":19},{"_uid":89,"content":4942,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[4943,4956,4968],{"_uid":92,"text":4944,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":4945,"content":4946},{"backgroundColor":31},[4947],{"type":34,"attrs":4948,"content":4949},{"textAlign":31},[4950],{"text":4951,"type":39,"marks":4952},"Das Ergebnis: Gefällt Kunden und Händlern",[4953,4955],{"type":55,"attrs":4954},{"color":57},{"type":286},{"_uid":102,"text":4957,"styling":58,"component":59},{"type":29,"attrs":4958,"content":4959},{"backgroundColor":31},[4960],{"type":34,"attrs":4961,"content":4962},{"textAlign":31},[4963],{"text":4964,"type":39,"marks":4965},"Eigenmarken-Kommunikation von REINBOLDROST schafft Awareness, Rotation und Vertrauen bei Händlern und Franchise-Partnern. Formate wie Mitarbeiterkampagnen oder Franchise-Partner-Days zeigen: Gute Produkte brauchen eine klare Stimme. Und die hat Fressnapf jetzt – über alle Kanäle hinweg.",[4966],{"type":55,"attrs":4967},{"color":19},{"_uid":4464,"text":4969,"styling":34,"component":59},{"type":29,"content":4970},[4971],{"type":34},[4973],{"_uid":132,"text":133,"assets":4974,"component":140},[4975],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":4976},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":4978,"is_external_url":146},{},{"id":4980,"alt":4981,"name":19,"focus":19,"title":4981,"source":525,"filename":4982,"copyright":151,"fieldtype":138,"meta_data":4983,"is_external_url":146},231336409259956,"fressnapf Shop","https://a.storyblok.com/f/290977035499331/933x667/2bccb7aed0/gridcard_standard_700x500_fressnapf_overview.png",{"alt":4981,"size":681,"title":4981,"source":525,"copyright":151},[4985,4986,4987],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[4989],{"id":4990,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":4991,"copyright":151,"fieldtype":138,"meta_data":4992},231339941593121,"https://a.storyblok.com/f/290977035499331/1600x1067/c7b11b42bf/fressnapf_overview_02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},"Zehn Eigenmarken, eine klare Stimme: So bauen wir Private-Labels wie eigenständige Marken auf.",[4995,5007,5019],{"_uid":185,"items":4996,"title":200,"component":201},[4997],{"_uid":188,"text":4998,"styling":34,"component":59},{"type":29,"content":4999},[5000],{"type":34,"attrs":5001,"content":5002},{"textAlign":31},[5003],{"text":195,"type":39,"marks":5004},[5005],{"type":55,"attrs":5006},{"color":199},{"_uid":203,"items":5008,"title":217,"component":201},[5009],{"_uid":206,"text":5010,"styling":34,"component":59},{"type":29,"content":5011},[5012],{"type":34,"attrs":5013,"content":5014},{"textAlign":31},[5015],{"text":213,"type":39,"marks":5016},[5017],{"type":55,"attrs":5018},{"color":199},{"_uid":219,"items":5020,"title":233,"component":201},[5021],{"_uid":222,"text":5022,"styling":34,"component":59},{"type":29,"content":5023},[5024],{"type":34,"attrs":5025,"content":5026},{"textAlign":31},[5027],{"text":229,"type":39,"marks":5028},[5029],{"type":55,"attrs":5030},{"color":199},[241],"Tierisch umfassend","fressnapf-handelsmarken-etat","cases/fressnapf-handelsmarken-etat",170,[],"49736817-0a4a-4d76-bbd3-af7eb4f1e9dc",[],{"name":755,"created_at":756,"published_at":757,"updated_at":758,"id":759,"uuid":573,"content":5040,"slug":909,"full_slug":910,"sort_by_date":31,"position":911,"tag_list":5166,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":913,"first_published_at":757,"release_id":31,"lang":129,"path":31,"alternates":5167,"default_full_slug":31,"translated_slugs":31},{"seo":5041,"_uid":21,"body":5042,"hero":5108,"logo":5113,"image":5115,"title":850,"key_data":5117,"component":169,"key_title":855,"case_media":5121,"description":869,"json_schema":19,"case_accordion":5128,"additonal_cases":5165,"key_description":908,"background_color":575},{"title":762,"robots":16,"ogTitle":763,"description":764,"canonicalLink":19,"ogDescription":765},[5043,5064,5085],{"_uid":24,"content":5044,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5045,5053],{"_uid":27,"text":5046,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5047,"content":5048},{"backgroundColor":31},[5049],{"type":34,"attrs":5050,"content":5051},{"textAlign":31},[5052],{"text":777,"type":39},{"_uid":44,"text":5054,"styling":58,"component":59},{"type":29,"attrs":5055,"content":5056},{"backgroundColor":31},[5057],{"type":34,"attrs":5058,"content":5059},{"textAlign":31},[5060],{"text":786,"type":39,"marks":5061},[5062],{"type":55,"attrs":5063},{"color":575},{"_uid":63,"content":5065,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5066,5074],{"_uid":66,"text":5067,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5068,"content":5069},{"backgroundColor":31},[5070],{"type":34,"attrs":5071,"content":5072},{"textAlign":31},[5073],{"text":800,"type":39},{"_uid":76,"text":5075,"styling":58,"component":59},{"type":29,"attrs":5076,"content":5077},{"backgroundColor":31},[5078],{"type":34,"attrs":5079,"content":5080},{"textAlign":31},[5081],{"text":809,"type":39,"marks":5082},[5083],{"type":55,"attrs":5084},{"color":575},{"_uid":89,"content":5086,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5087,5095,5106],{"_uid":92,"text":5088,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5089,"content":5090},{"backgroundColor":31},[5091],{"type":34,"attrs":5092,"content":5093},{"textAlign":31},[5094],{"text":823,"type":39},{"_uid":102,"text":5096,"styling":58,"component":59},{"type":29,"attrs":5097,"content":5098},{"backgroundColor":31},[5099],{"type":34,"attrs":5100,"content":5101},{"textAlign":31},[5102],{"text":832,"type":39,"marks":5103},[5104],{"type":55,"attrs":5105},{"color":575},{"_uid":837,"icon":116,"link":5107,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5109],{"_uid":132,"text":133,"assets":5110,"component":140},[5111],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5112},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5114,"is_external_url":146},{},{"id":847,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":848,"copyright":151,"fieldtype":138,"meta_data":5116,"is_external_url":146},{"alt":19,"size":681,"title":19,"source":525,"copyright":151},[5118,5119,5120],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[5122,5124,5126],{"id":858,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":859,"copyright":151,"fieldtype":138,"meta_data":5123},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":862,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":863,"copyright":151,"fieldtype":138,"meta_data":5125},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":866,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":867,"copyright":151,"fieldtype":138,"meta_data":5127},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[5129,5141,5153],{"_uid":185,"items":5130,"title":200,"component":201},[5131],{"_uid":188,"text":5132,"styling":34,"component":59},{"type":29,"content":5133},[5134],{"type":34,"attrs":5135,"content":5136},{"textAlign":31},[5137],{"text":195,"type":39,"marks":5138},[5139],{"type":55,"attrs":5140},{"color":199},{"_uid":203,"items":5142,"title":217,"component":201},[5143],{"_uid":206,"text":5144,"styling":34,"component":59},{"type":29,"content":5145},[5146],{"type":34,"attrs":5147,"content":5148},{"textAlign":31},[5149],{"text":213,"type":39,"marks":5150},[5151],{"type":55,"attrs":5152},{"color":199},{"_uid":219,"items":5154,"title":233,"component":201},[5155],{"_uid":222,"text":5156,"styling":34,"component":59},{"type":29,"content":5157},[5158],{"type":34,"attrs":5159,"content":5160},{"textAlign":31},[5161],{"text":229,"type":39,"marks":5162},[5163],{"type":55,"attrs":5164},{"color":199},[241,412,571],[],[],{"name":584,"created_at":585,"published_at":586,"updated_at":587,"id":588,"uuid":589,"content":5169,"slug":748,"full_slug":749,"sort_by_date":31,"position":750,"tag_list":5299,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":752,"first_published_at":586,"release_id":31,"lang":129,"path":31,"alternates":5300,"default_full_slug":31,"translated_slugs":31},{"seo":5170,"_uid":21,"body":5171,"hero":5237,"logo":5242,"image":5244,"title":682,"key_data":5246,"component":169,"key_title":682,"case_media":5250,"description":595,"json_schema":19,"case_accordion":5261,"additonal_cases":5298,"key_description":747,"background_color":575},{"title":592,"robots":16,"ogTitle":593,"description":594,"canonicalLink":19,"ogDescription":595},[5172,5193,5214],{"_uid":24,"content":5173,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5174,5182],{"_uid":27,"text":5175,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5176,"content":5177},{"backgroundColor":31},[5178],{"type":34,"attrs":5179,"content":5180},{"textAlign":31},[5181],{"text":607,"type":39},{"_uid":44,"text":5183,"styling":58,"component":59},{"type":29,"attrs":5184,"content":5185},{"backgroundColor":31},[5186],{"type":34,"attrs":5187,"content":5188},{"textAlign":31},[5189],{"text":616,"type":39,"marks":5190},[5191],{"type":55,"attrs":5192},{"color":199},{"_uid":63,"content":5194,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5195,5203],{"_uid":66,"text":5196,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5197,"content":5198},{"backgroundColor":31},[5199],{"type":34,"attrs":5200,"content":5201},{"textAlign":31},[5202],{"text":630,"type":39},{"_uid":76,"text":5204,"styling":58,"component":59},{"type":29,"attrs":5205,"content":5206},{"backgroundColor":31},[5207],{"type":34,"attrs":5208,"content":5209},{"textAlign":31},[5210],{"text":639,"type":39,"marks":5211},[5212],{"type":55,"attrs":5213},{"color":199},{"_uid":89,"content":5215,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5216,5224,5235],{"_uid":92,"text":5217,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5218,"content":5219},{"backgroundColor":31},[5220],{"type":34,"attrs":5221,"content":5222},{"textAlign":31},[5223],{"text":653,"type":39},{"_uid":102,"text":5225,"styling":58,"component":59},{"type":29,"attrs":5226,"content":5227},{"backgroundColor":31},[5228],{"type":34,"attrs":5229,"content":5230},{"textAlign":31},[5231],{"text":662,"type":39,"marks":5232},[5233],{"type":55,"attrs":5234},{"color":199},{"_uid":667,"icon":116,"link":5236,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5238],{"_uid":132,"text":133,"assets":5239,"component":140},[5240],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5241},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5243,"is_external_url":146},{},{"id":677,"alt":678,"name":19,"focus":19,"title":678,"source":525,"filename":679,"copyright":151,"fieldtype":138,"meta_data":5245,"is_external_url":146},{"alt":678,"size":681,"title":678,"source":525,"copyright":151},[5247,5248,5249],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[5251,5253,5255,5257,5259],{"id":689,"alt":19,"name":19,"focus":19,"index":690,"title":19,"source":19,"filename":691,"copyright":151,"fieldtype":138,"meta_data":5252},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":694,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":695,"copyright":151,"fieldtype":138,"meta_data":5254},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":698,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":699,"copyright":151,"fieldtype":138,"meta_data":5256},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":702,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":703,"copyright":151,"fieldtype":138,"meta_data":5258},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":706,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":707,"copyright":151,"fieldtype":138,"meta_data":5260},{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[5262,5274,5286],{"_uid":185,"items":5263,"title":200,"component":201},[5264],{"_uid":188,"text":5265,"styling":34,"component":59},{"type":29,"content":5266},[5267],{"type":34,"attrs":5268,"content":5269},{"textAlign":31},[5270],{"text":195,"type":39,"marks":5271},[5272],{"type":55,"attrs":5273},{"color":199},{"_uid":203,"items":5275,"title":217,"component":201},[5276],{"_uid":206,"text":5277,"styling":34,"component":59},{"type":29,"content":5278},[5279],{"type":34,"attrs":5280,"content":5281},{"textAlign":31},[5282],{"text":213,"type":39,"marks":5283},[5284],{"type":55,"attrs":5285},{"color":199},{"_uid":219,"items":5287,"title":233,"component":201},[5288],{"_uid":222,"text":5289,"styling":34,"component":59},{"type":29,"content":5290},[5291],{"type":34,"attrs":5292,"content":5293},{"textAlign":31},[5294],{"text":229,"type":39,"marks":5295},[5296],{"type":55,"attrs":5297},{"color":199},[241,571,572],[],[],{"name":5302,"created_at":5303,"published_at":5304,"updated_at":5305,"id":5306,"uuid":4543,"content":5307,"slug":5455,"full_slug":5456,"sort_by_date":31,"position":5457,"tag_list":5458,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":5459,"first_published_at":5304,"release_id":31,"lang":129,"path":31,"alternates":5460,"default_full_slug":31,"translated_slugs":31},"Mentos Markenkern-Aktivierung","2026-08-11T14:15:56.804Z","2026-11-09T10:07:12.832Z","2026-11-09T10:07:12.853Z",207946370309775,{"seo":5308,"_uid":21,"body":5313,"hero":5390,"logo":5395,"image":5397,"title":5402,"key_data":5403,"component":169,"key_title":5407,"case_media":5408,"description":5414,"json_schema":19,"case_accordion":5415,"additonal_cases":5452,"key_description":5454,"background_color":575},{"title":5309,"robots":16,"ogTitle":5310,"description":5311,"canonicalLink":19,"ogDescription":5312},"Mentos Lucky-Finder-Aktivierung | REINBOLDROST","Mentos Lucky-Finder-Aktivierung: Markenkern zum Finden","Lucky-Finder-Mechanik für Mentos: bedruckte Gewinnerrollen mit 10.000 € Instant-Win und eine Erlebniszone am POS.","Freshness zum Erlebnis machen, ohne klassische Hardselling-Mechaniken: So aktiviert Mentos Marke, Shopper und Handel.",[5314,5341,5364],{"_uid":24,"content":5315,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5316,5329],{"_uid":27,"text":5317,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5318,"content":5319},{"backgroundColor":31},[5320],{"type":34,"attrs":5321,"content":5322},{"textAlign":31},[5323],{"text":5324,"type":39,"marks":5325},"Der Task: Frischer Aktivierungshebel x Holistic-Shopper-Marketing",[5326,5328],{"type":55,"attrs":5327},{"color":19},{"type":286},{"_uid":44,"text":5330,"styling":58,"component":59},{"type":29,"attrs":5331,"content":5332},{"backgroundColor":31},[5333],{"type":34,"attrs":5334,"content":5335},{"textAlign":31},[5336],{"text":5337,"type":39,"marks":5338},"Mentos braucht eine Aktivierung, die den Markenkern „Freshness“ erlebbar macht, Rotation steigert und den Sell-In pusht. Die Herausforderung: Marke, Shopper und Handel gleichermaßen aktivieren – ohne klassische Hardselling-Mechaniken wie Cashback. Dafür mit ganz viel Storytelling.",[5339],{"type":55,"attrs":5340},{"color":57},{"_uid":63,"content":5342,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5343,5352],{"_uid":66,"text":5344,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5345,"content":5346},{"backgroundColor":31},[5347],{"type":34,"attrs":5348,"content":5349},{"textAlign":31},[5350],{"text":5351,"type":39},"Die Lösung: Frische finden und gewinnen",{"_uid":76,"text":5353,"styling":58,"component":59},{"type":29,"attrs":5354,"content":5355},{"backgroundColor":31},[5356],{"type":34,"attrs":5357,"content":5358},{"textAlign":31},[5359],{"text":5360,"type":39,"marks":5361},"Wir entwickeln eine Lucky-Finder-Mechanik, die den Markenkern direkt ins Produkt bringt: Bedruckte Gewinnerrollen machen „Freshness“ zum Erlebnis. Wer sie findet, gewinnt 10.000 € als Instant-Win. Eine aufmerksamkeitsstarke Kommunikation sorgt für Stopping-Power und stärkt gleichzeitig die Markenbindung.",[5362],{"type":55,"attrs":5363},{"color":57},{"_uid":89,"content":5365,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5366,5375,5387],{"_uid":92,"text":5367,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5368,"content":5369},{"backgroundColor":31},[5370],{"type":34,"attrs":5371,"content":5372},{"textAlign":31},[5373],{"text":5374,"type":39},"Das Ergebnis: Atemberaubender Impact",{"_uid":102,"text":5376,"styling":58,"component":59},{"type":29,"attrs":5377,"content":5378},{"backgroundColor":31},[5379],{"type":34,"attrs":5380,"content":5381},{"textAlign":31},[5382],{"text":5383,"type":39,"marks":5384},"Eine Erlebnisplatzierung mit Instore-Verlosung per WhatsApp macht die Fläche zur Mentos Erlebniszone. Der „3D-Effekt“ wirkt in allen relevanten Dimensionen: signifikanter Sell-Out-Impuls, gestärkte Brand-Awareness und ein boomender Sell-In. Die Warenlager sind bereits Wochen vor Aktionsbeginn leer.",[5385],{"type":55,"attrs":5386},{"color":19},{"_uid":5388,"icon":116,"link":5389,"text":127,"component":128,"variation":129},"8994cd81-5478-47ae-82cf-6e6f47943691",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5391],{"_uid":132,"text":133,"assets":5392,"component":140},[5393],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5394},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5396,"is_external_url":146},{},{"id":5398,"alt":5399,"name":19,"focus":19,"title":5399,"source":525,"filename":5400,"copyright":151,"fieldtype":138,"meta_data":5401,"is_external_url":146},231336398036906,"Mentos Produkt Palette","https://a.storyblok.com/f/290977035499331/933x667/74a57a2bfc/gridcard_standard_700x500_mentos_ktb.png",{"alt":5399,"size":681,"title":5399,"source":525,"copyright":151},"Mentos Lucky-Finder-Aktivierung",[5404,5405,5406],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},"Mentos Lucky-Finder-Aktivierung ",[5409],{"id":5410,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":5411,"copyright":19,"fieldtype":138,"meta_data":5412},235903810199921,"https://a.storyblok.com/f/290977035499331/1200x856/c1b1b6e5cf/imageslider_1200x800_mentos_ktb-kopie.jpg",{"size":5413,"source":19},"1200x856","Freshness zum Erlebnis machen: So aktiviert Mentos Marke, Shopper und Handel.",[5416,5428,5440],{"_uid":185,"items":5417,"title":200,"component":201},[5418],{"_uid":188,"text":5419,"styling":34,"component":59},{"type":29,"content":5420},[5421],{"type":34,"attrs":5422,"content":5423},{"textAlign":31},[5424],{"text":195,"type":39,"marks":5425},[5426],{"type":55,"attrs":5427},{"color":199},{"_uid":203,"items":5429,"title":217,"component":201},[5430],{"_uid":206,"text":5431,"styling":34,"component":59},{"type":29,"content":5432},[5433],{"type":34,"attrs":5434,"content":5435},{"textAlign":31},[5436],{"text":213,"type":39,"marks":5437},[5438],{"type":55,"attrs":5439},{"color":199},{"_uid":219,"items":5441,"title":233,"component":201},[5442],{"_uid":222,"text":5443,"styling":34,"component":59},{"type":29,"content":5444},[5445],{"type":34,"attrs":5446,"content":5447},{"textAlign":31},[5448],{"text":229,"type":39,"marks":5449},[5450],{"type":55,"attrs":5451},{"color":199},[5453,4541,4542],"ecf09635-e45d-4d9b-8152-4f020f092c35","Markenkern zum Finden","mentos-markenkern-aktivierung","cases/mentos-markenkern-aktivierung",130,[],"c4084296-0c70-468b-a118-03b5dd810b37",[],{"name":5462,"created_at":5463,"published_at":5464,"updated_at":5465,"id":5466,"uuid":5467,"content":5468,"slug":5604,"full_slug":5605,"sort_by_date":31,"position":5606,"tag_list":5607,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":5608,"first_published_at":5464,"release_id":31,"lang":129,"path":31,"alternates":5609,"default_full_slug":31,"translated_slugs":31},"Kinder Chocofresh Influencer Sampling","2026-08-11T13:34:05.596Z","2026-11-09T10:07:12.815Z","2026-11-09T10:07:12.838Z",207936084386857,"39b32194-4066-4715-911d-5dcc8eb88ad2",{"seo":5469,"_uid":21,"body":5474,"hero":5547,"logo":5552,"image":5554,"title":5558,"key_data":5559,"component":169,"key_title":5558,"case_media":5563,"description":5564,"json_schema":19,"case_accordion":5565,"additonal_cases":5602,"key_description":5603,"background_color":575},{"title":5470,"robots":16,"ogTitle":5471,"description":5472,"canonicalLink":19,"ogDescription":5473},"kinder Chocofresh Influencer-Sampling| REINBOLDROST","kinder Chocofresh: Sampling von der Schokoladenseite","Zweistufiges Digital-Sampling für kinder Chocofresh mit Influencer-Codes: knapp 2 Mio. Impressions und über 15.000 Probierkontakte.","Social Buzz, Probierkontakte und Drive-to-Store in einem Digital-Sampling mit Influencer-Power.",[5475,5498,5521],{"_uid":24,"content":5476,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5477,5486],{"_uid":27,"text":5478,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5479,"content":5480},{"backgroundColor":31},[5481],{"type":34,"attrs":5482,"content":5483},{"textAlign":31},[5484],{"text":5485,"type":39},"Der Task: Me-Momente in aller Munde",{"_uid":44,"text":5487,"styling":58,"component":59},{"type":29,"attrs":5488,"content":5489},{"backgroundColor":31},[5490],{"type":34,"attrs":5491,"content":5492},{"textAlign":31},[5493],{"text":5494,"type":39,"marks":5495},"kinder Chocofresh steht für kleine Auszeiten und echten Genuss. Die Herausforderung: den Me-Moment in die Köpfe der Zielgruppe bringen – durch Probierkontakte genau dort, wo Genuss entsteht: zuhause.",[5496],{"type":55,"attrs":5497},{"color":57},{"_uid":63,"content":5499,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5500,5509],{"_uid":66,"text":5501,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5502,"content":5503},{"backgroundColor":31},[5504],{"type":34,"attrs":5505,"content":5506},{"textAlign":31},[5507],{"text":5508,"type":39},"Die Lösung: Sampling mit Influencer-Power",{"_uid":76,"text":5510,"styling":58,"component":59},{"type":29,"attrs":5511,"content":5512},{"backgroundColor":31},[5513],{"type":34,"attrs":5514,"content":5515},{"textAlign":31},[5516],{"text":5517,"type":39,"marks":5518},"Wir entwickeln ein zweistufiges Digital-Sampling, das Social-Buzz, Probierkontakte und Drive-to-Store verbindet. Influencer:innen aktivieren ihre Community mit eigenen Codes zur Sample-Anforderung. Anschließend machen Hero-Influencer den #MeMoment erlebbar und laden die Community zum Mitmachen ein. Konzept, Influencer-Auswahl, Gestaltung und Handling: alles made by RR.",[5519],{"type":55,"attrs":5520},{"color":57},{"_uid":89,"content":5522,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5523,5532,5544],{"_uid":92,"text":5524,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5525,"content":5526},{"backgroundColor":31},[5527],{"type":34,"attrs":5528,"content":5529},{"textAlign":31},[5530],{"text":5531,"type":39},"Das Ergebnis: So fresh wie geplant",{"_uid":102,"text":5533,"styling":58,"component":59},{"type":29,"attrs":5534,"content":5535},{"backgroundColor":31},[5536],{"type":34,"attrs":5537,"content":5538},{"textAlign":31},[5539],{"text":5540,"type":39,"marks":5541},"Knapp 2 Millionen Impressions und über 15.000 Probierkontakte zeigen: Die digitale Samplingaktion bringt Chocofresh und den Me-Moment genau dorthin, wo sie hingehören – aufs nächste Level.",[5542],{"type":55,"attrs":5543},{"color":57},{"_uid":5545,"icon":116,"link":5546,"text":127,"component":128,"variation":129},"90c7b6be-2816-4009-9bf3-604b03d44f95",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5548],{"_uid":132,"text":133,"assets":5549,"component":140},[5550],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5551},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5553,"is_external_url":146},{},{"id":5555,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":5556,"copyright":19,"fieldtype":138,"meta_data":5557,"is_external_url":146},188742198935309,"https://a.storyblok.com/f/290977035499331/700x500/f344afc2b3/gridcard_standard_700x500.jpg",{"source":19},"kinder Chocofresh Influencer-Sampling",[5560,5561,5562],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[],"Social-Buzz, Probierkontakte und Drive-to-Store in einem Digital-Sampling mit Influencer-Power.",[5566,5578,5590],{"_uid":185,"items":5567,"title":200,"component":201},[5568],{"_uid":188,"text":5569,"styling":34,"component":59},{"type":29,"content":5570},[5571],{"type":34,"attrs":5572,"content":5573},{"textAlign":31},[5574],{"text":195,"type":39,"marks":5575},[5576],{"type":55,"attrs":5577},{"color":199},{"_uid":203,"items":5579,"title":217,"component":201},[5580],{"_uid":206,"text":5581,"styling":34,"component":59},{"type":29,"content":5582},[5583],{"type":34,"attrs":5584,"content":5585},{"textAlign":31},[5586],{"text":213,"type":39,"marks":5587},[5588],{"type":55,"attrs":5589},{"color":199},{"_uid":219,"items":5591,"title":233,"component":201},[5592],{"_uid":222,"text":5593,"styling":34,"component":59},{"type":29,"content":5594},[5595],{"type":34,"attrs":5596,"content":5597},{"textAlign":31},[5598],{"text":229,"type":39,"marks":5599},[5600],{"type":55,"attrs":5601},{"color":199},[241],"Sampling von der Schokoladenseite","kinder-chocofresh-influencer-sampling","cases/kinder-chocofresh-influencer-sampling",110,[],"18ad3065-d1fd-41db-8bef-75c1c999508a",[],{"name":407,"created_at":408,"published_at":409,"updated_at":410,"id":411,"uuid":412,"content":5611,"slug":576,"full_slug":577,"sort_by_date":31,"position":578,"tag_list":5743,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":581,"first_published_at":409,"release_id":31,"lang":129,"path":31,"alternates":5744,"default_full_slug":31,"translated_slugs":31},{"seo":5612,"_uid":21,"body":5613,"hero":5685,"logo":5690,"image":5692,"title":512,"key_data":5694,"component":169,"key_title":517,"case_media":5698,"description":532,"json_schema":19,"case_accordion":5705,"additonal_cases":5742,"key_description":574,"background_color":575},{"title":415,"robots":16,"ogTitle":416,"description":417,"canonicalLink":19,"ogDescription":418},[5614,5635,5662],{"_uid":24,"content":5615,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5616,5624],{"_uid":27,"text":5617,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5618,"content":5619},{"backgroundColor":31},[5620],{"type":34,"attrs":5621,"content":5622},{"textAlign":31},[5623],{"text":430,"type":39},{"_uid":44,"text":5625,"styling":58,"component":59},{"type":29,"attrs":5626,"content":5627},{"backgroundColor":31},[5628],{"type":34,"attrs":5629,"content":5630},{"textAlign":31},[5631],{"text":439,"type":39,"marks":5632},[5633],{"type":55,"attrs":5634},{"color":57},{"_uid":63,"content":5636,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5637,5651],{"_uid":66,"text":5638,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5639,"content":5640},{"backgroundColor":31},[5641],{"type":34,"attrs":5642,"content":5643},{"textAlign":31},[5644,5645,5650],{"text":453,"type":39},{"text":455,"type":39,"marks":5646},[5647,5649],{"type":55,"attrs":5648},{"color":19},{"type":286},{"text":461,"type":39},{"_uid":76,"text":5652,"styling":58,"component":59},{"type":29,"attrs":5653,"content":5654},{"backgroundColor":31},[5655],{"type":34,"attrs":5656,"content":5657},{"textAlign":31},[5658],{"text":470,"type":39,"marks":5659},[5660],{"type":55,"attrs":5661},{"color":57},{"_uid":89,"content":5663,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5664,5672,5683],{"_uid":92,"text":5665,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5666,"content":5667},{"backgroundColor":31},[5668],{"type":34,"attrs":5669,"content":5670},{"textAlign":31},[5671],{"text":484,"type":39},{"_uid":102,"text":5673,"styling":58,"component":59},{"type":29,"attrs":5674,"content":5675},{"backgroundColor":31},[5676],{"type":34,"attrs":5677,"content":5678},{"textAlign":31},[5679],{"text":493,"type":39,"marks":5680},[5681],{"type":55,"attrs":5682},{"color":57},{"_uid":498,"icon":116,"link":5684,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5686],{"_uid":132,"text":133,"assets":5687,"component":140},[5688],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5689},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5691,"is_external_url":146},{},{"id":508,"alt":509,"name":19,"focus":19,"title":509,"source":19,"filename":510,"copyright":19,"fieldtype":138,"meta_data":5693,"is_external_url":146},{"alt":509,"title":509,"source":19,"copyright":19},[5695,5696,5697],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[5699,5701,5703],{"id":520,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":521,"copyright":19,"fieldtype":138,"meta_data":5700},{"alt":19,"title":19,"source":19,"copyright":19},{"id":524,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":526,"copyright":19,"fieldtype":138,"meta_data":5702},{"size":177,"source":525},{"id":529,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":525,"filename":530,"copyright":19,"fieldtype":138,"meta_data":5704},{"alt":19,"size":177,"title":19,"source":525,"copyright":19},[5706,5718,5730],{"_uid":185,"items":5707,"title":200,"component":201},[5708],{"_uid":188,"text":5709,"styling":34,"component":59},{"type":29,"content":5710},[5711],{"type":34,"attrs":5712,"content":5713},{"textAlign":31},[5714],{"text":195,"type":39,"marks":5715},[5716],{"type":55,"attrs":5717},{"color":199},{"_uid":203,"items":5719,"title":217,"component":201},[5720],{"_uid":206,"text":5721,"styling":34,"component":59},{"type":29,"content":5722},[5723],{"type":34,"attrs":5724,"content":5725},{"textAlign":31},[5726],{"text":213,"type":39,"marks":5727},[5728],{"type":55,"attrs":5729},{"color":199},{"_uid":219,"items":5731,"title":233,"component":201},[5732],{"_uid":222,"text":5733,"styling":34,"component":59},{"type":29,"content":5734},[5735],{"type":34,"attrs":5736,"content":5737},{"textAlign":31},[5738],{"text":229,"type":39,"marks":5739},[5740],{"type":55,"attrs":5741},{"color":199},[571,572,573],[],[],{"name":5746,"created_at":5747,"published_at":5748,"updated_at":5749,"id":5750,"uuid":571,"content":5751,"slug":5899,"full_slug":5900,"sort_by_date":31,"position":5901,"tag_list":5902,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":5903,"first_published_at":5748,"release_id":31,"lang":129,"path":31,"alternates":5904,"default_full_slug":31,"translated_slugs":31},"NicNac's Sneaker-Aktivierung","2026-08-11T14:20:37.136Z","2026-11-09T10:07:12.647Z","2026-11-09T10:07:12.668Z",207947518533615,{"seo":5752,"_uid":21,"body":5757,"hero":5834,"logo":5839,"image":5841,"title":5846,"key_data":5847,"component":169,"key_title":5846,"case_media":5851,"description":5756,"json_schema":19,"case_accordion":5860,"additonal_cases":5897,"key_description":5898,"background_color":575},{"title":5753,"robots":16,"ogTitle":5754,"description":5755,"canonicalLink":19,"ogDescription":5756},"NicNac’s Sneaker-Aktivierung | REINBOLDROST","NicNac’s Sneaker-Aktivierung: From Snack to Street","Limitierte NicNac’s Sneakers als Money-can’t-buy-Incentive für 18- bis 30-Jährige: POS-Aktivierung mit HipHop-Culture statt Standard-Promo.","Ein POS-Drop mit eigener Attitude: Wie NicNac’s in den Culture-Talk kommt.",[5758,5781,5804],{"_uid":24,"content":5759,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5760,5769],{"_uid":27,"text":5761,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5762,"content":5763},{"backgroundColor":31},[5764],{"type":34,"attrs":5765,"content":5766},{"textAlign":31},[5767],{"text":5768,"type":39},"Der Task: Culture-Fit am POS",{"_uid":44,"text":5770,"styling":58,"component":59},{"type":29,"attrs":5771,"content":5772},{"backgroundColor":31},[5773],{"type":34,"attrs":5774,"content":5775},{"textAlign":31},[5776],{"text":5777,"type":39,"marks":5778},"NicNac’s wollte im Rahmen einer HipHop-Kampagne nicht nur mitlaufen, sondern mitreden. Die Herausforderung: Am POS Haltung zeigen, Relevanz bei einer jungen Zielgruppe (18–30 Jahre) schaffen und HipHop so aktivieren, dass es nach echter Culture aussieht – nicht nach aufgesetztem Trend.",[5779],{"type":55,"attrs":5780},{"color":57},{"_uid":63,"content":5782,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5783,5792],{"_uid":66,"text":5784,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5785,"content":5786},{"backgroundColor":31},[5787],{"type":34,"attrs":5788,"content":5789},{"textAlign":31},[5790],{"text":5791,"type":39},"Die Lösung: Drop statt Standard",{"_uid":76,"text":5793,"styling":58,"component":59},{"type":29,"attrs":5794,"content":5795},{"backgroundColor":31},[5796],{"type":34,"attrs":5797,"content":5798},{"textAlign":31},[5799],{"text":5800,"type":39,"marks":5801},"Wir denken POS wie einen Sneaker-Drop. Gemeinsam mit Flowers for Society entwickeln wir limitierte NicNac’s Sneakers – bold im Design, stark im Detail und mit eigener Attitude. Kein klassisches Incentive, sondern ein echtes „Money-can’t-buy“-Objekt. So wird aus einer Shopper-Aktivierung ein Stück Street-Culture direkt am Regal.",[5802],{"type":55,"attrs":5803},{"color":57},{"_uid":89,"content":5805,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5806,5819,5831],{"_uid":92,"text":5807,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5808,"content":5809},{"backgroundColor":31},[5810],{"type":34,"attrs":5811,"content":5812},{"textAlign":31},[5813],{"text":5814,"type":39,"marks":5815},"Das Ergebnis: Credibility, die verkauft",[5816,5818],{"type":55,"attrs":5817},{"color":57},{"type":286},{"_uid":102,"text":5820,"styling":58,"component":59},{"type":29,"attrs":5821,"content":5822},{"backgroundColor":31},[5823],{"type":34,"attrs":5824,"content":5825},{"textAlign":31},[5826],{"text":5827,"type":39,"marks":5828},"4 Millionen Aktionsprodukte, maximale Aufmerksamkeit am POS und ein Incentive, das die Zielgruppe wirklich will. Die Aktivierung bringt NicNac’s raus aus der Snack-Ecke und rein in den Culture-Talk. Mehr Relevanz, mehr Begehrlichkeit, mehr Bewegung im Regal.",[5829],{"type":55,"attrs":5830},{"color":57},{"_uid":5832,"icon":116,"link":5833,"text":127,"component":128,"variation":129},"1766c327-45fc-47c7-a949-153989c8d221",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5835],{"_uid":132,"text":133,"assets":5836,"component":140},[5837],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":5838},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":5840,"is_external_url":146},{},{"id":5842,"alt":5843,"name":19,"focus":19,"title":5843,"source":525,"filename":5844,"copyright":151,"fieldtype":138,"meta_data":5845,"is_external_url":146},231336398061483,"NicNac Werbetafel","https://a.storyblok.com/f/290977035499331/933x667/b72172b207/gridcard_standard_700x500_nicnac-s_x_flowers_for_society.png",{"alt":5843,"size":681,"title":5843,"source":525,"copyright":151},"NicNac’s Sneaker-Aktivierung",[5848,5849,5850],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[5852,5856],{"id":5853,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":5854,"copyright":151,"fieldtype":138,"meta_data":5855},231340754264143,"https://a.storyblok.com/f/290977035499331/1600x1067/91ee8f6ff1/nicnac_sneaker01.png",{"size":357,"copyright":151,"source":19},{"id":5857,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":5858,"copyright":151,"fieldtype":138,"meta_data":5859},231340757839952,"https://a.storyblok.com/f/290977035499331/1600x1067/e6a5496afa/nicnac_sneaker02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},[5861,5873,5885],{"_uid":185,"items":5862,"title":200,"component":201},[5863],{"_uid":188,"text":5864,"styling":34,"component":59},{"type":29,"content":5865},[5866],{"type":34,"attrs":5867,"content":5868},{"textAlign":31},[5869],{"text":195,"type":39,"marks":5870},[5871],{"type":55,"attrs":5872},{"color":199},{"_uid":203,"items":5874,"title":217,"component":201},[5875],{"_uid":206,"text":5876,"styling":34,"component":59},{"type":29,"content":5877},[5878],{"type":34,"attrs":5879,"content":5880},{"textAlign":31},[5881],{"text":213,"type":39,"marks":5882},[5883],{"type":55,"attrs":5884},{"color":199},{"_uid":219,"items":5886,"title":233,"component":201},[5887],{"_uid":222,"text":5888,"styling":34,"component":59},{"type":29,"content":5889},[5890],{"type":34,"attrs":5891,"content":5892},{"textAlign":31},[5893],{"text":229,"type":39,"marks":5894},[5895],{"type":55,"attrs":5896},{"color":199},[412,589,573],"From Snack to Street","nicnac-s-sneaker-aktivierung","cases/nicnac-s-sneaker-aktivierung",80,[],"22f1cc25-d774-47a1-8ffb-20f273066de1",[],{"name":5906,"created_at":5907,"published_at":5908,"updated_at":5909,"id":5910,"uuid":572,"content":5911,"slug":6064,"full_slug":6065,"sort_by_date":31,"position":6066,"tag_list":6067,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6068,"first_published_at":5908,"release_id":31,"lang":129,"path":31,"alternates":6069,"default_full_slug":31,"translated_slugs":31},"Lorenz Sommerpromo","2026-08-11T14:23:00.326Z","2026-11-09T10:07:12.644Z","2026-11-09T10:07:12.664Z",207948105040081,{"seo":5912,"_uid":21,"body":5917,"hero":5998,"logo":6003,"image":6005,"title":6010,"key_data":6011,"component":169,"key_title":6015,"case_media":6016,"description":5916,"json_schema":19,"case_accordion":6025,"additonal_cases":6062,"key_description":6063,"background_color":575},{"title":5913,"robots":16,"ogTitle":5914,"description":5915,"canonicalLink":19,"ogDescription":5916},"Lorenz Sommerpromo 2025 | REINBOLDROST","Lorenz Sommerpromo 2025: Kreative Dateninterpretation","Sommerpromotion mit Händlerpanel und Shopper-KI-Zwillingen geprüft: Die Privatinsel-Promotion war der klare Favorit mit 57.000 Displays im Markt.","Sortimentsübergreifend, datenbasiert, mit Händler- und Shopper-Perspektive: So entstand die Privatinsel-Promotion.",[5918,5949,5972],{"_uid":24,"content":5919,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5920,5937],{"_uid":27,"text":5921,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5922,"content":5923},{"backgroundColor":31},[5924],{"type":34,"attrs":5925,"content":5926},{"textAlign":31},[5927,5933],{"text":5928,"type":39,"marks":5929},"Der Task: Buzz in Sell-In und Sell-Out",[5930,5932],{"type":55,"attrs":5931},{"color":19},{"type":286},{"type":4192,"marks":5934},[5935],{"type":55,"attrs":5936},{"color":19},{"_uid":44,"text":5938,"styling":58,"component":59},{"type":29,"attrs":5939,"content":5940},{"backgroundColor":31},[5941],{"type":34,"attrs":5942,"content":5943},{"textAlign":31},[5944],{"text":5945,"type":39,"marks":5946},"Eine sortimentsübergreifende Sommer-Promotion für mehrere Marken mit maximalem Impact auf Sell-In und Sell-Out. Die Herausforderung: Eine Aktivierung entwickeln, die Handel und Shopper gleichermaßen überzeugt – in einer Kategorie, in der Sommer-Promotions schnell austauschbar wirken.",[5947],{"type":55,"attrs":5948},{"color":19},{"_uid":63,"content":5950,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[5951,5960],{"_uid":66,"text":5952,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5953,"content":5954},{"backgroundColor":31},[5955],{"type":34,"attrs":5956,"content":5957},{"textAlign":31},[5958],{"text":5959,"type":39},"Die Lösung: Kreative Dateninterpretation schlägt Bauchgefühl",{"_uid":76,"text":5961,"styling":58,"component":59},{"type":29,"attrs":5962,"content":5963},{"backgroundColor":31},[5964],{"type":34,"attrs":5965,"content":5966},{"textAlign":31},[5967],{"text":5968,"type":39,"marks":5969},"Wir verbinden Kreativität mit Daten. Durch Händler-Panel-Befragungen und Shopper-KI-Zwillinge prüfen wir Mechaniken, Themen und Incentives auf Relevanz. Aus verschiedenen Konzept-Routen filtern wir die stärksten heraus, entwickeln sie visuell weiter und schärfen sie iterativ. Das Ergebnis: ein klarer Favorit – die Privatinsel-Promotion, optimiert in Claim, Gestaltung und Mechanik.",[5970],{"type":55,"attrs":5971},{"color":19},{"_uid":89,"content":5973,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[5974,5983,5995],{"_uid":92,"text":5975,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":5976,"content":5977},{"backgroundColor":31},[5978],{"type":34,"attrs":5979,"content":5980},{"textAlign":31},[5981],{"text":5982,"type":39},"Das Ergebnis: Wirkung mit System",{"_uid":102,"text":5984,"styling":58,"component":59},{"type":29,"attrs":5985,"content":5986},{"backgroundColor":31},[5987],{"type":34,"attrs":5988,"content":5989},{"textAlign":31},[5990],{"text":5991,"type":39,"marks":5992},"Eine Aktivierung, die nicht nur kreativ überzeugt, sondern auf validierten Insights basiert. 57.000 Displays im Markt zeigen die Stärke einer Promotion, die Händler- und Shopper-Perspektive zusammenbringt. Denn gute Ideen wirken besser, wenn man weiß, welche wirklich zählen. ",[5993],{"type":55,"attrs":5994},{"color":57},{"_uid":5996,"icon":116,"link":5997,"text":127,"component":128,"variation":129},"efb6f2af-5202-4321-b167-4a5313dd6ac9",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[5999],{"_uid":132,"text":133,"assets":6000,"component":140},[6001],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6002},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":6004,"is_external_url":146},{},{"id":6006,"alt":6007,"name":19,"focus":19,"title":6007,"source":525,"filename":6008,"copyright":151,"fieldtype":138,"meta_data":6009,"is_external_url":146},231336411307959,"Lorenz Produkt Palette","https://a.storyblok.com/f/290977035499331/933x667/bd4ee21956/gridcard_standard_700x500_lorenz_sommerpromo.png",{"alt":6007,"size":681,"title":6007,"source":525,"copyright":151},"Lorenz Sommer-Promo 2025",[6012,6013,6014],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},"Lorenz Sommer-Promo ",[6017,6021],{"id":6018,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6019,"copyright":151,"fieldtype":138,"meta_data":6020},231340137910310,"https://a.storyblok.com/f/290977035499331/1600x1067/544d446378/lorenz_sommerpromo_02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":6022,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6023,"copyright":151,"fieldtype":138,"meta_data":6024},231340135907365,"https://a.storyblok.com/f/290977035499331/1600x1067/6137bb6d7d/lorenz_sommerpromo_01.png",{"size":357,"copyright":151,"source":19},[6026,6038,6050],{"_uid":185,"items":6027,"title":200,"component":201},[6028],{"_uid":188,"text":6029,"styling":34,"component":59},{"type":29,"content":6030},[6031],{"type":34,"attrs":6032,"content":6033},{"textAlign":31},[6034],{"text":195,"type":39,"marks":6035},[6036],{"type":55,"attrs":6037},{"color":199},{"_uid":203,"items":6039,"title":217,"component":201},[6040],{"_uid":206,"text":6041,"styling":34,"component":59},{"type":29,"content":6042},[6043],{"type":34,"attrs":6044,"content":6045},{"textAlign":31},[6046],{"text":213,"type":39,"marks":6047},[6048],{"type":55,"attrs":6049},{"color":199},{"_uid":219,"items":6051,"title":233,"component":201},[6052],{"_uid":222,"text":6053,"styling":34,"component":59},{"type":29,"content":6054},[6055],{"type":34,"attrs":6056,"content":6057},{"textAlign":31},[6058],{"text":229,"type":39,"marks":6059},[6060],{"type":55,"attrs":6061},{"color":199},[589,241,571],"Sommer, Sonne, Sortiment","lorenz-sommerpromo","cases/lorenz-sommerpromo",90,[],"cafb30e8-d629-46b7-8ea0-bb1ac63fa960",[],{"name":6071,"created_at":6072,"published_at":6073,"updated_at":6074,"id":6075,"uuid":6076,"content":6077,"slug":6217,"full_slug":6218,"sort_by_date":31,"position":6219,"tag_list":6220,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6221,"first_published_at":6073,"release_id":31,"lang":129,"path":31,"alternates":6222,"default_full_slug":31,"translated_slugs":31},"Vita Cola Hausboot-Aktivierung","2026-08-11T13:30:03.630Z","2026-11-09T10:07:12.612Z","2026-11-09T10:07:12.636Z",207935093303000,"5ce4682d-35c5-4ec5-a970-6d6e87cc1bdc",{"seo":6078,"_uid":21,"body":6083,"hero":6156,"logo":6161,"image":6163,"title":6167,"key_data":6168,"component":169,"key_title":6167,"case_media":6172,"description":6082,"json_schema":19,"case_accordion":6178,"additonal_cases":6215,"key_description":6216,"background_color":575},{"title":6079,"robots":16,"ogTitle":6080,"description":6081,"canonicalLink":19,"ogDescription":6082},"Vita Cola Hausbootaktivierung | REINBOLDROST","Vita Cola Hausbootaktivierung: In frische Fahrwasser","Vita Cola auf dem Wasser: Ein Hausboot als Partylocation und Money-can’t-buy-Gewinn, verzahnt mit stationärer und digitaler Kommunikation.","Auch Kultmarken brauchen frisches Fahrwasser: eine Aktivierung für eine jüngere Zielgruppe.",[6084,6107,6130],{"_uid":24,"content":6085,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6086,6095],{"_uid":27,"text":6087,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6088,"content":6089},{"backgroundColor":31},[6090],{"type":34,"attrs":6091,"content":6092},{"textAlign":31},[6093],{"text":6094,"type":39},"Der Task: Neuer Kurs für die Kult-Cola",{"_uid":44,"text":6096,"styling":58,"component":59},{"type":29,"attrs":6097,"content":6098},{"backgroundColor":31},[6099],{"type":34,"attrs":6100,"content":6101},{"textAlign":31},[6102],{"text":6103,"type":39,"marks":6104},"VITA COLA ist eine Marke mit Geschichte – und der Herausforderung, sich immer wieder neu zu erfinden. Um im Cola-Markt sichtbar zu bleiben, brauchte es mehr als Geschmack: Es braucht eine Aktivierung, die aus der Marke heraus erzählt, neue Zielgruppen erreicht und Lust auf VITA COLA macht.",[6105],{"type":55,"attrs":6106},{"color":575},{"_uid":63,"content":6108,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6109,6118],{"_uid":66,"text":6110,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6111,"content":6112},{"backgroundColor":31},[6113],{"type":34,"attrs":6114,"content":6115},{"textAlign":31},[6116],{"text":6117,"type":39},"Die Lösung: Hausboot macht Wellen",{"_uid":76,"text":6119,"styling":58,"component":59},{"type":29,"attrs":6120,"content":6121},{"backgroundColor":31},[6122],{"type":34,"attrs":6123,"content":6124},{"textAlign":31},[6125],{"text":6126,"type":39,"marks":6127},"Unser Konzept bringt VITA COLA dorthin, wo man sie nicht erwartet: aufs Wasser. Ein Hausboot wird zur Party-Location und zum „Money-can’t-buy“-Gewinn, der gegen den POS-Mainstream segelt. Starke Bilder, konsequentes Storytelling und eine Verzahnung von stationärer und digitaler Kommunikation machen die Aktion zum Erlebnis. Ein Komplettpaket, das die Attitude der Marke neu interpretiert.",[6128],{"type":55,"attrs":6129},{"color":575},{"_uid":89,"content":6131,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[6132,6141,6153],{"_uid":92,"text":6133,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6134,"content":6135},{"backgroundColor":31},[6136],{"type":34,"attrs":6137,"content":6138},{"textAlign":31},[6139],{"text":6140,"type":39},"Das Ergebnis: Auf Impact angelegt",{"_uid":102,"text":6142,"styling":58,"component":59},{"type":29,"attrs":6143,"content":6144},{"backgroundColor":31},[6145],{"type":34,"attrs":6146,"content":6147},{"textAlign":31},[6148],{"text":6149,"type":39,"marks":6150},"Die Hausboot-Aktivierung verankert VITA COLA nachhaltig bei einer jüngeren Zielgruppe: mehr Awareness, mehr Sympathie, mehr Kaufimpulse. Der Beweis: Auch Kultmarken brauchen immer wieder frisches Fahrwasser.",[6151],{"type":55,"attrs":6152},{"color":575},{"_uid":6154,"icon":116,"link":6155,"text":127,"component":128,"variation":129},"8c798f60-53a8-4bb5-a480-29484eaa3f7d",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[6157],{"_uid":132,"text":133,"assets":6158,"component":140},[6159],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6160},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":6162,"is_external_url":146},{},{"id":6164,"alt":19,"name":19,"focus":19,"title":19,"source":525,"filename":6165,"copyright":151,"fieldtype":138,"meta_data":6166,"is_external_url":146},231336407191474,"https://a.storyblok.com/f/290977035499331/933x667/bf30097140/gridcard_standard_hausboot_700x500.png",{"alt":19,"size":681,"title":19,"source":525,"copyright":151},"VITA COLA Hausboot-Aktivierung",[6169,6170,6171],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[6173],{"id":6174,"alt":6175,"name":19,"focus":19,"title":6175,"source":19,"filename":6176,"copyright":151,"fieldtype":138,"meta_data":6177},231341066334331,"Vita Cola Werbetafel","https://a.storyblok.com/f/290977035499331/1600x1067/87f62b728f/vitacola_hausboot_01.png",{"alt":6175,"size":357,"title":6175,"source":19,"copyright":151},[6179,6191,6203],{"_uid":185,"items":6180,"title":200,"component":201},[6181],{"_uid":188,"text":6182,"styling":34,"component":59},{"type":29,"content":6183},[6184],{"type":34,"attrs":6185,"content":6186},{"textAlign":31},[6187],{"text":195,"type":39,"marks":6188},[6189],{"type":55,"attrs":6190},{"color":199},{"_uid":203,"items":6192,"title":217,"component":201},[6193],{"_uid":206,"text":6194,"styling":34,"component":59},{"type":29,"content":6195},[6196],{"type":34,"attrs":6197,"content":6198},{"textAlign":31},[6199],{"text":213,"type":39,"marks":6200},[6201],{"type":55,"attrs":6202},{"color":199},{"_uid":219,"items":6204,"title":233,"component":201},[6205],{"_uid":222,"text":6206,"styling":34,"component":59},{"type":29,"content":6207},[6208],{"type":34,"attrs":6209,"content":6210},{"textAlign":31},[6211],{"text":229,"type":39,"marks":6212},[6213],{"type":55,"attrs":6214},{"color":199},[412,589,4542],"In frische Fahrwasser","vita-cola-hausboot-aktivierung","cases/vita-cola-hausboot-aktivierung",70,[],"d5201588-4cf1-434a-9897-811235102a6e",[],{"name":6224,"created_at":6225,"published_at":6226,"updated_at":6227,"id":6228,"uuid":6229,"content":6230,"slug":6383,"full_slug":6384,"sort_by_date":31,"position":6385,"tag_list":6386,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6387,"first_published_at":6226,"release_id":31,"lang":129,"path":31,"alternates":6388,"default_full_slug":31,"translated_slugs":31},"Rügenwalder Feierabend am PoS","2026-08-11T14:28:12.595Z","2026-11-09T10:07:12.481Z","2026-11-09T10:07:12.503Z",207949384098405,"7aa99e71-3fd2-445e-bdf3-d500b61781e3",{"seo":6231,"_uid":21,"body":6236,"hero":6320,"logo":6325,"image":6327,"title":6332,"key_data":6333,"component":169,"key_title":6337,"case_media":6338,"description":6343,"json_schema":19,"case_accordion":6344,"additonal_cases":6381,"key_description":6382,"background_color":575},{"title":6232,"robots":16,"ogTitle":6233,"description":6234,"canonicalLink":19,"ogDescription":6235},"Rügenwalder Feierabend am POS | REINBOLDROST","Rügenwalder Feierabend am POS: Kampagne kommt nach Hause","Der Feierabend-Spot von Rügenwalder kommt in den Handel: Feierabend-Kiosk, nationale Gewinnspielmechanik und Verzahnung von TV, Social und POS.","Vom Social-Moment zum Kaufmoment: Wie der Feierabend-Spot im Markt erlebbar wird.",[6237,6266,6294],{"_uid":24,"content":6238,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6239,6248],{"_uid":27,"text":6240,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6241,"content":6242},{"backgroundColor":31},[6243],{"type":34,"attrs":6244,"content":6245},{"textAlign":31},[6246],{"text":6247,"type":39},"Der Task: Kampagne trifft Kaufmoment",{"_uid":44,"text":6249,"styling":58,"component":59},{"type":29,"attrs":6250,"content":6251},{"backgroundColor":31},[6252],{"type":34,"attrs":6253,"content":6254},{"textAlign":31},[6255,6261],{"text":6256,"type":39,"marks":6257},"„",[6258,6260],{"type":55,"attrs":6259},{"color":57},{"type":286},{"text":6262,"type":39,"marks":6263},"Feierabend, wie das duftet …!“ Der ikonische Feierabend-Spot der Rügenwalder Mühle feiert als „Reiterspot Reloaded“ sein Comeback. Die Herausforderung: den Social-First-Kampagnenmoment so zu übersetzen, dass er auch am POS funktioniert – und Gemeinschaft, Genuss und Feierabend-Feeling im Kaufmoment erlebbar macht.",[6264],{"type":55,"attrs":6265},{"color":57},{"_uid":63,"content":6267,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6268,6277],{"_uid":66,"text":6269,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6270,"content":6271},{"backgroundColor":31},[6272],{"type":34,"attrs":6273,"content":6274},{"textAlign":31},[6275],{"text":6276,"type":39},"Die Lösung: Der POS als Feierabend-Location",{"_uid":76,"text":6278,"styling":58,"component":59},{"type":29,"attrs":6279,"content":6280},{"backgroundColor":31},[6281],{"type":34,"attrs":6282,"content":6283},{"textAlign":31},[6284,6289],{"text":6285,"type":39,"marks":6286},"Wir verlängern die Kampagne in den Handel. Mit dem „Feierabend-Kiosk“ wird der zentrale Kampagnenmoment als aufmerksamkeitsstarke Inszenierung direkt im Markt erlebbar. Ergänzt durch eine nationale Gewinnspielmechanik, die Modern und Retro verbindet – von E-Rollern bis zu exklusiven Rügenwalder Collabs. So wird aus TV und Social eine holistische Plattform über alle Touchpoints",[6287],{"type":55,"attrs":6288},{"color":57},{"text":4237,"type":39,"marks":6290},[6291,6293],{"type":55,"attrs":6292},{"color":57},{"type":286},{"_uid":89,"content":6295,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[6296,6305,6317],{"_uid":92,"text":6297,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6298,"content":6299},{"backgroundColor":31},[6300],{"type":34,"attrs":6301,"content":6302},{"textAlign":31},[6303],{"text":6304,"type":39},"Das Ergebnis: Integration, die allen schmeckt",{"_uid":102,"text":6306,"styling":58,"component":59},{"type":29,"attrs":6307,"content":6308},{"backgroundColor":31},[6309],{"type":34,"attrs":6310,"content":6311},{"textAlign":31},[6312],{"text":6313,"type":39,"marks":6314},"Die Kampagne erzielt kanalübergreifend hohe Sichtbarkeit und positive Resonanz. Die POS-Umsetzung zeigt: Erst die Übersetzung in den Handel macht Emotionen wie Gemeinschaft, Genuss und Nostalgie im Kaufmoment erlebbar. Der POS wird zur Kontaktfläche, die Kommunikation in einen echten Markenmoment verwandelt.",[6315],{"type":55,"attrs":6316},{"color":57},{"_uid":6318,"icon":116,"link":6319,"text":127,"component":128,"variation":129},"8ea7f024-79b6-4007-bd0d-8391345d7c71",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[6321],{"_uid":132,"text":133,"assets":6322,"component":140},[6323],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6324},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":6326,"is_external_url":146},{},{"id":6328,"alt":6329,"name":19,"focus":19,"title":6329,"source":525,"filename":6330,"copyright":151,"fieldtype":138,"meta_data":6331,"is_external_url":146},231336403148718,"Rügenwald Feirabend Kiosk","https://a.storyblok.com/f/290977035499331/933x667/d6146c1556/gridcard_standard_700x500_ruegenwalder_vv.png",{"alt":6329,"size":681,"title":6329,"source":525,"copyright":151},"Rügenwalder Feierabend am POS",[6334,6335,6336],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},"Rügenwalder: Feierabend am POS",[6339],{"id":6340,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6341,"copyright":151,"fieldtype":138,"meta_data":6342},231343262790255,"https://a.storyblok.com/f/290977035499331/1600x1067/b1ec2317b7/ruegenwalder_feierabendkiosk_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},"Der Feierabend-Spot von Rügenwalder kommt in den Handel als Feierabend-Kiosk.",[6345,6357,6369],{"_uid":185,"items":6346,"title":200,"component":201},[6347],{"_uid":188,"text":6348,"styling":34,"component":59},{"type":29,"content":6349},[6350],{"type":34,"attrs":6351,"content":6352},{"textAlign":31},[6353],{"text":195,"type":39,"marks":6354},[6355],{"type":55,"attrs":6356},{"color":199},{"_uid":203,"items":6358,"title":217,"component":201},[6359],{"_uid":206,"text":6360,"styling":34,"component":59},{"type":29,"content":6361},[6362],{"type":34,"attrs":6363,"content":6364},{"textAlign":31},[6365],{"text":213,"type":39,"marks":6366},[6367],{"type":55,"attrs":6368},{"color":199},{"_uid":219,"items":6370,"title":233,"component":201},[6371],{"_uid":222,"text":6372,"styling":34,"component":59},{"type":29,"content":6373},[6374],{"type":34,"attrs":6375,"content":6376},{"textAlign":31},[6377],{"text":229,"type":39,"marks":6378},[6379],{"type":55,"attrs":6380},{"color":199},[572,4386,4887],"Kampagne kommt „nach Hause“","ruegenwalder-feierabend-am-pos","cases/ruegenwalder-feierabend-am-pos",60,[],"de4d9a9b-f580-438f-aa5d-8cb6256fd5f5",[],{"name":6390,"created_at":6391,"published_at":6392,"updated_at":6226,"id":6393,"uuid":4710,"content":6394,"slug":6560,"full_slug":6561,"sort_by_date":31,"position":6562,"tag_list":6563,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6564,"first_published_at":6392,"release_id":31,"lang":129,"path":31,"alternates":6565,"default_full_slug":31,"translated_slugs":31},"Ferrero x Kaufland Aktivierungssystem","2026-08-11T14:26:27.949Z","2026-11-09T10:07:12.461Z",207948955468323,{"seo":6395,"_uid":21,"body":6400,"hero":6477,"logo":6482,"image":6484,"title":6390,"key_data":6490,"component":169,"key_title":6390,"case_media":6494,"description":6399,"json_schema":19,"case_accordion":6521,"additonal_cases":6558,"key_description":6559,"background_color":575},{"title":6396,"robots":16,"ogTitle":6397,"description":6398,"canonicalLink":19,"ogDescription":6399},"Ferrero x Kaufland: Ganzjahres-Aktivierungssystem | REINBOLDROST","Ferrero x Kaufland: Relevanz 365","Modulares Aktivierungssystem für Ferrero und Kaufland, das Ostern, EM und Weihnachten verbindet. Der Adventskalender als jährlicher Big Bang seit 2022.","Ein gelerntes System statt Einzelaktionen: So entsteht eine echte Ganzjahresaktivierung.",[6401,6424,6451],{"_uid":24,"content":6402,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6403,6412],{"_uid":27,"text":6404,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6405,"content":6406},{"backgroundColor":31},[6407],{"type":34,"attrs":6408,"content":6409},{"textAlign":31},[6410],{"text":6411,"type":39},"Der Task: „Relevanz 365“ für Marke, Handel und Shopper",{"_uid":44,"text":6413,"styling":58,"component":59},{"type":29,"attrs":6414,"content":6415},{"backgroundColor":31},[6416],{"type":34,"attrs":6417,"content":6418},{"textAlign":31},[6419],{"text":6420,"type":39,"marks":6421},"Saisonale Promotions sind Standard – Relevanz und Buzz über das gesamte Jahr hinweg nicht. Gemeinsam mit Ferrero und Kaufland galt es, Anlässe wie Ostern, EM/WM oder Weihnachten strategisch zu verbinden und in ein konsistentes Aktivierungssystem zu überführen. Ziel: Umsatz steigern, Shopper binden und beide Marken stärken.",[6422],{"type":55,"attrs":6423},{"color":57},{"_uid":63,"content":6425,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6426,6439],{"_uid":66,"text":6427,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6428,"content":6429},{"backgroundColor":31},[6430],{"type":34,"attrs":6431,"content":6432},{"textAlign":31},[6433],{"text":6434,"type":39,"marks":6435},"Die Lösung: Anlassbezogene Aktivierungen als skalierbares System",[6436,6438],{"type":55,"attrs":6437},{"color":57},{"type":286},{"_uid":76,"text":6440,"styling":58,"component":59},{"type":29,"attrs":6441,"content":6442},{"backgroundColor":31},[6443],{"type":34,"attrs":6444,"content":6445},{"textAlign":31},[6446],{"text":6447,"type":39,"marks":6448},"Wir entwickeln ein modulares Aktivierungssystem, das saisonale Highlights ganzjährig verbindet. Jeder Anlass erhält seine eigene Logik – bleibt für Shopper aber intuitiv und attraktiv. Ob Oster-Promo, EM-Aktivierung oder Adventskalender: Die Aktionen bauen aufeinander auf, werden kontinuierlich weiterentwickelt und verbinden Wiedererkennung mit Innovation. Der Adventskalender zeigt seit 2022 als jährlicher „Big Bang“ mit hoher Interaktion die Stärke des Formats.",[6449],{"type":55,"attrs":6450},{"color":57},{"_uid":89,"content":6452,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[6453,6462,6474],{"_uid":92,"text":6454,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6455,"content":6456},{"backgroundColor":31},[6457],{"type":34,"attrs":6458,"content":6459},{"textAlign":31},[6460],{"text":6461,"type":39},"Das Ergebnis: Aktivierung? Läuft!",{"_uid":102,"text":6463,"styling":58,"component":59},{"type":29,"attrs":6464,"content":6465},{"backgroundColor":31},[6466],{"type":34,"attrs":6467,"content":6468},{"textAlign":31},[6469],{"text":6470,"type":39,"marks":6471},"Über die Jahre entsteht ein gelerntes System, das Orientierung schafft, Vertrauen aufbaut und gleichzeitig relevant bleibt. Neue Impulse halten die Aktionen attraktiv für Shopper und Handel. Das Ergebnis: eine echte Ganzjahresaktivierung, die Umsatz, Kundenbindung und Markenpräsenz stärkt. ",[6472],{"type":55,"attrs":6473},{"color":57},{"_uid":6475,"icon":116,"link":6476,"text":127,"component":128,"variation":129},"5eb4b3ab-f05e-4834-9dd1-e2c50ab0ed37",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[6478],{"_uid":132,"text":133,"assets":6479,"component":140},[6480],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6481},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":6483,"is_external_url":146},{},{"id":6485,"alt":6486,"name":19,"focus":19,"title":6487,"source":3897,"filename":6488,"copyright":151,"fieldtype":138,"meta_data":6489,"is_external_url":146},232708797491833,"nutella POS im Kaufland","Nutella Produkt Palette","https://a.storyblok.com/f/290977035499331/700x500/8e6cf106ed/gridcard_standard_700x500_cdp.png",{"alt":6486,"size":153,"title":6487,"source":3897,"copyright":151},[6491,6492,6493],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[6495,6500,6505,6510,6515],{"id":6496,"alt":6497,"name":19,"focus":19,"title":19,"source":3897,"filename":6498,"copyright":151,"fieldtype":138,"meta_data":6499},232710198856813,"nutella Platzierung im Kaufland","https://a.storyblok.com/f/290977035499331/1200x800/542182015d/imageslider_1200x800_cdp_sommer_pylone.jpg",{"alt":6497,"size":177,"title":19,"source":3897,"copyright":151},{"id":6501,"alt":6502,"name":19,"focus":19,"title":19,"source":3897,"filename":6503,"copyright":151,"fieldtype":138,"meta_data":6504},232710198885486,"kinder Gewinnspiel Aufkleber an der Kühlregalscheibe","https://a.storyblok.com/f/290977035499331/1200x800/1420aac2dd/imageslider_1200x800_cdp_sommer_fridgebreaker.jpg",{"alt":6502,"size":177,"title":19,"source":3897,"copyright":151},{"id":6506,"alt":6507,"name":19,"focus":19,"index":4823,"title":19,"source":3897,"filename":6508,"copyright":151,"fieldtype":138,"meta_data":6509},232710198774892,"kinder Platzierung im Kaufland","https://a.storyblok.com/f/290977035499331/1200x800/7171881d7a/imageslider_1200x800_cdp_sommer_mittelgang.jpg",{"alt":6507,"size":177,"title":19,"source":3897,"copyright":151},{"id":6511,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6512,"copyright":19,"fieldtype":138,"meta_data":6513},235910229451961,"https://a.storyblok.com/f/290977035499331/4928x3264/1cd3eaaa4c/kinderadventskalender.jpg",{"size":6514,"source":19},"4928x3264",{"id":6516,"alt":6517,"name":19,"focus":19,"index":6518,"title":19,"source":3897,"filename":6519,"copyright":151,"fieldtype":138,"meta_data":6520},232710198385768,"\"Der grosse Kaufland Adventskalender\" Aufkleber an der Kühlregalscheibe",5,"https://a.storyblok.com/f/290977035499331/1200x800/613d705b88/imageslider_1200x800_cdp_ak_fridgebreaker.jpg",{"alt":6517,"size":177,"title":19,"source":3897,"copyright":151},[6522,6534,6546],{"_uid":185,"items":6523,"title":200,"component":201},[6524],{"_uid":188,"text":6525,"styling":34,"component":59},{"type":29,"content":6526},[6527],{"type":34,"attrs":6528,"content":6529},{"textAlign":31},[6530],{"text":195,"type":39,"marks":6531},[6532],{"type":55,"attrs":6533},{"color":199},{"_uid":203,"items":6535,"title":217,"component":201},[6536],{"_uid":206,"text":6537,"styling":34,"component":59},{"type":29,"content":6538},[6539],{"type":34,"attrs":6540,"content":6541},{"textAlign":31},[6542],{"text":213,"type":39,"marks":6543},[6544],{"type":55,"attrs":6545},{"color":199},{"_uid":219,"items":6547,"title":233,"component":201},[6548],{"_uid":222,"text":6549,"styling":34,"component":59},{"type":29,"content":6550},[6551],{"type":34,"attrs":6552,"content":6553},{"textAlign":31},[6554],{"text":229,"type":39,"marks":6555},[6556],{"type":55,"attrs":6557},{"color":199},[4709,4557,4711],"„All-year-round“ als Sweetspot","ferrero-x-kaufland-aktivierungssystem","cases/ferrero-x-kaufland-aktivierungssystem",50,[],"2bfb2c71-a11a-472d-ae0f-2994baff032c",[],{"name":6567,"created_at":6568,"published_at":6569,"updated_at":6570,"id":6571,"uuid":4542,"content":6572,"slug":6730,"full_slug":6731,"sort_by_date":31,"position":6732,"tag_list":6733,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6734,"first_published_at":6569,"release_id":31,"lang":129,"path":31,"alternates":6735,"default_full_slug":31,"translated_slugs":31},"Heinz Lovebrand-Aktivierung","2026-08-11T13:25:21.895Z","2026-11-09T10:07:12.451Z","2026-11-09T10:07:12.473Z",207933939315956,{"seo":6573,"_uid":21,"body":6578,"hero":6663,"logo":6668,"image":6672,"title":6567,"key_data":6677,"component":169,"key_title":6567,"case_media":6681,"description":6690,"json_schema":19,"case_accordion":6691,"additonal_cases":6728,"key_description":6729,"background_color":575},{"title":6574,"robots":16,"ogTitle":6575,"description":6576,"canonicalLink":19,"ogDescription":6577},"Heinz Lovebrand-Aktivierung | REINBOLDROST","Heinz Lovebrand-Aktivierung: Campaigning, served on a plate","Love-Brand-Aktivierung zum Heinz-Jubiläum in der DACH-Region: limitierte Design-Teller als Sammelobjekte, über neun Monate an drei POS-Slots.","Design-Teller, die sich beim Leeressen enthüllen: Wie aus einer Jubiläumskampagne eine Abverkaufs-Aktivierung wird.",[6579,6614,6637],{"_uid":24,"content":6580,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6581,6602],{"_uid":27,"text":6582,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6583,"content":6584},{"backgroundColor":31},[6585],{"type":34,"attrs":6586,"content":6587},{"textAlign":31},[6588,6594,6598],{"text":6589,"type":39,"marks":6590},"Der Task: Lovebrand als Abverkaufs-Hebel",[6591,6593],{"type":55,"attrs":6592},{"color":19},{"type":286},{"type":4192,"marks":6595},[6596],{"type":55,"attrs":6597},{"color":19},{"type":4192,"marks":6599},[6600],{"type":55,"attrs":6601},{"color":19},{"_uid":44,"text":6603,"styling":58,"component":59},{"type":29,"attrs":6604,"content":6605},{"backgroundColor":31},[6606],{"type":34,"attrs":6607,"content":6608},{"textAlign":31},[6609],{"text":6610,"type":39,"marks":6611},"„Seit 150 Jahren leergegessene Teller!“ Zum runden Geburtstag möchte Heinz die internationale Jubiläumskampagne in eine effektive Lovebrand-Aktivierung für die DACH-Region übersetzen.",[6612],{"type":55,"attrs":6613},{"color":19},{"_uid":63,"content":6615,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6616,6625],{"_uid":66,"text":6617,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6618,"content":6619},{"backgroundColor":31},[6620],{"type":34,"attrs":6621,"content":6622},{"textAlign":31},[6623],{"text":6624,"type":39},"Der Approach: Einzigartige Design-Teller als Sammelobjekte",{"_uid":76,"text":6626,"styling":58,"component":59},{"type":29,"attrs":6627,"content":6628},{"backgroundColor":31},[6629],{"type":34,"attrs":6630,"content":6631},{"textAlign":31},[6632],{"text":6633,"type":39,"marks":6634},"Wir nutzen den ikonischen Charakter der Marke für eine emotionale Aktivierung mit Holistic-Shopper-Marketing-Ansatz. Gemeinsam mit Villeroy & Boch entwickeln wir limitierte Sammelteller, die ihr Design erst beim Leeressen enthüllen. Diese aus der Markenkampagne kommende Prämienmechanik wird über neun Monate und drei POS-Slots mit jeweils drei Motiven verlängert. ",[6635],{"type":55,"attrs":6636},{"color":57},{"_uid":89,"content":6638,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[6639,6648,6660],{"_uid":92,"text":6640,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6641,"content":6642},{"backgroundColor":31},[6643],{"type":34,"attrs":6644,"content":6645},{"textAlign":31},[6646],{"text":6647,"type":39},"Der Impact: Schmeckt dem Kunden",{"_uid":102,"text":6649,"styling":58,"component":59},{"type":29,"attrs":6650,"content":6651},{"backgroundColor":31},[6652],{"type":34,"attrs":6653,"content":6654},{"textAlign":31},[6655],{"text":6656,"type":39,"marks":6657},"Leere Tellerlager, starker Uplift und verdoppelte Teilnehmerzahlen im Vergleich zum Vorjahr zeigen: Die Verbindung aus markiger Kampagnenidee und Aktivierung funktioniert. Ein holistischer Ansatz, der Markenbindung schafft und Abverkauf bewegt.",[6658],{"type":55,"attrs":6659},{"color":57},{"_uid":6661,"icon":116,"link":6662,"text":127,"component":128,"variation":129},"b28cf9f1-690d-4d4a-bb67-9e5f8af8fc9c",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[6664],{"_uid":132,"text":133,"assets":6665,"component":140},[6666],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6667},{"source":3897},{"id":6669,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6670,"copyright":19,"fieldtype":138,"meta_data":6671,"is_external_url":146},207906160569368,"https://a.storyblok.com/f/290977035499331/301x151/7eb3135858/00_rr_logos_300x150px_heinz.png",{"size":145,"source":19},{"id":6673,"alt":6674,"name":19,"focus":19,"title":6674,"source":525,"filename":6675,"copyright":151,"fieldtype":138,"meta_data":6676,"is_external_url":146},231336409264053,"Heinz Werbetafel","https://a.storyblok.com/f/290977035499331/933x667/a2e428f49b/gridcard_standard_700x500_heinz_ktb.png",{"alt":6674,"size":681,"title":6674,"source":525,"copyright":151},[6678,6679,6680],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[6682,6686],{"id":6683,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6684,"copyright":19,"fieldtype":138,"meta_data":6685},235897290120824,"https://a.storyblok.com/f/290977035499331/1200x800/29f530bb36/imageslider_1200x800_heinz_1.jpg",{"source":19},{"id":6687,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6688,"copyright":19,"fieldtype":138,"meta_data":6689},235897400225413,"https://a.storyblok.com/f/290977035499331/1200x800/4e708ce0a4/imageslider_1200x800_heinz_2.jpg",{"source":19},"Limitierte Design-Teller als Sammelobjekte, über neun Monate an drei POS-Slots.",[6692,6704,6716],{"_uid":185,"items":6693,"title":200,"component":201},[6694],{"_uid":188,"text":6695,"styling":34,"component":59},{"type":29,"content":6696},[6697],{"type":34,"attrs":6698,"content":6699},{"textAlign":31},[6700],{"text":195,"type":39,"marks":6701},[6702],{"type":55,"attrs":6703},{"color":199},{"_uid":203,"items":6705,"title":217,"component":201},[6706],{"_uid":206,"text":6707,"styling":34,"component":59},{"type":29,"content":6708},[6709],{"type":34,"attrs":6710,"content":6711},{"textAlign":31},[6712],{"text":213,"type":39,"marks":6713},[6714],{"type":55,"attrs":6715},{"color":199},{"_uid":219,"items":6717,"title":233,"component":201},[6718],{"_uid":222,"text":6719,"styling":34,"component":59},{"type":29,"content":6720},[6721],{"type":34,"attrs":6722,"content":6723},{"textAlign":31},[6724],{"text":229,"type":39,"marks":6725},[6726],{"type":55,"attrs":6727},{"color":199},[4541,571,4543],"Campaigning, served on a plate","heinz-lovebrand-aktivierung","cases/heinz-lovebrand-aktivierung",40,[],"3963a22c-48f2-4b41-a9d8-8c1643973f61",[],{"name":6737,"created_at":6738,"published_at":6739,"updated_at":6740,"id":6741,"uuid":4541,"content":6742,"slug":6921,"full_slug":6922,"sort_by_date":31,"position":6923,"tag_list":6924,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":6925,"first_published_at":6926,"release_id":31,"lang":129,"path":31,"alternates":6927,"default_full_slug":31,"translated_slugs":31},"BiFi PoS-Etat","2026-08-11T13:19:02.809Z","2026-11-09T10:07:12.443Z","2026-11-09T10:07:12.463Z",207932386567566,{"seo":6743,"_uid":21,"body":6748,"hero":6855,"logo":6860,"image":6862,"title":6867,"key_data":6868,"component":169,"key_title":6867,"case_media":6872,"description":6881,"json_schema":19,"case_accordion":6882,"additonal_cases":6919,"key_description":6920,"background_color":575},{"title":6744,"robots":16,"ogTitle":6745,"description":6746,"canonicalLink":19,"ogDescription":6747},": BiFi POS-Etat: Shopper-Aktivierung über Jahre | REINBOLDROST","BiFi POS-Etat: Partnerschaft, die verbindet","Seit 2021 entwickelt REINBOLDROST POS-Aktivierungen für BiFi: von Love-Brand-Gewinnspielen bis Cashback, für Reichweite und Markensympathie.","Vom Startschuss zur gewachsenen Partnerschaft: kreative Shopper-Aktivierungen aus der Marke heraus.",[6749,6806,6829],{"_uid":24,"content":6750,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6751,6760],{"_uid":27,"text":6752,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6753,"content":6754},{"backgroundColor":31},[6755],{"type":34,"attrs":6756,"content":6757},{"textAlign":31},[6758],{"text":6759,"type":39},"Das Mandat: Mehr als nur eine Agentur",{"_uid":44,"text":6761,"styling":58,"component":59},{"type":29,"attrs":6762,"content":6763},{"backgroundColor":31},[6764],{"type":34,"attrs":6765,"content":6766},{"textAlign":31},[6767,6772,6779,6784,6790,6795,6801],{"text":6768,"type":39,"marks":6769},"Als LSI 2021 eine Agentur für die POS-Begleitung von BiFi suchte, war schnell klar: Es geht nicht um Einzelprojekte, sondern um eine echte Zusammenarbeit. Seitdem entwickeln wir kreative Shopper-Aktivierungen aus der Marke heraus – von neuen Produkten wie ",[6770],{"type":55,"attrs":6771},{"color":57},{"text":6773,"type":39,"marks":6774},"Veggie",[6775,6777],{"type":55,"attrs":6776},{"color":57},{"type":6778},"italic",{"text":6780,"type":39,"marks":6781},", ",[6782],{"type":55,"attrs":6783},{"color":57},{"text":6785,"type":39,"marks":6786},"Rustic",[6787,6789],{"type":55,"attrs":6788},{"color":57},{"type":6778},{"text":6791,"type":39,"marks":6792}," und ",[6793],{"type":55,"attrs":6794},{"color":57},{"text":6796,"type":39,"marks":6797},"Chicken",[6798,6800],{"type":55,"attrs":6799},{"color":57},{"type":6778},{"text":6802,"type":39,"marks":6803}," bis zu großen Themen wie „50 Jahre BiFi“. ",[6804],{"type":55,"attrs":6805},{"color":57},{"_uid":63,"content":6807,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[6808,6817],{"_uid":66,"text":6809,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6810,"content":6811},{"backgroundColor":31},[6812],{"type":34,"attrs":6813,"content":6814},{"textAlign":31},[6815],{"text":6816,"type":39},"Die Zusammenarbeit: Auf Augenhöhe, über Jahre",{"_uid":76,"text":6818,"styling":58,"component":59},{"type":29,"attrs":6819,"content":6820},{"backgroundColor":31},[6821],{"type":34,"attrs":6822,"content":6823},{"textAlign":31},[6824],{"text":6825,"type":39,"marks":6826},"Vom Startschuss zur gewachsenen Partnerschaft: Im Rahmen des Shopper-Activation-Mandats entwickeln wir Mechaniken von Lovebrand-Gewinnspiel bis Cashback, kreieren begehrliche Prämien und sorgen für „Stopping-Power“ am POS – vom Topschild bis zur Zweitplatzierung. Highlights wie der programmierte BiFi Rollbot zeigen, wie Markenideen zum Erlebnis werden.",[6827],{"type":55,"attrs":6828},{"color":19},{"_uid":89,"content":6830,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[6831,6840,6852],{"_uid":92,"text":6832,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":6833,"content":6834},{"backgroundColor":31},[6835],{"type":34,"attrs":6836,"content":6837},{"textAlign":31},[6838],{"text":6839,"type":39},"Das Ergebnis: Wirkung, die verbindet",{"_uid":102,"text":6841,"styling":58,"component":59},{"type":29,"attrs":6842,"content":6843},{"backgroundColor":31},[6844],{"type":34,"attrs":6845,"content":6846},{"textAlign":31},[6847],{"text":6848,"type":39,"marks":6849},"BiFi Aktivierungen by REINBOLDROST pushen Reichweite, Trial und Markensympathie – bei Shoppern und Handel. Der Außendienst meldet steigende Nachfrage nach Werbemitteln, Zweitplatzierungen werden aktiv für Folgeaktionen angefragt. Das stärkste Feedback: BiFi vertraut uns. ",[6850],{"type":55,"attrs":6851},{"color":57},{"_uid":6853,"icon":116,"link":6854,"text":127,"component":128,"variation":129},"65007a07-66d4-4afd-8634-bc968579297c",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[6856],{"_uid":132,"text":133,"assets":6857,"component":140},[6858],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":6859},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":6861,"is_external_url":146},{},{"id":6863,"alt":6864,"name":19,"focus":19,"title":6864,"source":3897,"filename":6865,"copyright":19,"fieldtype":138,"meta_data":6866,"is_external_url":146},235956907239708,"Bifi Produktstand","https://a.storyblok.com/f/290977035499331/700x500/3d8fc9dd64/bifi_gridcard_700x500.png",{"alt":6864,"title":6864,"source":3897,"copyright":19},"BiFi POS-Etat",[6869,6870,6871],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[6873,6877],{"id":6874,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":6875,"copyright":151,"fieldtype":138,"meta_data":6876},231337958191055,"https://a.storyblok.com/f/290977035499331/1600x1067/a92d424fe1/bifi_02.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},{"id":6878,"alt":19,"name":19,"focus":19,"index":354,"title":19,"source":19,"filename":6879,"copyright":151,"fieldtype":138,"meta_data":6880},231337957220301,"https://a.storyblok.com/f/290977035499331/1600x1067/192695afef/bifi_01.png",{"alt":19,"size":357,"title":19,"source":19,"copyright":151},"Kreative Shopper-Aktivierungen aus der Marke heraus.",[6883,6895,6907],{"_uid":185,"items":6884,"title":200,"component":201},[6885],{"_uid":188,"text":6886,"styling":34,"component":59},{"type":29,"content":6887},[6888],{"type":34,"attrs":6889,"content":6890},{"textAlign":31},[6891],{"text":195,"type":39,"marks":6892},[6893],{"type":55,"attrs":6894},{"color":199},{"_uid":203,"items":6896,"title":217,"component":201},[6897],{"_uid":206,"text":6898,"styling":34,"component":59},{"type":29,"content":6899},[6900],{"type":34,"attrs":6901,"content":6902},{"textAlign":31},[6903],{"text":213,"type":39,"marks":6904},[6905],{"type":55,"attrs":6906},{"color":199},{"_uid":219,"items":6908,"title":233,"component":201},[6909],{"_uid":222,"text":6910,"styling":34,"component":59},{"type":29,"content":6911},[6912],{"type":34,"attrs":6913,"content":6914},{"textAlign":31},[6915],{"text":229,"type":39,"marks":6916},[6917],{"type":55,"attrs":6918},{"color":199},[241,4542,4386],"Partnerschaft … muss mit!","bifi-pos-etat","cases/bifi-pos-etat",30,[],"0c0fb19a-3fad-4e0e-bf1f-289c27a8e001","2026-10-28T12:50:17.276Z",[],{"name":6929,"created_at":6930,"published_at":6931,"updated_at":6932,"id":6933,"uuid":4709,"content":6934,"slug":7151,"full_slug":7152,"sort_by_date":31,"position":7153,"tag_list":7154,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":7155,"first_published_at":920,"release_id":31,"lang":129,"path":31,"alternates":7156,"default_full_slug":31,"translated_slugs":31},"Kinder Eventplatzierung","2026-03-12T15:35:31.903Z","2026-11-09T10:07:12.246Z","2026-11-09T10:07:12.268Z",154173980322366,{"seo":6935,"_uid":6940,"body":6941,"hero":7074,"logo":7081,"image":7083,"title":7088,"key_data":7089,"component":169,"key_title":7088,"case_media":7095,"description":7100,"json_schema":19,"case_accordion":7101,"additonal_cases":7149,"key_description":7150,"background_color":575},{"title":6936,"robots":16,"ogTitle":6937,"description":6938,"canonicalLink":19,"ogDescription":6939},"kinder-Eventplatzierung | REINBOLDROST","kinder Eventplatzierung: Markenmagie am POS","„Willkommen im kinder Land“: Eine modulare Erlebniswelt mit Riesenrad und Erlebnis-Buden tourt ein Jahr durch ausgewählte Supermärkte.","Jahrmarktfeeling im Handel: Wie kinder Verkaufsflächen in Erlebnisräume verwandelt.","e40aac82-d7ba-43b7-8bcc-4623e29b4457",[6942,6981,7027],{"_uid":6943,"content":6944,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"524c58f6-0e39-49d2-ba7d-8184397528e8",[6945,6959],{"_uid":6946,"text":6947,"seo_tag":40,"component":41,"style_tag":42},"3f694703-cc23-47de-8cd7-8f37a5e18356",{"type":29,"attrs":6948,"content":6949},{"backgroundColor":31},[6950],{"type":34,"attrs":6951,"content":6952},{"textAlign":31},[6953],{"text":6954,"type":39,"marks":6955},"Der Task: Von VKF zu Brand-Experience",[6956,6958],{"type":55,"attrs":6957},{"color":57},{"type":286},{"_uid":6960,"text":6961,"styling":58,"component":59},"c7564c00-76dc-4540-a467-6f5d3cc31b2d",{"type":29,"attrs":6962,"content":6963},{"backgroundColor":31},[6964],{"type":34,"attrs":6965,"content":6966},{"textAlign":31},[6967,6972,6977],{"text":6968,"type":39,"marks":6969},"Wie schafft man ein LEH-Highlight, das Familien begeistert, Markenwerte auflädt und Sortimente ins Rampenlicht stellt? kinder brauchte keine klassische Platzierung, sondern eine Inszenierung, die über Monate wirkt – ein Markenerlebnis, das Shopper nicht nur sehen, sondern erleben und fühlen. Ziel: Magnetwirkung am POS, um Markenbindung und Abverkauf zu pushen",[6970],{"type":55,"attrs":6971},{"color":57},{"text":4237,"type":39,"marks":6973},[6974,6976],{"type":55,"attrs":6975},{"color":57},{"type":286},{"text":314,"type":39,"marks":6978},[6979],{"type":55,"attrs":6980},{"color":57},{"_uid":6982,"content":6983,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"c0f05889-3429-4725-b07a-e7546bc1e32b",[6984,7014],{"_uid":6985,"text":6986,"seo_tag":40,"component":41,"style_tag":42},"3e9a0209-6967-43b6-8bef-ee1e572a3a56",{"type":29,"attrs":6987,"content":6988},{"backgroundColor":31},[6989],{"type":34,"attrs":6990,"content":6991},{"textAlign":31},[6992,6998,7004,7010],{"text":6993,"type":39,"marks":6994},"Die Lösung: ",[6995,6997],{"type":55,"attrs":6996},{"color":57},{"type":286},{"text":6999,"type":39,"marks":7000},"Jahrmarkt-Feeling ",[7001,7003],{"type":55,"attrs":7002},{"color":19},{"type":286},{"text":7005,"type":39,"marks":7006},"im Markt",[7007,7009],{"type":55,"attrs":7008},{"color":57},{"type":286},{"text":314,"type":39,"marks":7011},[7012],{"type":55,"attrs":7013},{"color":57},{"_uid":7015,"text":7016,"styling":58,"component":59},"e6843d6c-1985-4337-9614-831efe71f216",{"type":29,"attrs":7017,"content":7018},{"backgroundColor":31},[7019],{"type":34,"attrs":7020,"content":7021},{"textAlign":31},[7022],{"text":7023,"type":39,"marks":7024},"Mit „Willkommen im kinder Land“ bringen wir den Zauber eines Brand-Vergnügungsparks direkt auf die Verkaufsfläche. Die modulare Erlebniswelt verbindet Storytelling und Markenliebe: Interaktive Erlebnis-Buden, ein drehendes Riesenrad mit Produktsamples und Selfie-Stationen machen den Marktbesuch zum Mini-Ausflug. Der Clou: Das Konzept ist flexibel skalierbar und tourt ein ganzes Jahr durch ausgewählte Märkte. ",[7025],{"type":55,"attrs":7026},{"color":57},{"_uid":7028,"content":7029,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},"a6d52605-5454-47c0-a55e-248663c380b6",[7030,7048,7071],{"_uid":7031,"text":7032,"seo_tag":40,"component":41,"style_tag":42},"696c1ecb-7b8c-48a4-84f7-59209ad69a5d",{"type":29,"attrs":7033,"content":7034},{"backgroundColor":31},[7035],{"type":34,"attrs":7036,"content":7037},{"textAlign":31},[7038,7044],{"text":7039,"type":39,"marks":7040},"Das Ergebnis: Markenmagie, die bleibt",[7041,7043],{"type":55,"attrs":7042},{"color":57},{"type":286},{"text":314,"type":39,"marks":7045},[7046],{"type":55,"attrs":7047},{"color":57},{"_uid":7049,"text":7050,"styling":58,"component":59},"fd8ee6ca-3cd5-42cc-a1f6-a092be3d7d69",{"type":29,"attrs":7051,"content":7052},{"backgroundColor":31},[7053],{"type":34,"attrs":7054,"content":7055},{"textAlign":31},[7056,7061,7066],{"text":7057,"type":39,"marks":7058},"Die kinder ",[7059],{"type":55,"attrs":7060},{"color":57},{"text":7062,"type":39,"marks":7063},"Event-Platzierung ",[7064],{"type":55,"attrs":7065},{"color":19},{"text":7067,"type":39,"marks":7068},"wird zum Publikumsliebling – bei Händler:innen, Shoppern und natürlich den Kindern. Neben hoher Aufmerksamkeit für Marke und Produkte sorgt das Erlebnis für deutlich längere Verweildauer am POS. So werden Verkaufsflächen zu echten Erlebnisräumen. ",[7069],{"type":55,"attrs":7070},{"color":57},{"_uid":7072,"icon":116,"link":7073,"text":127,"component":128,"variation":129},"c3dd312b-33c0-4d09-ab3c-2054b0ce460b",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[7075],{"_uid":7076,"text":7077,"assets":7078,"component":140},"9af6eaf0-6b8f-4a5b-89da-416df10339a0","Markenmagie am POS",[7079],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":7080},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":7082,"is_external_url":146},{},{"id":7084,"alt":7085,"name":19,"focus":19,"title":19,"source":19,"filename":7086,"copyright":19,"fieldtype":138,"meta_data":7087,"is_external_url":146},235957137205555,"Kinder Produkt Ecke mit Riesenrad","https://a.storyblok.com/f/290977035499331/700x500/b57a9b68ab/gridcard_standard_700x500_ferr_eventplatz_ktb.jpg",{"alt":7085,"size":153,"title":19,"source":19,"copyright":19},"kinder Event-Platzierung  ",[7090,7093],{"key":157,"_uid":7091,"value":7092,"component":160},"dcf502b1-d5ce-45a8-93f3-fc5a0351ad79","kinder Eventplatzierung ",{"key":19,"_uid":7094,"value":19,"component":160},"b991d174-527b-46d9-a2c8-653e2a3bacc4",[7096],{"id":7097,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7098,"copyright":19,"fieldtype":138,"meta_data":7099},235892885130342,"https://a.storyblok.com/f/290977035499331/x/3e989d188e/261029_ferr_case_ktb_4.mp4",{"source":19},"Jahrmarkt-Feeling im Handel: Wie kinder Verkaufsflächen in Erlebnisräume verwandelt.",[7102,7118,7134],{"_uid":7103,"items":7104,"title":7117,"component":201},"5fbf8a0c-a57c-4881-af09-713ac2e4e2f0",[7105],{"_uid":7106,"text":7107,"styling":34,"component":59},"3c5bcb2b-5042-4b79-8a50-d3430cd6d620",{"type":29,"content":7108},[7109],{"type":34,"attrs":7110,"content":7111},{"textAlign":31},[7112],{"text":7113,"type":39,"marks":7114},"Wie schafft man ein LEH-Highlight, das Familien begeistert, die Markenwerte auflädt und gleichzeitig die Sortimente ins Rampenlicht stellt? kinder brauchte kein POS-Display, keine normale Großplatzierung. Kinder brauchte eine Inszenierung, die über Monate hinweg wirkt – ein Marken-Erlebnis, das Shopper nicht nur sehen, sondern fühlen können. Ziel: Magnetwirkung am POS. Um Markenbindung und Abverkauf zu pushen.",[7115],{"type":55,"attrs":7116},{"color":199},"Der Task: von VKF zu Brand-Experience",{"_uid":7119,"items":7120,"title":7133,"component":201},"ba206e79-890a-472b-9d19-12825cdf14b1",[7121],{"_uid":7122,"text":7123,"styling":34,"component":59},"92f5fb04-b00f-4f94-b44d-f179a48b7d21",{"type":29,"content":7124},[7125],{"type":34,"attrs":7126,"content":7127},{"textAlign":31},[7128],{"text":7129,"type":39,"marks":7130},"Der Zauber eines Brand-Vergnügungsparks direkt im Markt – mit „Willkommen im kinder Land“, einer modularen Erlebniswelt, die Storytelling und Markenliebe perfekt verbindet. Interaktive Erlebnis-Buden, ein drehendes Riesenrad mit Produktsamples, eine Selfie-Station und viele weitere interaktive Elemente machten die Platzierung zu einem Ort, an dem Familien beim Shoppen innehalten. Der Clou: Jeder Marktbesuch fühlte sich an wie ein Mini-Ausflug – und das Konzept war so flexibel, dass es ein ganzes Jahr durch ausgewählte Märkte tourte.",[7131],{"type":55,"attrs":7132},{"color":199},"Die Lösung: Jahrmarktfeeling im Markt",{"_uid":7135,"items":7136,"title":7039,"component":201},"685efe31-565d-4969-bdcc-9f112f1df160",[7137],{"_uid":7138,"text":7139,"styling":34,"component":59},"3ff1a09d-17d2-4dbe-bf55-0a407ebc18cf",{"type":29,"content":7140},[7141],{"type":34,"attrs":7142,"content":7143},{"textAlign":31},[7144],{"text":7145,"type":39,"marks":7146},"Die kinder Eventplatzierung wurde zum echten Publikumsliebling – bei Händler:innen, Shoppern und natürlich: den Kindern.  Neben überdurchschnittlicher Aufmerksamkeit für die Marke und ihre Produkte stand unterm Strich eine siginifikant längere Verweildauer am POS. Der modulare Aufbau und das starke Markenerlebnis machten Verkaufsflächen zum echten Erlebnisraum",[7147],{"type":55,"attrs":7148},{"color":199},[4557,4711,4710],"Markenmagie am POS\n","kinder-eventplatzierung","cases/kinder-eventplatzierung",-90,[],"9a1ee52d-d1bb-4f39-bae7-5fa32ec63559",[],{"name":7,"created_at":8,"published_at":9,"updated_at":10,"id":11,"uuid":12,"content":7158,"slug":923,"full_slug":3,"sort_by_date":31,"position":924,"tag_list":7282,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":926,"first_published_at":927,"release_id":31,"lang":129,"path":31,"alternates":7283,"default_full_slug":31,"translated_slugs":31},{"seo":7159,"_uid":21,"body":7160,"hero":7226,"logo":7231,"image":7233,"title":154,"key_data":7235,"component":169,"key_title":154,"case_media":7239,"description":20,"json_schema":19,"case_accordion":7244,"additonal_cases":7281,"key_description":922,"background_color":575},{"title":15,"robots":16,"ogTitle":17,"description":18,"canonicalLink":19,"ogDescription":20},[7161,7182,7203],{"_uid":24,"content":7162,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[7163,7171],{"_uid":27,"text":7164,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":7165,"content":7166},{"backgroundColor":31},[7167],{"type":34,"attrs":7168,"content":7169},{"textAlign":31},[7170],{"text":38,"type":39},{"_uid":44,"text":7172,"styling":58,"component":59},{"type":29,"attrs":7173,"content":7174},{"backgroundColor":31},[7175],{"type":34,"attrs":7176,"content":7177},{"textAlign":31},[7178],{"text":52,"type":39,"marks":7179},[7180],{"type":55,"attrs":7181},{"color":57},{"_uid":63,"content":7183,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},[7184,7192],{"_uid":66,"text":7185,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":7186,"content":7187},{"backgroundColor":31},[7188],{"type":34,"attrs":7189,"content":7190},{"textAlign":31},[7191],{"text":74,"type":39},{"_uid":76,"text":7193,"styling":58,"component":59},{"type":29,"attrs":7194,"content":7195},{"backgroundColor":31},[7196],{"type":34,"attrs":7197,"content":7198},{"textAlign":31},[7199],{"text":84,"type":39,"marks":7200},[7201],{"type":55,"attrs":7202},{"color":57},{"_uid":89,"content":7204,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},[7205,7213,7224],{"_uid":92,"text":7206,"seo_tag":40,"component":41,"style_tag":42},{"type":29,"attrs":7207,"content":7208},{"backgroundColor":31},[7209],{"type":34,"attrs":7210,"content":7211},{"textAlign":31},[7212],{"text":100,"type":39},{"_uid":102,"text":7214,"styling":58,"component":59},{"type":29,"attrs":7215,"content":7216},{"backgroundColor":31},[7217],{"type":34,"attrs":7218,"content":7219},{"textAlign":31},[7220],{"text":110,"type":39,"marks":7221},[7222],{"type":55,"attrs":7223},{"color":19},{"_uid":115,"icon":116,"link":7225,"text":127,"component":128,"variation":129},{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[7227],{"_uid":132,"text":133,"assets":7228,"component":140},[7229],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":7230},{"source":3897},{"id":142,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":143,"copyright":19,"fieldtype":138,"meta_data":7232,"is_external_url":146},{"size":145,"source":19},{"id":148,"alt":149,"name":19,"focus":19,"title":19,"source":19,"filename":150,"copyright":151,"fieldtype":138,"meta_data":7234,"is_external_url":146},{"alt":149,"size":153,"title":19,"source":19,"copyright":151},[7236,7237,7238],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[7240,7242],{"id":172,"alt":173,"name":19,"focus":19,"title":19,"source":174,"filename":175,"copyright":151,"fieldtype":138,"meta_data":7241},{"alt":173,"size":177,"title":19,"source":19,"copyright":151},{"id":179,"alt":19,"name":19,"focus":19,"title":19,"source":151,"filename":180,"copyright":181,"fieldtype":138,"meta_data":7243},{"alt":19,"size":177,"title":19,"source":151,"copyright":181},[7245,7257,7269],{"_uid":185,"items":7246,"title":200,"component":201},[7247],{"_uid":188,"text":7248,"styling":34,"component":59},{"type":29,"content":7249},[7250],{"type":34,"attrs":7251,"content":7252},{"textAlign":31},[7253],{"text":195,"type":39,"marks":7254},[7255],{"type":55,"attrs":7256},{"color":199},{"_uid":203,"items":7258,"title":217,"component":201},[7259],{"_uid":206,"text":7260,"styling":34,"component":59},{"type":29,"content":7261},[7262],{"type":34,"attrs":7263,"content":7264},{"textAlign":31},[7265],{"text":213,"type":39,"marks":7266},[7267],{"type":55,"attrs":7268},{"color":199},{"_uid":219,"items":7270,"title":233,"component":201},[7271],{"_uid":222,"text":7272,"styling":34,"component":59},{"type":29,"content":7273},[7274],{"type":34,"attrs":7275,"content":7276},{"textAlign":31},[7277],{"text":229,"type":39,"marks":7278},[7279],{"type":55,"attrs":7280},{"color":199},[241],[],[],{"name":7285,"created_at":7286,"published_at":9,"updated_at":7287,"id":7288,"uuid":5453,"content":7289,"slug":7466,"full_slug":7467,"sort_by_date":31,"position":7468,"tag_list":7469,"is_startpage":146,"parent_id":580,"meta_data":31,"group_id":7470,"first_published_at":7471,"release_id":31,"lang":129,"path":31,"alternates":7472,"default_full_slug":31,"translated_slugs":31},"marstall Markentwicklung","2026-06-18T07:58:13.038Z","2026-11-09T10:07:12.259Z",188743241976315,{"seo":7290,"_uid":21,"body":7299,"hero":7385,"logo":7390,"image":7392,"title":7397,"key_data":7398,"component":169,"key_title":7397,"case_media":7402,"description":7298,"json_schema":19,"case_accordion":7427,"additonal_cases":7464,"key_description":7465,"background_color":575},{"title":7291,"robots":16,"ogImage":7292,"ogTitle":7296,"description":7297,"canonicalLink":19,"ogDescription":7298},"marstall Markentwicklung | REINBOLDROST",{"id":7293,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7294,"copyright":19,"fieldtype":138,"meta_data":7295,"is_private":146},188750355501442,"https://a.storyblok.com/f/290977035499331/841x595/39f389ee7a/marstall_logo_cmyk_gelb.svg",{"source":19},"marstall Markenentwicklung: Relaunch mit Haltung","Markenrelaunch für marstall nach 50 Jahren: Brand-Identity, Logo, Design und Tonalität rund um „Im Stall zu Hause“.","Wie aus einer funktionalen Futtermarke ein Partner für Zusammenhalt und Vertrauen wird.",[7300,7330,7356],{"_uid":7301,"content":7302,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"98cfce4f-a357-4d5b-89af-592f8abe40d4",[7303,7317],{"_uid":7304,"text":7305,"seo_tag":40,"component":41,"style_tag":42},"19fa2183-8e40-4998-9b09-9b2cb4f3e336",{"type":29,"attrs":7306,"content":7307},{"backgroundColor":31},[7308],{"type":34,"attrs":7309,"content":7310},{"textAlign":31},[7311],{"text":7312,"type":39,"marks":7313},"Der Task: Markenrelaunch mit Gefühl",[7314,7316],{"type":55,"attrs":7315},{"color":57},{"type":286},{"_uid":7318,"text":7319,"styling":58,"component":59},"7bcdd4c0-d8d2-478e-a745-fc77305dc284",{"type":29,"attrs":7320,"content":7321},{"backgroundColor":31},[7322],{"type":34,"attrs":7323,"content":7324},{"textAlign":31},[7325],{"text":7326,"type":39,"marks":7327},"marstall stand vor der größten Veränderung seit 50 Jahren: einem Relaunch des Markenauftritts. Von Brand-Identity bis zu Logo, Design und Tonalität – natürlich ohne die Seele der Marke zu verlieren. Das Ziel: marstall für eine neue Generation von Pferdebesitzer:innen emotional aufladen, relevant machen und damit die Führungsrolle im Markt sichern. ",[7328],{"type":55,"attrs":7329},{"color":57},{"_uid":7331,"content":7332,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":61},"77726124-2ac4-49d0-ba21-f1cbd0594600",[7333,7343],{"_uid":7334,"text":7335,"seo_tag":40,"component":41,"style_tag":42},"7dbe6845-3e85-4904-8fdd-be8319c7e5e5",{"type":29,"attrs":7336,"content":7337},{"backgroundColor":31},[7338],{"type":34,"attrs":7339,"content":7340},{"textAlign":31},[7341],{"text":7342,"type":39},"Die Lösung: Die Stallfamilie lebt",{"_uid":7344,"text":7345,"styling":58,"component":59},"e2191392-7289-40b5-9157-7cd5b53d9e50",{"type":29,"attrs":7346,"content":7347},{"backgroundColor":31},[7348],{"type":34,"attrs":7349,"content":7350},{"textAlign":31},[7351],{"text":7352,"type":39,"marks":7353},"Aus einer funktionalen Futtermarke wird ein Partner, der für Zusammenhalt, Fürsorge und Vertrauen steht. Wir positionieren marstall neu und entwickeln eine Brand-Identity rund um den Markenkern „hochwertiges, wissenschaftlich fundiertes Futter“. Der Leitgedanke „marstall – Im Stall zu Hause“ wird zum roten Faden: mit Stallgeschichten, warmen Bildwelten, modernem Design, sympathischer Tonalität und ganz viel Haltung. Von Packaging über Website und Social Media bis zum Messeauftritt. ",[7354],{"type":55,"attrs":7355},{"color":57},{"_uid":7357,"content":7358,"anchor_id":19,"component":60,"spacing_top":19,"spacing_bottom":19},"13a339d2-8b3c-4440-ab2b-4a63ca61a5cb",[7359,7369,7382],{"_uid":7360,"text":7361,"seo_tag":40,"component":41,"style_tag":42},"55d35b13-ca35-44be-b1bc-c1d34b0f94ca",{"type":29,"attrs":7362,"content":7363},{"backgroundColor":31},[7364],{"type":34,"attrs":7365,"content":7366},{"textAlign":31},[7367],{"text":7368,"type":39},"Das Ergebnis: Relevanz trifft Resonanz",{"_uid":7370,"text":7371,"styling":58,"component":59},"960295d9-bebd-4150-ac83-aa4399c239a3",{"type":29,"attrs":7372,"content":7373},{"backgroundColor":31},[7374],{"type":34,"attrs":7375,"content":7376},{"textAlign":31},[7377],{"text":7378,"type":39,"marks":7379},"Aus einer sachlich-technischen Marke wird eine Persönlichkeit mit Strahlkraft. Die neue Positionierung schafft Vertrauen, Differenzierung und Begeisterung – bei Pferdebesitzer:innen, im Handel und im Unternehmen. „marstall – Im Stall zu Hause“ ist mehr als ein Claim. Es ist ein Gefühl. ",[7380],{"type":55,"attrs":7381},{"color":57},{"_uid":7383,"icon":116,"link":7384,"text":127,"component":128,"variation":129},"9e0b31f9-99be-49e1-b29d-edeaf9b28c7a",{"id":118,"url":19,"linktype":119,"fieldtype":120,"cached_url":121},[7386],{"_uid":132,"text":133,"assets":7387,"component":140},[7388],{"id":136,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":137,"copyright":19,"fieldtype":138,"meta_data":7389},{"source":3897},{"id":31,"alt":31,"name":19,"focus":31,"title":31,"filename":31,"copyright":31,"fieldtype":138,"meta_data":7391,"is_external_url":146},{},{"id":7393,"alt":7394,"name":19,"focus":19,"title":7394,"source":19,"filename":7395,"copyright":19,"fieldtype":138,"meta_data":7396,"is_external_url":146},235957476944195,"Pferdefutter marstall","https://a.storyblok.com/f/290977035499331/700x500/2f34843fd1/gridcard_standard_700x500_marstall_ktb.jpg",{"alt":7394,"title":7394,"source":19,"copyright":19},"marstall Markenentwicklung",[7399,7400,7401],{"key":157,"_uid":158,"value":159,"component":160},{"key":162,"_uid":163,"value":164,"component":160},{"key":166,"_uid":167,"value":168,"component":160},[7403,7407,7411,7415,7419,7423],{"id":7404,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7405,"copyright":19,"fieldtype":138,"meta_data":7406},231345032496236,"https://a.storyblok.com/f/290977035499331/1200x800/e0073155dc/imageslider_1200x800_marstall_ktb_01.jpg",{"size":177,"source":19},{"id":7408,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7409,"copyright":19,"fieldtype":138,"meta_data":7410},188743440273242,"https://a.storyblok.com/f/290977035499331/1200x800/3a3faf55c4/imageslider_1200x800-produkte.png",{"source":19},{"id":7412,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7413,"copyright":19,"fieldtype":138,"meta_data":7414},188743440281435,"https://a.storyblok.com/f/290977035499331/1200x800/3332905291/imageslider_1200x800-image-2.png",{"source":19},{"id":7416,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7417,"copyright":19,"fieldtype":138,"meta_data":7418},188743440248665,"https://a.storyblok.com/f/290977035499331/1200x800/caaeb33076/imageslider_1200x800-image-1.png",{"source":19},{"id":7420,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7421,"copyright":19,"fieldtype":138,"meta_data":7422},231345217582259,"https://a.storyblok.com/f/290977035499331/1200x800/7d3eff2177/imageslider_1200x800_marstall_ktb_08.jpg",{"source":19},{"id":7424,"alt":19,"name":19,"focus":19,"title":19,"source":19,"filename":7425,"copyright":19,"fieldtype":138,"meta_data":7426},231345162523806,"https://a.storyblok.com/f/290977035499331/1200x800/b1e9092d90/imageslider_1200x800_marstall_ktb_06.jpg",{"size":177,"source":19},[7428,7440,7452],{"_uid":185,"items":7429,"title":200,"component":201},[7430],{"_uid":188,"text":7431,"styling":34,"component":59},{"type":29,"content":7432},[7433],{"type":34,"attrs":7434,"content":7435},{"textAlign":31},[7436],{"text":195,"type":39,"marks":7437},[7438],{"type":55,"attrs":7439},{"color":199},{"_uid":203,"items":7441,"title":217,"component":201},[7442],{"_uid":206,"text":7443,"styling":34,"component":59},{"type":29,"content":7444},[7445],{"type":34,"attrs":7446,"content":7447},{"textAlign":31},[7448],{"text":213,"type":39,"marks":7449},[7450],{"type":55,"attrs":7451},{"color":199},{"_uid":219,"items":7453,"title":233,"component":201},[7454],{"_uid":222,"text":7455,"styling":34,"component":59},{"type":29,"content":7456},[7457],{"type":34,"attrs":7458,"content":7459},{"textAlign":31},[7460],{"text":229,"type":39,"marks":7461},[7462],{"type":55,"attrs":7463},{"color":199},[241,6076,571],"Mit Haltung in die Zukunft","marstall-markentwicklung","cases/marstall-markentwicklung",10,[],"7bf0a636-d04f-46d5-ad9c-6a9add96cfeb","2026-08-11T11:57:26.039Z",[]]